{"id":4290,"date":"2026-06-16T06:47:43","date_gmt":"2026-06-16T06:47:43","guid":{"rendered":"https:\/\/discountray.com\/?p=4290"},"modified":"2026-06-16T06:51:05","modified_gmt":"2026-06-16T06:51:05","slug":"shopify-subscription-discounts","status":"publish","type":"post","link":"https:\/\/discountray.com\/fr\/blog\/shopify-subscription-discounts\/","title":{"rendered":"R\u00e9ductions sur les abonnements Shopify\u00a0: 12\u00a0m\u00e9thodes \u00e9prouv\u00e9es pour combiner r\u00e9ductions et abonnements et g\u00e9n\u00e9rer des revenus r\u00e9currents"},"content":{"rendered":"<p>Running promotions to get new customers is one thing. Keeping them long enough to actually turn a profit is another.<\/p>\n\n\n\n<p>Most Shopify merchants treat discounts as a one-time conversion tool, offer a deal, get the sale, and move on. But when you pair discounts strategically with a subscription model, something different happens. Customers stop being one-time buyers and start becoming recurring revenue. That is why Shopify subscription discounts need to be planned as a retention strategy, not just a conversion tactic.&nbsp;<\/p>\n\n\n\n<p>The global subscription commerce market hit $492 billion in 2024 and is on track to surpass <a href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/subscription-economy-market-report?utm_source=guestpost&amp;utm_medium=rsbacklink&amp;utm_campaign=organic\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>$1.5 trillion by 2033<\/strong><\/a>. At the same time, acquisition rates for subscription businesses have dropped from 4.1% to 2.8% in recent years. That gap tells you everything: the market is growing, but winning purely through acquisition is getting harder. Retention is where recurring revenue actually lives.<\/p>\n\n\n\n<p>This article breaks down 12 actionable ways to combine discounts with subscriptions to convert more customers, reduce churn, and raise the lifetime value of every subscriber you earn.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>Table des mati\u00e8res<\/h2><nav><ul><li><a href=\"#why-discounts-and-subscriptions-work-better-together\">Why Discounts and Subscriptions Work Better Together<\/a><\/li><li><a href=\"#1-the-classic-subscribe-save-offer\">1. The Classic Subscribe &amp; Save Offer<\/a><\/li><li><a href=\"#2-tiered-discounts-based-on-subscription-length\">2. Tiered Discounts Based on Subscription Length<\/a><\/li><li><a href=\"#3-first-order-welcome-discounts-with-careful-guardrails\">3. First-Order Welcome Discounts (With Careful Guardrails)<\/a><\/li><li><a href=\"#4-loyalty-points-that-stack-on-subscription-orders\">4. Loyalty Points That Stack on Subscription Orders<\/a><\/li><li><a href=\"#5-prepaid-subscription-discounts\">5. Prepaid Subscription Discounts<\/a><\/li><li><a href=\"#6-bundle-discounts-for-subscribers-only\">6. Bundle Discounts for Subscribers Only<\/a><\/li><li><a href=\"#7-quantity-based-discounts-within-subscriptions\">7. Quantity-Based Discounts Within Subscriptions<\/a><\/li><li><a href=\"#8-pause-instead-of-cancel-discount\">8. Pause-Instead-of-Cancel Discount<\/a><\/li><li><a href=\"#9-referral-discounts-exclusive-to-subscribers\">9. Referral Discounts Exclusive to Subscribers<\/a><\/li><li><a href=\"#10-seasonal-and-flash-discounts-for-subscribers-only\">10. Seasonal and Flash Discounts for Subscribers Only<\/a><\/li><li><a href=\"#11-free-shipping-as-a-subscriber-discount\">11. Free Shipping as a Subscriber Discount<\/a><\/li><li><a href=\"#12-gamified-milestone-discounts\">12. Gamified Milestone Discounts<\/a><\/li><li><a href=\"#a-note-on-discount-hygiene\">A Note on Discount Hygiene<\/a><\/li><li><a href=\"#fa-qs\">FAQ<\/a><ul><li><a href=\"#faq-question-1781591332735\">What are Shopify subscription discounts?<\/a><\/li><li><a href=\"#faq-question-1781591341989\">How much discount should I offer for a Shopify subscription?<\/a><\/li><li><a href=\"#faq-question-1781591353006\">Do subscription discounts help reduce churn?<\/a><\/li><\/ul><\/li><li><a href=\"#conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-discounts-and-subscriptions-work-better-together\"><strong>Why Discounts and Subscriptions Work Better Together<\/strong><\/h2>\n\n\n\n<p>Discounts alone attract buyers. Subscriptions alone ask for commitment. They work together to overcome each other&#8217;s greatest shortcomings.&nbsp;<\/p>\n\n\n\n<p>A discount lowers the psychological barrier to signing up. A subscription creates the long-term relationship that makes the discount worth giving. The key is designing your discount strategy so it rewards commitment rather than just rewarding the act of clicking &#8220;buy.&#8221;<\/p>\n\n\n\n<p>Shopify subscription discounts work best when they make staying subscribed feel more valuable than buying once. That is the difference between a short-term promotion and a recurring revenue system.&nbsp;<\/p>\n\n\n\n<p>Get this balance right, and you stop training customers to wait for sales. Instead, you give them a reason to lock in and stay.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-the-classic-subscribe-save-offer\"><strong>1. The Classic Subscribe &amp; Save Offer<\/strong><\/h2>\n\n\n\n<p>The most straightforward combination: offer a percentage discount in exchange for a subscription commitment.<\/p>\n\n\n\n<p>Think &#8220;Save 15% when you subscribe&#8221; or &#8220;Get 10% off every order on auto-renew.&#8221; It frames the subscription as a financial benefit, not just a convenience. Customers feel like they&#8217;re winning.<\/p>\n\n\n\n<p>For many merchants, this strategy starts here because subscribe-and-save is easy for customers to understand. The offer is direct, familiar, and tied to a clear ongoing benefit.&nbsp;<\/p>\n\n\n\n<p><strong>What the data says:<\/strong> Research on Shopify subscription pricing suggests the optimal discount sits between 10% and 15%. Going above 20% attracts deal-seekers who churn fast once the perceived value drops, and that erodes your margins without building long-term loyalty.<\/p>\n\n\n\n<p><strong>Where it fits best:<\/strong> Consumable products with predictable replenishment cycles, like supplements, pet food, skincare, coffee, and cleaning supplies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-tiered-discounts-based-on-subscription-length\"><strong>2. Tiered Discounts Based on Subscription Length<\/strong><\/h2>\n\n\n\n<p>Give customers a reason to commit longer by making the deal better the further out they subscribe.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Monthly plan: 10% off<\/li>\n\n\n\n<li>Quarterly plan: 15% off<\/li>\n\n\n\n<li>Annual plan: 20% off (or &#8220;2 months free&#8221;)<\/li>\n<\/ul>\n\n\n\n<p>This approach does two things at once: it increases upfront revenue and dramatically reduces churn. Annual subscribers have 3x lower churn rates than monthly subscribers. When you pair that with a meaningful price incentive, more customers will self-select into your most valuable tier.<\/p>\n\n\n\n<p>This is where Shopify subscription discounts become more strategic. Instead of giving the same discount to everyone, you reward customers who make a stronger commitment.&nbsp;<\/p>\n\n\n\n<p><strong>Practical tip:<\/strong> Always frame the annual plan as &#8220;X months free&#8221; rather than a percentage. &#8220;Get 2 months free&#8221; is more tangible and converts better than &#8220;save 16.6%.&#8221; A <a href=\"https:\/\/discountray.com\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>tiered discount app on Shopify<\/strong><\/a> can help you set tiered discounts within a few minutes.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3-first-order-welcome-discounts-with-careful-guardrails\"><strong>3. First-Order Welcome Discounts (With Careful Guardrails)<\/strong><\/h2>\n\n\n\n<p>Offering a steeper discount on the first subscription order is a proven way to reduce sign-up friction. A first box at 25% off feels low-risk. If the product delivers, the customer has every reason to stay.<\/p>\n\n\n\n<p>The risk, however, is attracting people who subscribe only for the first-order deal, then cancel immediately. To counter this:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use a slightly lower discount than what feels &#8220;too good to pass up,&#8221; somewhere around 20%<\/li>\n\n\n\n<li>Follow up with an exceptional onboarding experience that demonstrates product value fast<\/li>\n\n\n\n<li>Build in a milestone reward at the second or third order to keep momentum going<\/li>\n<\/ul>\n\n\n\n<p>The goal with Shopify subscription discounts is not just to win the first order. It is to give customers enough confidence to reach the second, third, and fourth renewals.&nbsp;<\/p>\n\n\n\n<p>The welcome discount opens the door. Your post-purchase experience is what keeps it open.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-loyalty-points-that-stack-on-subscription-orders\"><strong>4. Loyalty Points That Stack on Subscription Orders<\/strong><\/h2>\n\n\n\n<p>Instead of a flat discount, give subscribers loyalty points for every recurring order. Points accumulate and unlock rewards, free products, exclusive access, and bigger discounts on future orders.<\/p>\n\n\n\n<p>This approach builds what&#8217;s sometimes called &#8220;subscription stickiness.&#8221; The longer a customer stays, the more they&#8217;ve accumulated, and the more they lose by cancelling. That creates emotional and financial incentives to remain a subscriber beyond the initial discount offer.<\/p>\n\n\n\n<p>Not all Shopify subscription discounts need to reduce the price immediately. Loyalty points can create a delayed reward that keeps subscribers engaged for longer.&nbsp;<\/p>\n\n\n\n<p>A useful structure:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Standard customers: earn 1x points per dollar<\/li>\n\n\n\n<li>Subscribers: earn 1.5x or 2x points per dollar<\/li>\n\n\n\n<li>Milestone rewards at orders 3, 6, and 12<\/li>\n<\/ul>\n\n\n\n<p>When customers feel like they&#8217;re building toward something, churn drops significantly.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-prepaid-subscription-discounts\"><strong>5. Prepaid Subscription Discounts<\/strong><\/h2>\n\n\n\n<p>Offer customers a discount for paying several months upfront rather than month-to-month.<\/p>\n\n\n\n<p>A 3-month prepaid option at 15% off, or a 6-month option at 20% off, works well here. Prepaid subscriptions reduce churn by 40\u201350% during the prepaid period because the customer has already paid and has no immediate reason to cancel.<\/p>\n\n\n\n<p>You also get improved cash flow. Instead of waiting for 6-monthly payments, you collect the revenue up front and can reinvest it faster.<\/p>\n\n\n\n<p>Prepaid Shopify subscription discounts are especially useful for products that customers already trust. They work better after the buyer understands the product value.&nbsp;<\/p>\n\n\n\n<p><strong>Where to feature this:<\/strong> On your subscription landing page, at checkout, and in post-purchase upsell flows. Make the math obvious for the customer: &#8220;Pay $85 today instead of $100 over 5 months.&#8221; Most <a href=\"https:\/\/apps.shopify.com\/easy-subscription?utm_source=guestpost&amp;utm_medium=rsbacklink&amp;utm_campaign=organic\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Shopify subscription apps<\/strong><\/a> support prepaid billing natively, so this is usually a settings toggle rather than a custom build.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"6-bundle-discounts-for-subscribers-only\"><strong>6. Bundle Discounts for Subscribers Only<\/strong><\/h2>\n\n\n\n<p>Create product bundles available exclusively to subscribers. The bundle itself becomes the value, not just the discount attached to it.<\/p>\n\n\n\n<p>For example, a coffee brand might offer subscribers a monthly bundle of three rotating single-origins at a price 20% below buying each bag individually. The customer gets variety and savings. You increase average order value and lock in recurring revenue.<\/p>\n\n\n\n<p>This also gives you a reason to introduce customers to products they might not have tried otherwise, which increases attachment to your brand and makes cancellation feel like a bigger loss.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"7-quantity-based-discounts-within-subscriptions\"><strong>7. Quantity-Based Discounts Within Subscriptions<\/strong><\/h2>\n\n\n\n<p>Reward subscribers who order in larger quantities. The more they buy per delivery, the lower the per-unit cost.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>1 unit: standard subscriber price<\/li>\n\n\n\n<li>3 units: 10% off per unit<\/li>\n\n\n\n<li>6 units: 18% off per unit<\/li>\n<\/ul>\n\n\n\n<p>Shopify subscription discounts become especially powerful for B2B and wholesale merchants when higher quantities lower the per-unit cost. That makes the subscription feel practical, not just promotional.&nbsp;<\/p>\n\n\n\n<p>This is particularly powerful for B2B and wholesale Shopify merchants, where bulk orders are the norm. A retailer ordering cleaning supplies, for example, is more likely to commit to a 6-unit monthly subscription if the per-unit price drops meaningfully at higher quantities.<\/p>\n\n\n\n<p>For D2C merchants, it works well with products that customers genuinely use in volume, such as protein powder, baby products, paper goods, and supplements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"8-pause-instead-of-cancel-discount\"><strong>8. Pause-Instead-of-Cancel Discount<\/strong><\/h2>\n\n\n\n<p>When a subscriber is about to cancel, offer them a pause option paired with a retention discount.<\/p>\n\n\n\n<p>Something like: &#8220;We noticed you&#8217;re thinking about cancelling. Want to pause for 30 days and get 20% off your next order when you&#8217;re ready to resume?&#8221;<\/p>\n\n\n\n<p>This approach works because most cancellations happen for temporary reasons: the customer went on a trip, received a gift of the same product, or feels like they have too much stock. A brief pause window addresses the real problem without permanently losing the subscriber.<\/p>\n\n\n\n<p>Data shows that 27% of subscribers would cancel if they couldn&#8217;t pause or skip orders. Giving them that flexibility with a small financial sweetener turns potential churn into a temporary hold.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"9-referral-discounts-exclusive-to-subscribers\"><strong>9. Referral Discounts Exclusive to Subscribers<\/strong><\/h2>\n\n\n\n<p>Give your existing subscribers a reason to spread the word: a referral discount that only subscribers can unlock.<\/p>\n\n\n\n<p>Structure it so both parties benefit:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The subscriber earns a discount or free product credit when a referred friend subscribes<\/li>\n\n\n\n<li>The new subscriber gets a first-order discount as part of the referral<\/li>\n<\/ul>\n\n\n\n<p>This leverages your most loyal customers as a growth channel. And because subscribers are already invested in your product, they&#8217;re more likely to refer to people who are a genuine fit, not just coupon hunters.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"10-seasonal-and-flash-discounts-for-subscribers-only\"><strong>10. Seasonal and Flash Discounts for Subscribers Only<\/strong><\/h2>\n\n\n\n<p>Reserve your best seasonal offers for subscribers. Instead of running a sitewide Black Friday sale open to everyone, give subscribers early access and a deeper discount than the general public sees.<\/p>\n\n\n\n<p>This does two things. First, it rewards loyalty in a way that customers can feel. Second, it creates a reason to subscribe before a major shopping period. &#8220;Subscribe now to unlock our VIP holiday pricing.&#8221;<\/p>\n\n\n\n<p>Seasonal Shopify subscription discounts can also make existing subscribers feel protected from missing out. They know the best deal is tied to staying subscribed.&nbsp;<\/p>\n\n\n\n<p>When subscribers know they consistently get the best deals, the perceived value of staying subscribed increases beyond just the product itself.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"11-free-shipping-as-a-subscriber-discount\"><strong>11. Free Shipping as a Subscriber Discount<\/strong><\/h2>\n\n\n\n<p>Shipping costs are a major reason customers abandon carts and hesitate on subscriptions. Bundling free shipping into the subscription offer removes that friction permanently.<\/p>\n\n\n\n<p>Rather than listing it as a percentage discount, position free shipping as an ongoing perk: &#8220;Subscribe and never pay for shipping again.&#8221;<\/p>\n\n\n\n<p>For customers who order frequently, this is often more valuable than a 10\u201315% price reduction. Run the numbers for your average order value and shipping costs. In many cases, free shipping is a more compelling offer than a dollar-equivalent discount, and it costs you less to deliver.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"12-gamified-milestone-discounts\"><strong>12. Gamified Milestone Discounts<\/strong><\/h2>\n\n\n\n<p>Build a discount schedule that rewards subscribers for reaching order milestones.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>After order 3: unlock a 5% loyalty discount<\/li>\n\n\n\n<li>After order 6: unlock a free product add-on<\/li>\n\n\n\n<li>After order 12: earn VIP subscriber status with permanent upgraded pricing<\/li>\n<\/ul>\n\n\n\n<p>This approach gives subscribers something to look forward to at each renewal. Rather than inquiring, &#8220;Do I still need this?&#8221;, they start thinking, &#8220;I&#8217;m two orders away from my free gift.&#8221; That forward-looking engagement is one of the most effective ways to reduce passive churn.<\/p>\n\n\n\n<p>To keep track of the process, you can display these milestones in order confirmation emails, subscriber dashboards, and renewal reminders.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"a-note-on-discount-hygiene\"><strong>A Note on Discount Hygiene<\/strong><\/h2>\n\n\n\n<p>More discounts are not always better. Stacking too many offers devalues your product and attracts the wrong customers, people who subscribe for the deal and churn the moment a better one comes along.<\/p>\n\n\n\n<p>Healthy Shopify subscription discounts need rules, caps, and regular performance checks. Otherwise, the discount strategy can slowly damage margins while looking successful on the surface.&nbsp;<\/p>\n\n\n\n<p>A few principles to keep your discount strategy healthy:<\/p>\n\n\n\n<p><strong>Set clear discount caps.<\/strong> Decide in advance the maximum percentage off any subscriber should receive across all combined offers. A good <a href=\"https:\/\/easysubscription.io?utm_source=guestpost&amp;utm_medium=rsbacklink&amp;utm_campaign=organic\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Shopify app<\/strong><\/a> will let you set rules to prevent multiple discount types from stacking unintentionally without needing to touch any code.&nbsp;<\/p>\n\n\n\n<p><strong>Measure cohort LTV, not just conversion rates.<\/strong> A first-order discount might boost sign-ups but damage long-term profitability if the customers it attracts churn quickly. Track how different discount entry points perform over 6 and 12 months.<\/p>\n\n\n\n<p><strong>Treat the product as the anchor.<\/strong> Every discount you offer should reinforce why the product is worth staying subscribed to. If customers only stay for the discount, you have a retention problem that no pricing strategy will fix.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"fa-qs\"><strong>FAQ<\/strong><\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list\">\n<div id=\"faq-question-1781591332735\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>What are Shopify subscription discounts?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Shopify subscription discounts are recurring or conditional discounts offered to customers who subscribe to repeat purchases. They can include subscribe-and-save offers, prepaid discounts, loyalty rewards, free shipping, bundle discounts, or retention offers designed to increase recurring revenue.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1781591341989\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>How much discount should I offer for a Shopify subscription?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>A 10\u201315% discount is often a safe starting point for many Shopify subscription offers. Higher discounts can increase sign-ups, but they may also attract deal-seekers who cancel quickly. The best discount depends on your margins, product type, replenishment cycle, and customer retention rate.\u00a0<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1781591353006\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>Do subscription discounts help reduce churn?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Yes, subscription discounts can reduce churn when they reward long-term commitment instead of only the first purchase. Prepaid discounts, milestone rewards, loyalty points, and pause-instead-of-cancel offers can give customers more reasons to stay subscribed.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><\/h3>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p>The 12 strategies above range from simple (subscribe &amp; save) to layered (milestone gamification + loyalty points). You don&#8217;t need all of them. You need the right combination for your product, your margin, and your customer&#8217;s purchase behavior.<\/p>\n\n\n\n<p>For most Shopify merchants, this is an excellent place to start:&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Lead with a subscribe &amp; save offer at 10\u201315% off<\/li>\n\n\n\n<li>Add a prepaid option with a deeper discount for customers ready to commit longer<\/li>\n\n\n\n<li>Build in a loyalty or milestone reward program to increase retention past order 3<\/li>\n\n\n\n<li>Use a pause-instead-of-cancel flow to recover churning subscribers before they leave<\/li>\n<\/ol>\n\n\n\n<p>Get those four working well, then layer in referral programs, bundle offers, or seasonal perks as your subscriber base grows. Most of these flows can be configured directly inside a Shopify subscription app with no developer required.<\/p>\n\n\n\n<p>Shopify subscription discounts are not just about getting customers to subscribe. They are about building a structure that makes staying subscribed feel like the obvious choice every single month.&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Running promotions to get new customers is one thing. Keeping them long enough to actually turn a profit is another. Most Shopify merchants treat discounts as a one-time conversion tool, offer a deal, get the sale, and move on. But when you pair discounts strategically with a subscription model, something different happens. Customers stop being [&hellip;]<\/p>","protected":false},"author":9,"featured_media":4294,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[317,160,169],"tags":[53,329,330],"class_list":["post-4290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guest-post","category-ecommerce-discount","category-shopify-discount","tag-shopify-discounts","tag-shopify-subscription-discounts","tag-shopify-subscriptions"],"_links":{"self":[{"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/posts\/4290"}],"collection":[{"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/comments?post=4290"}],"version-history":[{"count":7,"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/posts\/4290\/revisions"}],"predecessor-version":[{"id":4299,"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/posts\/4290\/revisions\/4299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/media\/4294"}],"wp:attachment":[{"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/media?parent=4290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/categories?post=4290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/discountray.com\/fr\/wp-json\/wp\/v2\/tags?post=4290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}