{"id":4155,"date":"2026-06-02T10:26:07","date_gmt":"2026-06-02T10:26:07","guid":{"rendered":"https:\/\/discountray.com\/?p=4155"},"modified":"2026-06-02T11:57:34","modified_gmt":"2026-06-02T11:57:34","slug":"automatic-discounts-vs-discount-codes","status":"publish","type":"post","link":"https:\/\/discountray.com\/ja\/blog\/automatic-discounts-vs-discount-codes\/","title":{"rendered":"Shopify\u306b\u304a\u3051\u308b\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\uff1a\u9078\u629e\u524d\u306b\u30de\u30fc\u30c1\u30e3\u30f3\u30c8\u304c\u9665\u308a\u304c\u3061\u306a\u9593\u9055\u3044"},"content":{"rendered":"<div class=\"ef-author-meta\" data-published=\"June 2, 2026\">\n  <div class=\"ef-author-main\">\n    <img decoding=\"async\" class=\"ef-author-small-img\" src=\"https:\/\/secure.gravatar.com\/avatar\/3974b9d696f2680005e349a116c4db33?s=192&#038;d=mm&#038;r=g\" alt=\"\u30b5\u30a4\u30a8\u30c0\u30fb\u30ec\u30ce\u30de\u30fb\u30bf\u30f3\u30be\u30e0\"\n\n    <div>\n      <span class=\"ef-author-name\">\u30b5\u30a4\u30a8\u30c0\u30fb\u30ec\u30ce\u30de\u30fb\u30bf\u30f3\u30be\u30e0<\/span>\n      <span class=\"ef-reviewed-text\">\u30c6\u30af\u30cb\u30ab\u30eb\u30b5\u30dd\u30fc\u30c8\u30c1\u30fc\u30e0\u306b\u3088\u308b\u30ec\u30d3\u30e5\u30fc\u6e08\u307f<\/span>\n\n      <div class=\"ef-author-dates\">\n        <span>\u516c\u958b\u65e5: <strong class=\"ef-published-date\">2026\u5e746\u67082\u65e5<\/strong><\/span>\n      <\/div>\n    <\/div>\n  <\/div>\n\n<div class=\"ef-share-links\">\n    <span>\u5171\u6709<\/span>\n\n    <a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/discountray.com\/blog\/automatic-discounts-vs-discount-codes\/\" class=\"ef-share-link\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"LinkedIn\u3067\u5171\u6709\u3059\u308b\">\n      \u3067\n    <\/a>\n\n    <a href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/discountray.com\/blog\/automatic-discounts-vs-discount-codes\/\" class=\"ef-share-link\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"X\u3067\u5171\u6709\">\n      \u30d0\u30c4\n    <\/a>\n  <\/div>\n<\/div>\n\n<style>\n.ef-author-meta,\n.ef-author-bio-box {\n  max-width: 900px;\n  margin: 28px auto;\n  background: #f7f8fa;\n  border: 1px solid #e6e8ec;\n  border-radius: 22px;\n  color: #1f2933;\n  font-family: inherit;\n}\n\n.ef-author-meta {\n  padding: 18px 22px;\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 22px;\n}\n\n.ef-author-main {\n  display: flex;\n  align-items: center;\n  gap: 14px;\n}\n\n.ef-author-small-img {\n  width: 46px;\n  height: 46px;\n  border-radius: 50%;\n  object-fit: cover;\n  background: #ffffff;\n  border: 2px solid #ffffff;\n}\n\n.ef-author-name {\n  display: block;\n  font-size: 17px;\n  font-weight: 700;\n  color: #111827;\n  margin-bottom: 4px;\n}\n\n.ef-reviewed-text {\n  display: inline-block;\n  margin-left: 8px;\n  padding: 4px 9px;\n  font-size: 12px;\n  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class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u3069\u3061\u3089\u3092\u9078\u3076\u3079\u304d\u304b\u306f\u3001\u9054\u6210\u3057\u305f\u3044\u76ee\u6a19\u306b\u3088\u3063\u3066\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002\u81ea\u52d5\u5272\u5f15\u306f\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306e\u5229\u4fbf\u6027\u306b\u512a\u308c\u3001\u5272\u5f15\u30b3\u30fc\u30c9\u306f\u7ba1\u7406\u3068\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u512a\u308c\u3066\u3044\u307e\u3059\u3002\u307b\u3068\u3093\u3069\u306e\u5e97\u8217\u306f\u6700\u7d42\u7684\u306b\u4e21\u65b9\u3092\u5229\u7528\u3057\u307e\u3059\u304c\u3001\u305d\u306e\u76ee\u7684\u306f\u5168\u304f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u591a\u304f\u306e\u8ca9\u58f2\u8005\u304c\u72af\u3059\u9593\u9055\u3044\u306f\u3001\u3053\u308c\u3092\u6c38\u7d9a\u7684\u306a\u4e8c\u8005\u629e\u4e00\u306e\u9078\u629e\u80a2\u3068\u3057\u3066\u6349\u3048\u3066\u3057\u307e\u3046\u3053\u3068\u3067\u3059\u3002\u81ea\u52d5\u5272\u5f15\u3092\u8a2d\u5b9a\u3057\u3066\u30b9\u30e0\u30fc\u30ba\u306a\u4f53\u9a13\u3092\u671f\u5f85\u3057\u3066\u3044\u305f\u306e\u306b\u3001VIP\u9867\u5ba2\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3067\u304d\u306a\u3044\u3053\u3068\u306b\u6c17\u4ed8\u3044\u305f\u308a\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30ea\u30b9\u30c8\u306b\u767b\u9332\u3055\u308c\u3066\u3044\u308b\u9867\u5ba2\u306b\u30d7\u30e9\u30a4\u30d9\u30fc\u30c8\u30b3\u30fc\u30c9\u3092\u9001\u3063\u305f\u306e\u306b\u3001\u7fcc\u65e5\u306b\u306fGoogle\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3067\u305d\u306e\u30b3\u30fc\u30c9\u304c\u4e00\u822c\u306b\u516c\u958b\u3055\u308c\u3066\u3044\u305f\u308a\u3059\u308b\u306e\u3067\u3059\u3002\u3069\u3061\u3089\u306e\u7d50\u679c\u3082\u3001\u6700\u521d\u306b\u8a2d\u5b9a\u3059\u308b\u969b\u306b\u306f\u660e\u3089\u304b\u3067\u306f\u306a\u304f\u3001\u307b\u3068\u3093\u3069\u306e\u30ac\u30a4\u30c9\u306b\u3082\u8a18\u8f09\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u305d\u308c\u305e\u308c\u306e\u65b9\u6cd5\u306e\u4ed5\u7d44\u307f\u3001\u305d\u308c\u305e\u308c\u306e\u6b20\u70b9\u3001\u305d\u3057\u3066\u81ea\u5206\u306e\u72b6\u6cc1\u306b\u6700\u9069\u306a\u65b9\u6cd5\u3092\u9078\u3076\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u4fa1\u683c\u8a2d\u5b9a\u3001\u5e02\u5834\u7279\u5316\u578b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3001\u3057\u304d\u3044\u5024\u30d9\u30fc\u30b9\u306e\u30aa\u30d5\u30a1\u30fc\u306a\u3069\u3001\u5272\u5f15\u914d\u9001\u306e\u4ed5\u7d44\u307f\u306e\u57fa\u790e\u3068\u306a\u308b\u60c5\u5831\u3082\u63d0\u4f9b\u3059\u308b\u305f\u3081\u3001\u3053\u308c\u3089\u306e\u6226\u7565\u3092\u69cb\u7bc9\u3057\u3088\u3046\u3068\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u3053\u3053\u304b\u3089\u59cb\u3081\u308b\u306e\u304c\u6709\u76ca\u3067\u3059\u3002<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<section aria-label=\"\u307e\u3068\u3081\" role=\"note\"  id=\"post-summary\"\nstyle=\"background:#ffffff; border-left:6px solid #e20c0c; border-right:6px solid #feab2e; padding:15px 20px; margin-bottom:25px; color:#111;\">\n  <strong style=\"font-weight:600; font-size:1.4rem;\">\u307e\u3068\u3081<\/strong>\n  <ul style=\"margin-top:10px; padding-left:20px; list-style-type: circle;\">\n    <li>\u81ea\u52d5\u5272\u5f15\u306f\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306b\u81ea\u52d5\u7684\u306b\u9069\u7528\u3055\u308c\u3001\u304a\u5ba2\u69d8\u306e\u64cd\u4f5c\u306f\u4e0d\u8981\u3067\u3059\u3002\u5272\u5f15\u30b3\u30fc\u30c9\u306f\u624b\u52d5\u3067\u5165\u529b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n    <li>\u81ea\u52d5\u5272\u5f15\u306f\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306e\u624b\u9593\u3092\u8efd\u6e1b\u3057\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u7684\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u7ba1\u7406\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/li>\n    <li>Shopify\u306e\u6a19\u6e96\u81ea\u52d5\u5272\u5f15\u6a5f\u80fd\u306b\u306f\u3001\u9867\u5ba2\u30bf\u30b0\u3092\u76f4\u63a5\u9078\u629e\u3059\u308b\u6a5f\u80fd\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u8ca9\u58f2\u8005\u306f\u307e\u305a\u30bf\u30b0\u304b\u3089\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u3001\u5404\u81ea\u52d5\u5272\u5f15\u306f\u6700\u59275\u3064\u306e\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5bfe\u8c61\u3068\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n    <li>Shopify\u306eGoogle\u304a\u3088\u3073YouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u610f\u56f3\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u5272\u5f15\u30b3\u30fc\u30c9\u3082\u542b\u3081\u3001Google\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306b\u516c\u958b\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li> \n    <li>\u307b\u3068\u3093\u3069\u306e\u5e97\u8217\u306f\u4e21\u65b9\u306e\u5272\u5f15\u65b9\u5f0f\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u30e1\u30ea\u30c3\u30c8\u3092\u5f97\u3089\u308c\u307e\u3059\u304c\u3001\u305d\u308c\u305e\u308c\u76ee\u7684\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u3069\u3061\u3089\u3092\u9078\u3076\u304b\u306f\u3001\u7406\u8ad6\u4e0a\u3069\u3061\u3089\u306e\u65b9\u6cd5\u304c\u512a\u308c\u3066\u3044\u308b\u304b\u3067\u306f\u306a\u304f\u3001\u5b9f\u969b\u306b\u4f55\u3092\u9054\u6210\u3057\u3088\u3046\u3068\u3057\u3066\u3044\u308b\u304b\u306b\u3088\u3063\u3066\u6c7a\u307e\u308a\u307e\u3059\u3002<\/li> \n  <\/ul>\n<\/section>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>\u3053\u306e\u30ac\u30a4\u30c9\u306e\u691c\u8a3c\u65b9\u6cd5<\/strong><br>\u3053\u306e\u30ac\u30a4\u30c9\u306f\u3001Shopify\u306e\u516c\u5f0f\u5272\u5f15\u306b\u95a2\u3059\u308b\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3001Google Merchant Center\u306e\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3001\u304a\u3088\u3073DiscountRay\u306b\u3088\u308b\u81ea\u52d5\u5272\u5f15\u3001\u9867\u5ba2\u8cc7\u683c\u3001\u5272\u5f15\u306e\u7d44\u307f\u5408\u308f\u305b\u3001\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306e\u52d5\u4f5c\u306b\u95a2\u3059\u308b\u5185\u90e8\u30c6\u30b9\u30c8\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>\u76ee\u6b21<\/h2><nav><ul><li><a href=\"#what-automatic-discounts-actually-do\">\u81ea\u52d5\u5272\u5f15\u306e\u5b9f\u969b\u306e\u52b9\u679c\u3068\u306f<\/a><\/li><li><a href=\"#what-discount-codes-actually-do\">\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u5b9f\u969b\u306e\u52b9\u679c<\/a><\/li><li><a href=\"#where-each-one-actually-falls-short\">\u305d\u308c\u305e\u308c\u306e\u6b20\u70b9<\/a><ul><li><a href=\"#automatic-discount-limitations\">\u81ea\u52d5\u5272\u5f15\u5236\u9650<\/a><\/li><li><a href=\"#discount-code-limitations\">\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u5236\u9650\u4e8b\u9805<\/a><\/li><\/ul><\/li><li><a href=\"#automatic-discounts-vs-discount-codes-a-direct-comparison\">\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\uff1a\u76f4\u63a5\u6bd4\u8f03<\/a><\/li><li><a href=\"#how-to-choose-a-decision-framework-that-actually-helps\">\u5272\u5f15\u30b3\u30fc\u30c9\u3068\u81ea\u52d5\u5272\u5f15\u306e\u4f7f\u3044\u5206\u3051<\/a><\/li><li><a href=\"#how-this-choice-connects-to-your-broader-discount-strategy\">\u3053\u306e\u9078\u629e\u304c\u3001\u3088\u308a\u5e83\u7bc4\u306a\u5272\u5f15\u6226\u7565\u306b\u3069\u306e\u3088\u3046\u306b\u7e4b\u304c\u308b\u304b<\/a><\/li><li><a href=\"#conclusion\">\u7d50\u8ad6<\/a><\/li><li><a href=\"#faq\">\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\uff1a\u3088\u304f\u3042\u308b\u8cea\u554f<\/a><ul><li><a href=\"#faq-question-1780387724399\">Shopify\u306e\u81ea\u52d5\u5272\u5f15\u3068\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u306f\u540c\u6642\u306b\u4f7f\u7528\u3067\u304d\u307e\u3059\u304b\uff1f<\/a><\/li><li><a href=\"#faq-question-1780387774965\">Shopify\u3067\u7279\u5b9a\u306e\u9867\u5ba2\u3092\u5bfe\u8c61\u306b\u81ea\u52d5\u5272\u5f15\u3092\u9069\u7528\u3067\u304d\u306a\u3044\u306e\u306f\u306a\u305c\u3067\u3059\u304b\uff1f<\/a><\/li><li><a href=\"#faq-question-1780387789613\">\u79c1\u306eShopify\u5272\u5f15\u30b3\u30fc\u30c9\u306fGoogle\u3067\u4e00\u822c\u516c\u958b\u3055\u308c\u307e\u3059\u304b\uff1f<\/a><\/li><li><a href=\"#faq-question-1780387815309\">Shopify\u3067\u540c\u6642\u306b\u6709\u52b9\u306b\u3067\u304d\u308b\u81ea\u52d5\u5272\u5f15\u306f\u3044\u304f\u3064\u307e\u3067\u3067\u3059\u304b\uff1f<\/a><\/li><li><a href=\"#faq-question-1780387830229\">\u9867\u5ba2\u306f\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u3069\u3061\u3089\u3092\u597d\u3080\u304b\uff1f<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-automatic-discounts-actually-do\">\u81ea\u52d5\u5272\u5f15\u306e\u5b9f\u969b\u306e\u52b9\u679c\u3068\u306f<\/h2>\n\n\n\n<p>\u81ea\u52d5\u5272\u5f15\u306f\u3001\u304a\u5ba2\u69d8\u304c\u4f55\u3082\u5165\u529b\u3059\u308b\u5fc5\u8981\u306a\u304f\u3001\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306b\u9069\u7528\u3055\u308c\u307e\u3059\u3002\u6761\u4ef6\u3092\u8a2d\u5b9a\u3059\u308c\u3070\u3001\u304a\u5ba2\u69d8\u304c\u305d\u306e\u6761\u4ef6\u3092\u6e80\u305f\u3057\u305f\u6642\u70b9\u3067\u5272\u5f15\u304c\u9069\u7528\u3055\u308c\u307e\u3059\u3002\u30b3\u30fc\u30c9\u5165\u529b\u6b04\u3082\u3001\u624b\u9806\u306b\u5f93\u3046\u5fc5\u8981\u3082\u306a\u304f\u3001\u304a\u5ba2\u69d8\u304c\u5272\u5f15\u306e\u9069\u7528\u3092\u5fd8\u308c\u308b\u5fc3\u914d\u3082\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>Shopify\u306f\u3001\u4ee5\u4e0b\u306e4\u7a2e\u985e\u306e\u81ea\u52d5\u5272\u5f15\u3092\u6a19\u6e96\u3067\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6ce8\u6587\u91d1\u984d\u306e\u5272\u5f15\u3001&nbsp;<\/li>\n\n\n\n<li>\u7279\u5b9a\u5546\u54c1\u306e\u5272\u5f15\u984d\u3001&nbsp;<\/li>\n\n\n\n<li>X \u3092\u8cfc\u5165\u3059\u308b\u3068 Y \u304c\u3082\u3089\u3048\u3001<\/li>\n\n\n\n<li>\u9001\u6599\u7121\u6599\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>\u6700\u4f4e\u8cfc\u5165\u91d1\u984d\u3001\u5bfe\u8c61\u5546\u54c1\u3001\u6570\u91cf\u5236\u9650\u306a\u3069\u306e\u6761\u4ef6\u3092\u8a2d\u5b9a\u3059\u308c\u3070\u3001\u6b8b\u308a\u306e\u51e6\u7406\u306fShopify\u304c\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306b\u884c\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306f\u3001\u5168\u5e97\u8217\u30bb\u30fc\u30eb\u3001\u6570\u91cf\u306b\u5fdc\u3058\u305f\u4fa1\u683c\u8a2d\u5b9a\u3001\u30ab\u30fc\u30c8\u5408\u8a08\u91d1\u984d\u306e\u3057\u304d\u3044\u5024\u3001\u305d\u3057\u3066\u5bfe\u8c61\u3068\u306a\u308b\u3059\u3079\u3066\u306e\u8cb7\u3044\u7269\u5ba2\u306b\u30b9\u30e0\u30fc\u30ba\u306b\u5272\u5f15\u3092\u63d0\u4f9b\u3057\u305f\u3044\u3042\u3089\u3086\u308b\u30b7\u30ca\u30ea\u30aa\u306b\u6700\u9069\u3067\u3059\u3002\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306e\u5168\u5e97\u8217\u30bb\u30fc\u30eb\u3001\u300c$75\u4ee5\u4e0a\u8cfc\u5165\u3067\u9001\u6599\u7121\u6599\u300d\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30012\u3064\u8cfc\u5165\u30671\u3064\u7121\u6599\u3068\u3044\u3063\u305f\u30bb\u30fc\u30eb\u306b\u3082\u3074\u3063\u305f\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<p>Shopify\u306e\u81ea\u52d5\u5272\u5f15\u306f\u3001\u30cd\u30a4\u30c6\u30a3\u30d6\u306b\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059 <a href=\"https:\/\/help.shopify.com\/en\/manual\/discounts\/managing-discounts\" target=\"_blank\" rel=\"noreferrer noopener\">\u5272\u5f15\u3054\u3068\u306b\u6700\u59275\u3064\u306e\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8<\/a>\u3002 \u3057\u304b\u3057\u3001 <a href=\"https:\/\/help.shopify.com\/en\/manual\/shopify-admin\/productivity-tools\/using-tags\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify\u306f\u9867\u5ba2\u30bf\u30b0\u3092\u76f4\u63a5\u9078\u629e\u3059\u308b\u6a5f\u80fd\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u305b\u3093\u3002<\/a> \u5272\u5f15\u8cc7\u683c\u30d5\u30a3\u30fc\u30eb\u30c9\u5185\u3067\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u52a0\u76df\u5e97\u306f\u307e\u305a\u9867\u5ba2\u30bf\u30b0\u304b\u3089\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u3001\u6b21\u306b\u305d\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5272\u5f15\u8cc7\u683c\u306e\u5224\u5b9a\u306b\u4f7f\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002&nbsp;<\/p>\n\n\n\n<p>\u6b21\u306e\u3088\u3046\u306a\u30a2\u30d7\u30ea <a href=\"https:\/\/apps.shopify.com\/discountray?ref=efolillc&amp;utm_source=discounrray_website&amp;utm_medium=blog&amp;utm_campaign=automatic-discounts-vs-discount-codes\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/apps.shopify.com\/discountray?ref=efolillc&amp;utm_source=discounrray_website&amp;utm_medium=blog&amp;utm_campaign=automatic-discounts-vs-discount-codes\" rel=\"noreferrer noopener\">\u30c7\u30a3\u30b9\u30ab\u30a6\u30f3\u30c8\u30ec\u30a4<\/a> B2B\u4fa1\u683c\u8a2d\u5b9a\u3068\u9867\u5ba2\u30b0\u30eb\u30fc\u30d7\/\u30bf\u30b0\u306b\u57fa\u3065\u304f\u81ea\u52d5\u5272\u5f15\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u308c\u3092\u3088\u308a\u76f4\u63a5\u7684\u306b\u5b9f\u73fe\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5378\u58f2\u696d\u8005\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u4f1a\u54e1\u3001\u307e\u305f\u306f\u305d\u306e\u4ed6\u306e\u30bf\u30b0\u4ed8\u3051\u3055\u308c\u305f\u9867\u5ba2\u30b0\u30eb\u30fc\u30d7\u306f\u3001\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u5165\u529b\u3059\u308b\u3053\u3068\u306a\u304f\u81ea\u52d5\u4fa1\u683c\u8a2d\u5b9a\u3092\u53d7\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what-discount-codes-actually-do\">\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u5b9f\u969b\u306e\u52b9\u679c<\/h2>\n\n\n\n<p>\u5272\u5f15\u30b3\u30fc\u30c9\u306f\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306b\u624b\u52d5\u3067\u5165\u529b\u3055\u308c\u307e\u3059\u3002\u9867\u5ba2\u304c\u30b3\u30fc\u30c9\u3092\u5165\u529b\u3059\u308b\u3068\u3001\u5272\u5f15\u304c\u9069\u7528\u3055\u308c\u3001 <a href=\"https:\/\/help.shopify.com\/en\/manual\/reports-and-analytics\/shopify-reports\/report-types\/default-reports\/sales-report\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify\u306e\u5272\u5f15\u30b3\u30fc\u30c9\u5225\u58f2\u4e0a\u30ec\u30dd\u30fc\u30c8<\/a> \u30b3\u30fc\u30c9\u304c\u3069\u308c\u304f\u3089\u3044\u306e\u983b\u5ea6\u3067\u9069\u7528\u3055\u308c\u305f\u304b\u3001\u3069\u306e\u5272\u5f15\u304c\u58f2\u4e0a\u306b\u3064\u306a\u304c\u3063\u305f\u304b\u3092\u8868\u793a\u3067\u304d\u307e\u3059\u3002\u6c4e\u7528\u30b3\u30fc\u30c9\uff08SUMMER20\uff09\u30921\u3064\u4f5c\u6210\u3057\u305f\u308a\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5c02\u7528\u306e\u56fa\u6709\u30b3\u30fc\u30c9\u3092\u4f5c\u6210\u3057\u305f\u308a\u3001\u7279\u5b9a\u306e\u9867\u5ba2\u3084\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u9650\u5b9a\u3057\u305f\u30b3\u30fc\u30c9\u3092\u4f5c\u6210\u3057\u305f\u308a\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u672c\u6765\u3001 <a href=\"https:\/\/help.shopify.com\/en\/manual\/discounts\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify\u306e\u5272\u5f15\u30b3\u30fc\u30c9\u306f\u3001\u30d1\u30fc\u30bb\u30f3\u30c8\u5272\u5f15\u3001\u56fa\u5b9a\u91d1\u984d\u5272\u5f15\u3001X\u500b\u8cfc\u5165\u3067Y\u500b\u7121\u6599\u3001\u9001\u6599\u7121\u6599\u306a\u3069\u306e\u7279\u5178\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002<\/a>\u3057\u304b\u3057\u3001\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u306b\u306f\u81ea\u52d5\u5272\u5f15\u306b\u306f\u306a\u3044\u6a5f\u80fd\u304c\u3042\u308a\u307e\u3059\u3002\u5229\u7528\u56de\u6570\u306e\u4e0a\u9650\u3092\u8a2d\u5b9a\u3057\u305f\u308a\u3001\u9867\u5ba2\u4e00\u4eba\u306b\u3064\u304d1\u56de\u306e\u307f\u306e\u5229\u7528\u306b\u5236\u9650\u3057\u305f\u308a\u3001\u7279\u5b9a\u306e\u9867\u5ba2\u5c64\u306b\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u3092\u7d10\u4ed8\u3051\u305f\u308a\u3001\u5272\u5f15\u30b3\u30fc\u30c9\u304c\u3069\u308c\u304f\u3089\u3044\u306e\u983b\u5ea6\u3067\u9069\u7528\u3055\u308c\u3066\u3044\u308b\u304b\u3001\u3069\u306e\u5272\u5f15\u304c\u58f2\u4e0a\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u305f\u308a\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5272\u5f15\u30b3\u30fc\u30c9\u306f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u6210\u679c\u3068\u30b3\u30fc\u30c9\u306e\u4f7f\u7528\u72b6\u6cc1\u3092\u9023\u52d5\u3055\u305b\u305f\u3044\u30e1\u30fc\u30eb\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u5404\u30af\u30ea\u30a8\u30a4\u30bf\u30fc\u306b\u56fa\u6709\u306e\u8ffd\u8de1\u53ef\u80fd\u306a\u30b3\u30fc\u30c9\u304c\u5fc5\u8981\u306a\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u306e\u63d0\u643a\u3001\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u30d7\u30ed\u30b0\u30e9\u30e0\u3001\u521d\u56de\u9867\u5ba2\u5411\u3051\u30aa\u30d5\u30a1\u30fc\u306a\u3069\u306b\u304a\u3044\u3066\u6700\u9069\u306a\u9078\u629e\u80a2\u3067\u3059\u3002\u307e\u305f\u3001\u81ea\u52d5\u5272\u5f15\u3067\u306f\u518d\u73fe\u3067\u304d\u306a\u3044\u5fc3\u7406\u7684\u306a\u52b9\u679c\u3082\u6301\u3061\u5408\u308f\u305b\u3066\u3044\u307e\u3059\u3002\u8cb7\u3044\u7269\u5ba2\u304c\u30b3\u30fc\u30c9\u3092\u5165\u529b\u3059\u308b\u3068\u3001\u7279\u5225\u306a\u7279\u5178\u3092\u624b\u306b\u5165\u308c\u305f\u3068\u3044\u3046\u611f\u899a\u304c\u5f97\u3089\u308c\u3001\u3053\u308c\u306f\u3001\u6697\u9ed9\u306e\u3046\u3061\u306b\u9069\u7528\u3055\u308c\u308b\u5272\u5f15\u3067\u306f\u5f97\u3089\u308c\u306a\u3044\u3001\u8cfc\u5165\u3092\u305f\u3081\u3089\u3063\u3066\u3044\u308b\u9867\u5ba2\u306e\u6c7a\u65ad\u3092\u5f8c\u62bc\u3057\u3059\u308b\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"where-each-one-actually-falls-short\">\u305d\u308c\u305e\u308c\u306e\u6b20\u70b9<\/h2>\n\n\n\n<p>\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u6bd4\u8f03\u3059\u308b\u5834\u5408\u3001\u305d\u308c\u305e\u308c\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u304c\u52a0\u76df\u5e97\u306b\u3068\u3063\u3066\u3069\u306e\u3088\u3046\u306a\u5236\u9650\u3092\u751f\u307f\u51fa\u3059\u306e\u304b\u3092\u898b\u3066\u3044\u304f\u3068\u3001\u672c\u5f53\u306e\u9055\u3044\u304c\u3088\u308a\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"automatic-discount-limitations\">\u81ea\u52d5\u5272\u5f15\u5236\u9650<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u5bfe\u8c61\u3068\u306a\u308b\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u304c\u9650\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u3002 <\/strong>Shopify\u306e\u6a19\u6e96\u6a5f\u80fd\u3067\u3042\u308b\u81ea\u52d5\u5272\u5f15\u306f\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5bfe\u8c61\u3068\u3067\u304d\u307e\u3059\u304c\u3001\u5404\u81ea\u52d5\u5272\u5f15\u3067\u5bfe\u8c61\u3068\u3067\u304d\u308b\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u306f\u6700\u59275\u3064\u307e\u3067\u3067\u3059\u3002\u3053\u308c\u306f\u3001\u30b7\u30f3\u30d7\u30eb\u306aVIP\u30b0\u30eb\u30fc\u30d7\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30b0\u30eb\u30fc\u30d7\u3001\u5378\u58f2\u30b0\u30eb\u30fc\u30d7\u306a\u3069\u3001\u7279\u306b\u3053\u308c\u3089\u306e\u30b0\u30eb\u30fc\u30d7\u304c\u65e2\u306b\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u6574\u7406\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306b\u306f\u6709\u52b9\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u9867\u5ba2\u3054\u3068\u306b\u7570\u306a\u308b\u4fa1\u683c\u8a2d\u5b9a\u30eb\u30fc\u30eb\u3084\u3001\u3088\u308a\u9ad8\u5ea6\u306aB2B\u4fa1\u683c\u8a2d\u5b9a\u30ed\u30b8\u30c3\u30af\u3092\u5fc5\u8981\u3068\u3059\u308b\u30b9\u30c8\u30a2\u306b\u3068\u3063\u3066\u306f\u3001\u5236\u9650\u3068\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u6709\u52b9\u306a\u5272\u5f15\u9650\u5ea6\u984d:<\/strong> <a href=\"https:\/\/help.shopify.com\/en\/manual\/discounts\/discount-methods\/automatic-discounts\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify\u306f\u6709\u52b9\u306a\u81ea\u52d5\u5272\u5f15\u309225\u306b\u5236\u9650\u3057\u3066\u3044\u307e\u3059<\/a>\u305d\u3057\u3066\u3001\u305d\u306e\u5408\u8a08\u306b\u306f\u3001\u5e97\u8217\u5168\u4f53\u3067\u30a2\u30d7\u30ea\u3092\u5229\u7528\u3057\u305f\u5272\u5f15\u3082\u542b\u307e\u308c\u307e\u3059\u3002\u307b\u3068\u3093\u3069\u306e\u5e97\u8217\u306b\u3068\u3063\u3066\u3001\u3053\u308c\u306f\u65e5\u5e38\u7684\u306a\u61f8\u5ff5\u4e8b\u9805\u3067\u306f\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001\u8907\u96d1\u306a\u8907\u6570\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u4fa1\u683c\u8a2d\u5b9a\u3001\u8907\u6570\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3001\u307e\u305f\u306f\u8907\u6570\u306e\u30a2\u30d7\u30ea\u3092\u5229\u7528\u3057\u305f\u5272\u5f15\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u3066\u3044\u308b\u8ca9\u58f2\u696d\u8005\u306b\u3068\u3063\u3066\u306f\u3001\u3059\u3050\u306b\u5927\u304d\u306a\u4e0a\u9650\u3068\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u5831\u544a\u306e\u5dee\u7570\uff1a <\/strong>\u30cd\u30a4\u30c6\u30a3\u30d6\u306e\u81ea\u52d5\u5272\u5f15\u306f\u3001\u624b\u52d5\u3067\u5165\u529b\u3059\u308b\u5272\u5f15\u30b3\u30fc\u30c9\u3068\u306f\u7570\u306a\u308a\u307e\u3059\u3002\u6761\u4ef6\u304c\u6e80\u305f\u3055\u308c\u308b\u3068\u81ea\u52d5\u7684\u306b\u9069\u7528\u3055\u308c\u308b\u305f\u3081\u3001\u9867\u5ba2\u304c\u5165\u529b\u3057\u305f\u30b3\u30fc\u30c9\u306e\u5229\u7528\u3068\u3057\u3066\u8ffd\u8de1\u3055\u308c\u307e\u305b\u3093\u3002\u52a0\u76df\u5e97\u306e\u5206\u6790\u8a2d\u5b9a\u3084\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u306e\u30ec\u30dd\u30fc\u30c8\u30c4\u30fc\u30eb\u304c\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u4f7f\u7528\u72b6\u6cc1\u306b\u57fa\u3065\u3044\u3066\u69cb\u7bc9\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u3001\u81ea\u52d5\u5272\u5f15\u306f\u540c\u3058\u30b3\u30fc\u30c9\u5229\u7528\u30c7\u30fc\u30bf\u306b\u8868\u793a\u3055\u308c\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"discount-code-limitations\">\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u5236\u9650\u4e8b\u9805<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Google\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u8868\u793a\u30ea\u30b9\u30af\uff1a<\/strong> Google\u3068YouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u304c\u63a5\u7d9a\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306f\u3001 <a href=\"https:\/\/support.google.com\/merchants\/answer\/15474557\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify\u306e\u5272\u5f15\u30b3\u30fc\u30c9\u306fGoogle\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3068\u3057\u3066\u516c\u958b\u3067\u304d\u307e\u3059\u3002<\/a> \u305d\u3057\u3066\u3001Google\u306e\u69d8\u3005\u306a\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u9650\u5b9a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001VIP\u9867\u5ba2\u5411\u3051\u3001\u307e\u305f\u306f\u793e\u5185\u5229\u7528\u3092\u76ee\u7684\u3068\u3057\u305f\u30b3\u30fc\u30c9\u304c\u8aa4\u3063\u3066Google\u306b\u516c\u958b\u3055\u308c\u3066\u3057\u307e\u3046\u5834\u5408\u306b\u554f\u984c\u3068\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u3092\u907f\u3051\u308b\u305f\u3081\u3001\u8ca9\u58f2\u8005\u306f\u5272\u5f15\u306e\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u8a2d\u5b9a\u3092\u78ba\u8a8d\u3057\u3001Google\u306b\u8868\u793a\u3055\u308c\u308b\u3079\u304d\u3067\u306f\u306a\u3044\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u975e\u516c\u958b\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u3059\u3079\u3066\u306e\u30b3\u30fc\u30c9\u304cGoogle\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u540c\u671f\u306e\u5bfe\u8c61\u3068\u306a\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/strong> Google\u306eShopify\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306b\u95a2\u3059\u308b\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3067\u306f\u3001\u7279\u5b9a\u306e\u88fd\u54c1\u3084\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u3057\u3066\u3001\u56fa\u5b9a\u91d1\u984d\u5272\u5f15\u3068\u30d1\u30fc\u30bb\u30f3\u30c8\u5272\u5f15\u306e\u5272\u5f15\u30b3\u30fc\u30c9\u304c\u5229\u7528\u3067\u304d\u308b\u3053\u3068\u304c\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u3044\u307e\u3059\u3002 <a href=\"https:\/\/support.google.com\/merchants\/answer\/14232690\" target=\"_blank\" rel=\"noreferrer noopener\">\u4e00\u90e8\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306e\u7a2e\u985e\u3068\u6761\u4ef6\u306f\u30b5\u30dd\u30fc\u30c8\u3055\u308c\u3066\u3044\u307e\u305b\u3093<\/a>\u3053\u308c\u306b\u306f\u3001\u9001\u6599\u7121\u6599\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001X\u500b\u8cfc\u5165\u3067Y\u500b\u7121\u6599\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u671f\u9650\u306e\u306a\u3044\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u7279\u5b9a\u306e\u30e6\u30fc\u30b6\u30fc\u3092\u5bfe\u8c61\u3068\u3057\u305f\u5272\u5f15\u306a\u3069\u304c\u542b\u307e\u308c\u307e\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001\u30ea\u30b9\u30af\u306f\u4e3b\u306bGoogle\u3068YouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u306b\u516c\u958b\u3055\u308c\u305f\u5bfe\u8c61\u30b3\u30fc\u30c9\u306b\u9069\u7528\u3055\u308c\u307e\u3059\u3002<\/li>\n\n\n\n<li><strong>\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306e\u6469\u64e6:<\/strong> \u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u306f\u3001\u610f\u56f3\u7684\u306b\u8cfc\u5165\u624b\u7d9a\u304d\u306b\u624b\u9593\u3092\u304b\u3051\u308b\u4ed5\u7d44\u307f\u306b\u306a\u3063\u3066\u3044\u308b\u3002\u7d04\u675f\u3055\u308c\u305f\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u304c\u898b\u3064\u304b\u3089\u306a\u3044\u3001\u3042\u308b\u3044\u306f\u6c7a\u6e08\u524d\u306b\u9069\u7528\u3057\u5fd8\u308c\u305f\u8cb7\u3044\u7269\u5ba2\u306f\u3001\u81ea\u52d5\u7684\u306b\u5272\u5f15\u3092\u53d7\u3051\u3089\u308c\u308b\u8cb7\u3044\u7269\u5ba2\u3088\u308a\u3082\u6e80\u8db3\u5ea6\u304c\u4f4e\u3044\u3002<\/li>\n\n\n\n<li><strong>\u30af\u30fc\u30dd\u30f3\u53ce\u96c6\u884c\u52d5\uff1a <\/strong>\u30b3\u30fc\u30c9\u304c\u5e38\u306b\u6709\u52b9\u3067\u3042\u3063\u305f\u308a\u3001\u983b\u7e41\u306b\u518d\u5229\u7528\u3055\u308c\u305f\u308a\u3001\u30af\u30fc\u30dd\u30f3\u30b5\u30a4\u30c8\u306b\u62fe\u308f\u308c\u305f\u308a\u3059\u308b\u3068\u3001\u9867\u5ba2\u306f\u8cfc\u5165\u524d\u306b\u30b3\u30fc\u30c9\u304c\u51fa\u308b\u307e\u3067\u5f85\u3064\u3088\u3046\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u6642\u9593\u304c\u7d4c\u3064\u306b\u3064\u308c\u3066\u3001\u3053\u308c\u306f\u5b9a\u4fa1\u3067\u306e\u8cfc\u5165\u7387\u3092\u4f4e\u4e0b\u3055\u305b\u3001\u5272\u5f15\u304c\u7279\u5225\u306a\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u5f53\u305f\u308a\u524d\u306e\u3082\u306e\u306b\u611f\u3058\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"automatic-discounts-vs-discount-codes-a-direct-comparison\">\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\uff1a\u76f4\u63a5\u6bd4\u8f03<\/h2>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><thead><tr><th class=\"has-text-align-center\" data-align=\"center\"><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>\u81ea\u52d5\u5272\u5f15<\/strong><\/th><th class=\"has-text-align-center\" data-align=\"center\"><strong>\u5272\u5f15\u30b3\u30fc\u30c9<\/strong><\/th><\/tr><\/thead><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">\u304a\u5ba2\u69d8\u306b\u3088\u308b\u5bfe\u5fdc\u304c\u5fc5\u8981\u3067\u3059<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u306a\u3057<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u624b\u52d5\u30b3\u30fc\u30c9\u5165\u529b<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u76f4\u63a5\u9867\u5ba2\u30bf\u30b0\u30bb\u30ec\u30af\u30bf\u30fc<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u30cd\u30a4\u30c6\u30a3\u30d6\u306e\u81ea\u52d5\u5272\u5f15\u306b\u306f\u76f4\u63a5\u30bf\u30b0\u30bb\u30ec\u30af\u30bf\u30fc\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u901a\u3058\u3066\u53ef\u80fd\u3067\u3059\u3002<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u306f\u3044\u3001\u9867\u5ba2\u307e\u305f\u306f\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u9069\u683c\u6027\u3092\u901a\u3058\u3066<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u30ec\u30dd\u30fc\u30c8\u5185\u306e\u30b3\u30fc\u30c9\u3068\u3057\u3066\u30c8\u30e9\u30c3\u30af<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u3044\u3044\u3048<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u306f\u3044<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30ec\u30d9\u30eb\u306e\u5c5e\u6027<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u9650\u5b9a<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u5f37\u3044<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u4ed6\u306e\u5272\u5f15\u3068\u306e\u4f75\u7528\u304c\u53ef\u80fd<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u8a2d\u5b9a\u53ef\u80fd\u3002\u7af6\u5408\u3059\u308b\u53ef\u80fd\u6027\u3042\u308a\u3002<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u8a2d\u5b9a\u53ef\u80fd\u3002\u7af6\u5408\u304c\u767a\u751f\u3057\u305f\u5834\u5408\u3001Shopify \u306f\u9069\u7528\u53ef\u80fd\u306a\u6700\u826f\u306e\u5272\u5f15\u307e\u305f\u306f\u7d44\u307f\u5408\u308f\u305b\u3092\u9069\u7528\u3057\u307e\u3059\u3002<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">Google\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u8868\u793a\u30ea\u30b9\u30af<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u4f4e\u3044<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u306f\u3044\u3001Google\u30c1\u30e3\u30cd\u30eb\u304c\u6709\u52b9\u306a\u5834\u5408<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u30a2\u30af\u30c6\u30a3\u30d6\u5236\u9650\uff08Shopify\u30cd\u30a4\u30c6\u30a3\u30d6\uff09<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u30a2\u30d7\u30ea\u30d9\u30fc\u30b9\u306e\u3082\u306e\u3092\u542b\u3081\u3066\u5408\u8a0825\u4ef6<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u6700\u59272,000\u4e07<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u6700\u9069\u306a\u7528\u9014<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u30b5\u30a4\u30c8\u5168\u4f53\u306e\u30bb\u30fc\u30eb\u3001\u307e\u3068\u3081\u8cb7\u3044\u5272\u5f15\u3001\u6700\u4f4e\u8cfc\u5165\u91d1\u984d\u5272\u5f15<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3001VIP\u3001\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-choose-a-decision-framework-that-actually-helps\">\u5272\u5f15\u30b3\u30fc\u30c9\u3068\u81ea\u52d5\u5272\u5f15\u306e\u4f7f\u3044\u5206\u3051<\/h2>\n\n\n\n<p>\u300c\u72b6\u6cc1\u306b\u5fdc\u3058\u3066\u4e21\u65b9\u4f7f\u3044\u5206\u3051\u307e\u3057\u3087\u3046\u300d\u3068\u3044\u3046\u6f20\u7136\u3068\u3057\u305f\u8868\u73fe\u3067\u306f\u306a\u304f\u3001\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u4f7f\u3044\u65b9\u306b\u3064\u3044\u3066\u3001\u76ee\u7684\u3054\u3068\u306b\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30b5\u30a4\u30c8\u5168\u4f53\u307e\u305f\u306f\u8cfc\u5165\u91d1\u984d\u306b\u5fdc\u3058\u305f\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u5b9f\u65bd\u3059\u308b\uff1a<\/strong> \u81ea\u52d5\u5272\u5f15\u3092\u5229\u7528\u3057\u307e\u3057\u3087\u3046\u3002\u8ab0\u3067\u3082\u5229\u7528\u3067\u304d\u308b\u7279\u5178\u306a\u306e\u306b\u3001\u308f\u3056\u308f\u3056\u30b3\u30fc\u30c9\u3092\u5165\u529b\u3059\u308b\u624b\u9593\u3092\u304b\u3051\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p><strong>\u7279\u5b9a\u306e\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3001\u30bf\u30b0\u4ed8\u3051\u3055\u308c\u305f\u30b0\u30eb\u30fc\u30d7\u3001\u307e\u305f\u306f\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30ec\u30d9\u30eb\u306b\u5831\u916c\u3092\u4e0e\u3048\u308b\uff1a <\/strong>Shopify\u306e\u30cd\u30a4\u30c6\u30a3\u30d6\u306a\u81ea\u52d5\u5272\u5f15\u6a5f\u80fd\u306f\u3001\u9867\u5ba2\u30bf\u30b0\u304b\u3089\u4f5c\u6210\u3055\u308c\u305f\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u542b\u3080\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5bfe\u8c61\u3068\u3067\u304d\u307e\u3059\u304c\u3001\u3053\u306e\u8a2d\u5b9a\u306f\u9ad8\u5ea6\u306aB2B\u4fa1\u683c\u8a2d\u5b9a\u306b\u306f\u5fc5\u305a\u3057\u3082\u76f4\u63a5\u7684\u307e\u305f\u306f\u62e1\u5f35\u6027\u304c\u3042\u308b\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002B2B\u30d0\u30a4\u30e4\u30fc\u3001VIP\u4f1a\u54e1\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30c6\u30a3\u30a2\u9867\u5ba2\u306a\u3069\u3001\u30bf\u30b0\u4ed8\u3051\u3055\u308c\u305f\u9867\u5ba2\u306b\u81ea\u52d5\u4fa1\u683c\u8a2d\u5b9a\u3092\u9069\u7528\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u5834\u5408\u306f\u3001DiscountRay\u306e\u3088\u3046\u306a\u30a2\u30d7\u30ea\u3092\u4f7f\u7528\u3059\u308c\u3070\u3001\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u5fc5\u8981\u3068\u305b\u305a\u306b\u30bf\u30b0\u30d9\u30fc\u30b9\u306e\u81ea\u52d5\u5272\u5f15\u3092\u51e6\u7406\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30e1\u30fc\u30eb\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3001\u307e\u305f\u306f\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/strong>\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u4f7f\u7528\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u52b9\u679c\u6e2c\u5b9a\u3068\u5229\u7528\u72b6\u6cc1\u306e\u8ffd\u8de1\u304c\u5fc5\u8981\u3067\u3042\u308a\u3001\u30c1\u30e3\u30f3\u30cd\u30eb\u307e\u305f\u306f\u30af\u30ea\u30a8\u30a4\u30bf\u30fc\u3054\u3068\u306b\u56fa\u6709\u306e\u30b3\u30fc\u30c9\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u306f\u3001\u5b9f\u969b\u306b\u4f55\u304c\u52b9\u679c\u7684\u304b\u3092\u6e2c\u5b9a\u3059\u308b\u6700\u3082\u660e\u78ba\u306a\u30cd\u30a4\u30c6\u30a3\u30d6\u306a\u65b9\u6cd5\u306e1\u3064\u3067\u3059\u3002<\/p>\n\n\n\n<p><strong>\u9650\u5b9a\u7684\u306b\u7dad\u6301\u3057\u305f\u3044\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u7279\u5178\u307e\u305f\u306fVIP\u7279\u5178\uff1a<\/strong> \u5229\u7528\u56de\u6570\u5236\u9650\u306e\u3042\u308b\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u3054\u5229\u7528\u304f\u3060\u3055\u3044\u3002\u30b3\u30fc\u30c9\u304cGoogle\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u540c\u671f\u306e\u5bfe\u8c61\u3068\u306a\u308b\u5834\u5408\u306f\u3001\u516c\u958b\u524d\u306bGoogle\u304a\u3088\u3073YouTube\u306e\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u306b\u516c\u958b\u3057\u306a\u3044\u3088\u3046\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u305d\u3046\u3057\u306a\u3044\u3068\u3001\u610f\u56f3\u3057\u305f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u4ee5\u5916\u306b\u3082\u8868\u793a\u3055\u308c\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30b9\u30e0\u30fc\u30ba\u306a\u30ec\u30b8\u5bfe\u5fdc\u3092\u6c42\u3081\u308b\u3001\u5ba2\u6570\u306e\u591a\u3044\u5e97\u8217\uff1a <\/strong>\u53ef\u80fd\u306a\u9650\u308a\u81ea\u52d5\u5272\u5f15\u3092\u5229\u7528\u3057\u307e\u3057\u3087\u3046\u3002\u6d41\u901a\u3059\u308b\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u304c\u5c11\u306a\u3051\u308c\u3070\u3001\u5272\u5f15\u306e\u91cd\u8907\u306b\u3088\u308b\u4e88\u671f\u305b\u306c\u30c8\u30e9\u30d6\u30eb\u3082\u6e1b\u308a\u3001\u30af\u30fc\u30dd\u30f3\u30b5\u30a4\u30c8\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3082\u5c11\u306a\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u5206\u6790\u30c4\u30fc\u30eb\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30ec\u30d9\u30eb\u306e\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u5fc5\u8981\u306a\u5834\u5408\uff1a<\/strong> \u5272\u5f15\u30b3\u30fc\u30c9\u306f\u3001\u3053\u3053\u3067\u306f\u3088\u308a\u5f37\u529b\u306a\u30cd\u30a4\u30c6\u30a3\u30d6\u30aa\u30d7\u30b7\u30e7\u30f3\u3067\u3059\u3002\u81ea\u52d5\u5272\u5f15\u306f\u3001\u9867\u5ba2\u304c\u5165\u529b\u3057\u305f\u30b3\u30fc\u30c9\u306e\u5229\u7528\u3068\u306f\u7570\u306a\u308b\u305f\u3081\u3001\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u4f7f\u7528\u72b6\u6cc1\u306b\u7279\u5316\u3057\u305f\u30ec\u30dd\u30fc\u30c8\u8a2d\u5b9a\u3067\u306f\u8868\u793a\u3055\u308c\u306a\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>\u4e21\u65b9\u3092\u540c\u6642\u306b\u5b9f\u884c\u3059\u308b\uff1a <\/strong>\u958b\u59cb\u3059\u308b\u524d\u306b\u7d44\u307f\u5408\u308f\u305b\u8a2d\u5b9a\u3092\u7406\u89e3\u3057\u3066\u304f\u3060\u3055\u3044\u3002Shopify \u3067\u306f\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u304c\u3001 <a href=\"https:\/\/help.shopify.com\/en\/manual\/discounts\/discount-combinations\" target=\"_blank\" rel=\"noreferrer noopener\">\u5404\u5272\u5f15\u304c\u4ed6\u306e\u5272\u5f15\u306e\u30af\u30e9\u30b9\u3068\u7d44\u307f\u5408\u308f\u305b\u308b\u3088\u3046\u306b\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306b\u306e\u307f<\/a>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u958b\u59cb\u3059\u308b\u524d\u306b\u3001\u5b9f\u969b\u306e\u9867\u5ba2\u3068\u3057\u3066\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u30d7\u30ed\u30bb\u30b9\u3092\u30c6\u30b9\u30c8\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-this-choice-connects-to-your-broader-discount-strategy\">\u3053\u306e\u9078\u629e\u304c\u3001\u3088\u308a\u5e83\u7bc4\u306a\u5272\u5f15\u6226\u7565\u306b\u3069\u306e\u3088\u3046\u306b\u7e4b\u304c\u308b\u304b<\/h2>\n\n\n\n<p>\u81ea\u52d5\u51e6\u7406\u304b\u30b3\u30fc\u30c9\u51e6\u7406\u304b\u306e\u9078\u629e\u306f\u3001\u5358\u306a\u308b\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u8a2d\u5b9a\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u308c\u306f\u3001\u5272\u5f15\u6226\u7565\u5168\u4f53\u306e\u69cb\u9020\u3092\u5de6\u53f3\u3057\u307e\u3059\u3002\u3053\u306e\u9078\u629e\u306f\u3001\u3088\u308a\u5e83\u7bc4\u306a <a href=\"https:\/\/discountray.com\/ja\/blog\/shopify-discount-trends-2026\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/discountray.com\/blog\/shopify-discount-trends-2026\/\" rel=\"noreferrer noopener\">2026\u5e74\u306eShopify\u5272\u5f15\u30c8\u30ec\u30f3\u30c9<\/a>\u8ca9\u58f2\u696d\u8005\u306f\u3001\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u3001\u81ea\u52d5\u5316\u3055\u308c\u3001\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u57fa\u3065\u3044\u305f\u4fa1\u683c\u8a2d\u5b9a\u6226\u7565\u3078\u3068\u79fb\u884c\u3057\u3064\u3064\u3042\u308b\u3002<\/p>\n\n\n\n<p><strong>\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306b\u57fa\u3065\u304f\u5272\u5f15 <\/strong>\u9867\u5ba2\u306b\u4f55\u304b\u3092\u7372\u5f97\u3057\u305f\u3068\u3044\u3046\u611f\u899a\uff08\u30b3\u30fc\u30c9\uff09\u3092\u6301\u305f\u305b\u305f\u3044\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u30b9\u30c6\u30fc\u30bf\u30b9\u306b\u5fdc\u3058\u305f\u7279\u5178\u3068\u3057\u3066\u30b7\u30fc\u30e0\u30ec\u30b9\u306a\u4fa1\u683c\u8a2d\u5b9a\u3092\u4f53\u9a13\u3055\u305b\u305f\u3044\u306e\u304b\uff08\u81ea\u52d5\uff09\u306b\u3088\u3063\u3066\u3001\u52d5\u4f5c\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><strong>B2B\u30d0\u30a4\u30e4\u30fc\u307e\u305f\u306f\u30bb\u30b0\u30e1\u30f3\u30c8\u5316\u3055\u308c\u305f\u9867\u5ba2\u30b0\u30eb\u30fc\u30d7\u5411\u3051\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u5272\u5f15<\/strong> \u901a\u5e38\u306f\u81ea\u52d5\u914d\u9001\u306e\u65b9\u304c\u3046\u307e\u304f\u3044\u304f\u3002\u306a\u305c\u306a\u3089\u3001\u898f\u6a21\u304c\u5927\u304d\u304f\u306a\u308b\u3068\u4fa1\u683c\u8a2d\u5b9a\u304c\u3088\u308a\u4e00\u8cab\u6027\u304c\u3042\u308a\u3001\u4fe1\u983c\u3067\u304d\u308b\u3082\u306e\u306b\u306a\u308b\u304b\u3089\u3060\u3002<\/p>\n\n\n\n<p><strong>\u5e02\u5834\u7279\u5316\u578b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/strong> \u5730\u57df\u3092\u307e\u305f\u3044\u3060\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30ec\u30d9\u30eb\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u304c\u5fc5\u8981\u306a\u5834\u5408\u306f\u3001\u30b3\u30fc\u30c9\u304c\u5fc5\u8981\u306b\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u3057\u304d\u3044\u5024\u30d9\u30fc\u30b9\u306e\u5e73\u5747\u6ce8\u6587\u984d\uff08AOV\uff09\u30aa\u30d5\u30a1\u30fc\u306f\u3001\u901a\u5e38\u3001\u81ea\u52d5\u5272\u5f15\u3068\u3057\u3066\u3088\u308a\u52b9\u679c\u7684\u3067\u3059\u3002\u306a\u305c\u306a\u3089\u3001\u300c\u3057\u304d\u3044\u5024\u306b\u9054\u3057\u305f\u300d\u304b\u3089\u300c\u5272\u5f15\u304c\u9069\u7528\u3055\u308c\u308b\u300d\u307e\u3067\u306e\u6469\u64e6\u304c\u5c11\u306a\u3044\u307b\u3069\u826f\u3044\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3089\u306e\u6226\u7565\u306f\u3059\u3079\u3066\u3001\u3053\u3053\u3067\u3042\u306a\u305f\u304c\u4e0b\u3059\u6839\u672c\u7684\u306a\u9078\u629e\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002\u307e\u305a\u3053\u306e\u70b9\u3092\u6b63\u3057\u304f\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u5272\u5f15\u5236\u5ea6\u306e\u6b8b\u308a\u306e\u90e8\u5206\u306f\u3001\u5834\u5f53\u305f\u308a\u7684\u306a\u56de\u907f\u7b56\u306e\u5bc4\u305b\u96c6\u3081\u3067\u306f\u306a\u304f\u3001\u78ba\u56fa\u305f\u308b\u57fa\u76e4\u306e\u4e0a\u306b\u69cb\u7bc9\u3055\u308c\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\">\u7d50\u8ad6<\/h2>\n\n\n\n<p>\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u306f\u305d\u308c\u305e\u308c\u7570\u306a\u308b\u554f\u984c\u3092\u89e3\u6c7a\u3059\u308b\u3082\u306e\u3067\u3042\u308a\u3001\u4e21\u8005\u3092\u6df7\u540c\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u304c\u591a\u304f\u306e\u8ca9\u58f2\u8005\u306e\u9593\u9055\u3044\u3067\u3059\u3002\u5e83\u304f\u9069\u7528\u3055\u308c\u308b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u3001\u30b9\u30e0\u30fc\u30ba\u306a\u5c55\u958b\u304c\u6c42\u3081\u3089\u308c\u308b\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3067\u306f\u81ea\u52d5\u5272\u5f15\u3092\u6d3b\u7528\u3057\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u8ffd\u8de1\u3001\u5229\u7528\u5236\u9650\u3001\u9650\u5b9a\u6027\u304c\u5fc5\u8981\u306a\u5834\u5408\u306f\u5272\u5f15\u30b3\u30fc\u30c9\u3092\u4f7f\u7528\u3057\u307e\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u6b21\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u958b\u59cb\u3059\u308b\u524d\u306b\u3001Shopify\u306b\u304a\u3051\u308b\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u5236\u9650\u4e8b\u9805\u3092\u5fc5\u305a\u7406\u89e3\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\">\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\uff1a\u3088\u304f\u3042\u308b\u8cea\u554f<\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list\">\n<div id=\"faq-question-1780387724399\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>Shopify\u306e\u81ea\u52d5\u5272\u5f15\u3068\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u306f\u540c\u6642\u306b\u4f7f\u7528\u3067\u304d\u307e\u3059\u304b\uff1f<\/strong>?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u306f\u3044\u3001\u4e21\u65b9\u306e\u5272\u5f15\u304c\u4f75\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308c\u3070\u53ef\u80fd\u3067\u3059\u3002Shopify\u3067\u306f\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u7d44\u307f\u5408\u308f\u305b\u304c\u53ef\u80fd\u3067\u3059\u304c\u3001\u305d\u308c\u305e\u308c\u306e\u5272\u5f15\u306e\u7d44\u307f\u5408\u308f\u305b\u8a2d\u5b9a\u3067\u8a31\u53ef\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306b\u9650\u308a\u307e\u3059\u3002\u610f\u56f3\u3057\u306a\u3044\u5272\u5f15\u306e\u91cd\u8907\u3092\u907f\u3051\u308b\u305f\u3081\u3001\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u958b\u59cb\u3059\u308b\u524d\u306b\u5fc5\u305a\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u753b\u9762\u3092\u30c6\u30b9\u30c8\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1780387774965\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>Shopify\u3067\u7279\u5b9a\u306e\u9867\u5ba2\u3092\u5bfe\u8c61\u306b\u81ea\u52d5\u5272\u5f15\u3092\u9069\u7528\u3067\u304d\u306a\u3044\u306e\u306f\u306a\u305c\u3067\u3059\u304b\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Shopify\u306e\u6a19\u6e96\u81ea\u52d5\u5272\u5f15\u8a2d\u5b9a\u306b\u306f\u3001\u9867\u5ba2\u30bf\u30b0\u3092\u76f4\u63a5\u9078\u629e\u3067\u304d\u308b\u6a5f\u80fd\u306f\u642d\u8f09\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u3002\u305f\u3060\u3057\u3001\u8ca9\u58f2\u8005\u306f\u9867\u5ba2\u30bf\u30b0\u304b\u3089\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u3001\u305d\u308c\u3089\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5272\u5f15\u5bfe\u8c61\u8005\u306e\u5224\u5b9a\u306b\u5229\u7528\u3067\u304d\u307e\u3059\u3002\u3088\u308a\u9ad8\u5ea6\u306a\u30bf\u30b0\u30d9\u30fc\u30b9\u306e\u81ea\u52d5\u4fa1\u683c\u8a2d\u5b9a\u3001\u7279\u306bB2B\u9867\u5ba2\u3001VIP\u4f1a\u54e1\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30c6\u30a3\u30a2\u5411\u3051\u306e\u8a2d\u5b9a\u306b\u306f\u3001DiscountRay\u306e\u3088\u3046\u306a\u30a2\u30d7\u30ea\u3092\u5229\u7528\u3059\u308b\u3068\u3001\u3088\u308a\u76f4\u63a5\u7684\u306a\u8a2d\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1780387789613\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>\u79c1\u306eShopify\u5272\u5f15\u30b3\u30fc\u30c9\u306fGoogle\u3067\u4e00\u822c\u516c\u958b\u3055\u308c\u307e\u3059\u304b\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u5272\u5f15\u306f\u9069\u7528\u53ef\u80fd\u3067\u3059\u304c\u3001\u3059\u3079\u3066\u306e\u30b3\u30fc\u30c9\u304c\u81ea\u52d5\u7684\u306b\u9069\u7528\u3055\u308c\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002Google &amp; YouTube\u30c1\u30e3\u30f3\u30cd\u30eb\u304c\u6709\u52b9\u306b\u306a\u3063\u3066\u3044\u308b\u5834\u5408\u3001\u5bfe\u8c61\u3068\u306a\u308bShopify\u5272\u5f15\u306fGoogle\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3068\u3057\u3066\u540c\u671f\u3055\u308c\u3001Google\u306e\u5404\u7a2e\u30da\u30fc\u30b8\u306b\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u975e\u516c\u958b\u306b\u3059\u308b\u306b\u306f\u3001\u5272\u5f15\u306e\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u8a2d\u5b9a\u3092\u78ba\u8a8d\u3057\u3001\u516c\u958b\u524d\u306bGoogle &amp; YouTube\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u975e\u516c\u958b\u306b\u8a2d\u5b9a\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1780387815309\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>Shopify\u3067\u540c\u6642\u306b\u6709\u52b9\u306b\u3067\u304d\u308b\u81ea\u52d5\u5272\u5f15\u306f\u3044\u304f\u3064\u307e\u3067\u3067\u3059\u304b\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u6700\u592725\u30dd\u30a4\u30f3\u30c8\uff08\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6e08\u307f\u306e\u5168\u30a2\u30d7\u30ea\u306b\u304a\u3051\u308b\u30a2\u30d7\u30ea\u30d9\u30fc\u30b9\u306e\u5272\u5f15\u3092\u542b\u3080\uff09\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1780387830229\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>\u9867\u5ba2\u306f\u81ea\u52d5\u5272\u5f15\u3068\u5272\u5f15\u30b3\u30fc\u30c9\u306e\u3069\u3061\u3089\u3092\u597d\u3080\u304b\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u5185\u5bb9\u306b\u3088\u308a\u307e\u3059\u3002\u81ea\u52d5\u5272\u5f15\u306f\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u6642\u306e\u624b\u9593\u3092\u8efd\u6e1b\u3057\u3001\u30b5\u30a4\u30c8\u5168\u4f53\u3001\u8cfc\u5165\u91d1\u984d\u306e\u4e0a\u9650\u3001\u307e\u305f\u306f\u9867\u5ba2\u30b9\u30c6\u30fc\u30bf\u30b9\u306b\u57fa\u3065\u304f\u4fa1\u683c\u8a2d\u5b9a\u306b\u9069\u3057\u3066\u3044\u307e\u3059\u3002\u5272\u5f15\u30b3\u30fc\u30c9\u306f\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u8ffd\u8de1\u3001\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u306e\u8ca2\u732e\u5ea6\u5206\u6790\u3001\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u30b3\u30fc\u30c9\u3001\u307e\u305f\u306f\u3088\u308a\u9650\u5b9a\u7684\u306a\u5229\u7528\u4f53\u9a13\u304c\u5fc5\u8981\u306a\u5834\u5408\u306b\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"ef-author-bio-box\">\n  <div class=\"ef-author-bio-left\">\n    <img decoding=\"async\" class=\"ef-author-bio-img\" src=\"https:\/\/secure.gravatar.com\/avatar\/3974b9d696f2680005e349a116c4db33?s=192&#038;d=mm&#038;r=g\" alt=\"\u30b5\u30a4\u30a8\u30c0\u30fb\u30ec\u30ce\u30de\u30fb\u30bf\u30f3\u30be\u30e0\">\n\n    <div>\n      <p class=\"ef-author-bio-label\">\u8457\u8005\u306b\u3064\u3044\u3066<\/p>\n      <h4>\u30b5\u30a4\u30a8\u30c0\u30fb\u30ec\u30ce\u30de\u30fb\u30bf\u30f3\u30be\u30e0<\/h4>\n      <p class=\"ef-author-role\">eFoli, LLC\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30e9\u30a4\u30bf\u30fc<\/p>\n      <p class=\"ef-author-description\">\n        \u3053\u306e\u8a18\u4e8b\u306f\u3001e\u30b3\u30de\u30fc\u30b9\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u5c02\u9580\u3068\u3059\u308b3\u5e74\u4ee5\u4e0a\u306e\u7d4c\u9a13\u3092\u6301\u3064SEO\u30b3\u30f3\u30c6\u30f3\u30c4\u30e9\u30a4\u30bf\u30fc\u3001Syeda Rehnoma Tanzom\u304c\u57f7\u7b46\u3057\u307e\u3057\u305f\u3002\u3053\u3053\u3067\u306e\u4ed5\u4e8b\u304c\u4ed6\u3068\u5c11\u3057\u9055\u3046\u70b9\u306f\u3001\u30b5\u30dd\u30fc\u30c8\u30c1\u30fc\u30e0\u3068\u5bc6\u63a5\u306b\u9023\u643a\u3057\u3001\u8ca9\u58f2\u8005\u304c\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306a\u72b6\u6cc1\u306b\u3042\u308b\u306e\u304b\u3001\u5f7c\u3089\u306e\u4e0d\u6e80\u3001\u7591\u554f\u3001\u305d\u3057\u3066\u6210\u529f\u4f53\u9a13\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u76ee\u6a19\u306f\u30b7\u30f3\u30d7\u30eb\u3067\u3059\u3002\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3060\u3051\u3067\u306a\u304f\u3001\u5b9f\u969b\u306e\u554f\u984c\u306b\u5bc4\u308a\u6dfb\u3046\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u30ad\u30fc\u30ef\u30fc\u30c9\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u30d6\u30ea\u30fc\u30d5\u306b\u6ca1\u982d\u3057\u3066\u3044\u306a\u3044\u6642\u306f\u3001\u826f\u66f8\u306b\u6ca1\u982d\u3057\u305f\u308a\uff08\u3044\u3064\u3082\uff09\u3001\u771f\u5b9f\u306e\u72af\u7f6a\u30c9\u30ad\u30e5\u30e1\u30f3\u30bf\u30ea\u30fc\u3084\u5fc3\u7406\u30b9\u30ea\u30e9\u30fc\uff08\u4e0d\u6c17\u5473\u3067\u3042\u308c\u3070\u3042\u308b\u307b\u3069\u826f\u3044\uff09\u3092\u4e00\u6c17\u898b\u3057\u305f\u308a\u3001\u6c17\u5206\u8ee2\u63db\u306b\u5fc3\u6e29\u307e\u308b\u30ed\u30de\u30f3\u30c6\u30a3\u30c3\u30af\u30b3\u30e1\u30c7\u30a3\u3092\u89b3\u305f\u308a\u3057\u3066\u3044\u307e\u3059\u3002\n\n      <\/p>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n\n<pre class=\"wp-block-verse\">\u3053\u306e\u8a18\u4e8b\u306f\u3001DiscountRay\u30c6\u30af\u30cb\u30ab\u30eb\u30b5\u30dd\u30fc\u30c8\u30c1\u30fc\u30e0\u306b\u3088\u3063\u3066\u30ec\u30d3\u30e5\u30fc\u3055\u308c\u307e\u3057\u305f\u3002\u540c\u30c1\u30fc\u30e0\u306f\u3001Shopify\u52a0\u76df\u5e97\u304c\u5272\u5f15\u8a2d\u5b9a\u3001\u9867\u5ba2\u8cc7\u683c\u3001\u30ab\u30fc\u30c8\u306e\u52d5\u4f5c\u3001\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u95a2\u9023\u306e\u5272\u5f15\u554f\u984c\u306a\u3069\u3092\u30c6\u30b9\u30c8\u3059\u308b\u969b\u306b\u3001\u5b9a\u671f\u7684\u306b\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/pre>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":4156,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[169],"tags":[306,47],"class_list":["post-4155","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shopify-discount","tag-automatic-discounts-vs-discount-codes","tag-shopify-discount-strategy"],"_links":{"self":[{"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/posts\/4155"}],"collection":[{"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/comments?post=4155"}],"version-history":[{"count":22,"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/posts\/4155\/revisions"}],"predecessor-version":[{"id":4181,"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/posts\/4155\/revisions\/4181"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/media\/4156"}],"wp:attachment":[{"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/media?parent=4155"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/categories?post=4155"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/discountray.com\/ja\/wp-json\/wp\/v2\/tags?post=4155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}