{"id":1194,"date":"2024-11-29T11:17:48","date_gmt":"2024-11-29T11:17:48","guid":{"rendered":"https:\/\/discountray.com\/?p=1194"},"modified":"2025-07-17T09:29:14","modified_gmt":"2025-07-17T09:29:14","slug":"create-ecommerce-discount-offers","status":"publish","type":"post","link":"https:\/\/discountray.com\/zh\/blog\/create-ecommerce-discount-offers\/","title":{"rendered":"\u521b\u5efa\u6709\u6548\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u7684 8 \u79cd\u7b56\u7565\uff1a\u7acb\u5373\u63d0\u5347\u60a8\u7684 Shopify \u5546\u5e97\u9500\u552e\u989d\uff01"},"content":{"rendered":"<p>\u65e0\u8bba\u60a8\u7684 Shopify \u5546\u5e97\u7684\u76c8\u5229\u80fd\u529b\u5982\u4f55\uff0c\u6709\u6548\u7684\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u603b\u80fd\u5e26\u6765\u65b0\u7684\u6210\u5c31\u6c34\u5e73\u3002 <a href=\"https:\/\/www.statista.com\/statistics\/240237\/coupon-use-in-the-united-states\/\" target=\"_blank\" rel=\"noreferrer noopener\">Statista \u7684\u4e00\u9879\u8c03\u67e5\u663e\u793a\uff0c88% \u7684\u7f8e\u56fd\u53d7\u8bbf\u8005\u8868\u793a\uff0c\u4ed6\u4eec\u66fe\u4f7f\u7528\u4f18\u60e0\u5238\u8d2d\u7269<\/a>\u3002\u6240\u4ee5\uff0c\u5982\u679c\u4f60\u8ba1\u5212\u5f97\u5f53\uff0c\u4f60\u5c31\u80fd\u5438\u5f15\u5f88\u591a\u5ba2\u6237\u3002\u4f46\u662f\u4f60\u8be5\u600e\u4e48\u505a\u5462\uff1f<\/p>\n\n\n\n<p>\u672c\u6587\u5c06\u8ba8\u8bba\u5f00\u53d1\u6298\u6263\u4f18\u60e0\u7684\u516b\u79cd\u884c\u4e4b\u6709\u6548\u7684\u7b56\u7565\u3002\u6211\u4eec\u5c06\u6db5\u76d6\u60a8\u9700\u8981\u4e86\u89e3\u7684\u6240\u6709\u5185\u5bb9\uff0c\u4ece\u53d7\u4f17\u5b9a\u4f4d\u5230\u7ed3\u679c\u5206\u6790\u3002\u60a8\u53ef\u4ee5\u5229\u7528\u5404\u79cd\u5404\u6837\u7684\u6298\u6263\u3002\u56e0\u6b64\uff0c\u6211\u4eec\u4e5f\u5c06\u8ba8\u8bba\u8fd9\u4e9b\u3002\u66f4\u4e0d\u7528\u8bf4\uff0c\u8fd8\u4f1a\u6709\u989d\u5916\u7684\u5efa\u8bae\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u4f7f\u7528\u8fd9 8 \u79cd\u7b56\u7565\u4e3a Shopify \u5546\u5e97\u521b\u5efa\u6709\u6548\u7684\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0<\/h2>\n\n\n\n<p>\u6218\u7565\u89c4\u5212\u548c <a href=\"https:\/\/discountray.com\/zh\/blog\/steps-to-competitive-analysis\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7ade\u4e89\u5206\u6790<\/a> \u5bf9\u4e8e\u5b9e\u65bd\u6210\u529f\u7684\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u81f3\u5173\u91cd\u8981\u3002\u4f7f\u7528\u8fd9\u4e9b\u7b56\u7565\u4e3a\u60a8\u7684 Shopify \u5546\u5e97\u521b\u5efa\u6709\u6548\u7684\u6298\u6263\u4f18\u60e0\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"#Target-Your-Audience\">\u9501\u5b9a\u4f60\u7684\u53d7\u4f17<\/a><\/li>\n\n\n\n<li><a href=\"#Choose-The-Right-Time-For-Offering-Discounts\">\u9009\u62e9\u5408\u9002\u7684\u65f6\u95f4\u63d0\u4f9b\u6298\u6263<\/a><\/li>\n\n\n\n<li><a href=\"#How-Long-The-Duration-Of-Discount-Should-Be\">\u6298\u6263\u6301\u7eed\u65f6\u95f4\u5e94\u8be5\u6709\u591a\u957f<\/a><\/li>\n\n\n\n<li><a href=\"#What-To-Discount\">\u4ec0\u4e48\u53ef\u4ee5\u6253\u6298<\/a><\/li>\n\n\n\n<li><a href=\"#Offer-Value,-Not-Just-Discounts\">\u63d0\u4f9b\u4ef7\u503c\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u6298\u6263<\/a><\/li>\n\n\n\n<li><a href=\"#Display-The-Discount-Attractively\">\u4ee5\u6709\u5438\u5f15\u529b\u7684\u65b9\u5f0f\u5c55\u793a\u6298\u6263<\/a><\/li>\n\n\n\n<li><a href=\"#Promote-The-Offers-Appropriately\">\u9002\u5f53\u63a8\u5e7f\u4f18\u60e0<\/a><\/li>\n\n\n\n<li><a href=\"#Track-And-Analyze-Your-Results\">\u8ddf\u8e2a\u5e76\u5206\u6790\u60a8\u7684\u7ed3\u679c<\/a><\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Target-Your-Audience\">Strategy#01 \u9501\u5b9a\u76ee\u6807\u53d7\u4f17<\/h3>\n\n\n\n<p>\u5f62\u6210\u4e0d\u540c\u7684\u53d7\u4f17\u7fa4\u4f53\u3002\u5173\u6ce8\u4eba\u53e3\u7edf\u8ba1\u3001\u6d4f\u89c8\u884c\u4e3a\u3001\u8d2d\u4e70\u5386\u53f2\u548c\u5176\u4ed6\u76f8\u5173\u5143\u7d20\u3002\u4e13\u6ce8\u4e8e\u8fd9\u4e9b\u56e0\u7d20\u5c06\u63d0\u9ad8\u6d3b\u52a8\u7684\u76f8\u5173\u6027\u548c\u6709\u6548\u6027\u3002\u7136\u540e\uff0c\u521b\u5efa\u4e0e\u6bcf\u4e2a\u7ec6\u5206\u5e02\u573a\u4ea7\u751f\u5171\u9e23\u7684\u4e2a\u6027\u5316\u6298\u6263\u4ee3\u7801\u6216\u4fc3\u9500\u6d3b\u52a8\u3002\u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u4e3a\u9996\u6b21\u8d2d\u4e70\u8005\u63d0\u4f9b 15% \u6298\u6263\uff0c\u6216\u4e3a\u5fe0\u5b9e\u5ba2\u6237\u63d0\u4f9b\u793c\u7269\u3002<\/p>\n\n\n\n<p>\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u662f\u6781\u597d\u7684\u8d44\u6e90\u3002\u5728\u53d7\u4f17\u6700\u6d3b\u8dc3\u7684\u5e73\u53f0\u4e0a\u5b9a\u4f4d\u53d7\u4f17\u3002\u901a\u8fc7\u4ed8\u8d39\u5e7f\u544a\u5438\u5f15\u66f4\u5e7f\u6cdb\u7684\u53d7\u4f17\u3002\u5174\u8da3\u548c\u4eba\u53e3\u7edf\u8ba1\u53ef\u4ee5\u6210\u4e3a\u60a8\u7684\u91cd\u70b9\u5173\u6ce8\u70b9\u3002\u60a8\u8fd8\u53ef\u4ee5\u4e3a\u793e\u4ea4\u5a92\u4f53\u5173\u6ce8\u8005\u63d0\u4f9b\u72ec\u5bb6\u6298\u6263\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Choose-The-Right-Time-For-Offering-Discounts\">Strategy#02 \u9009\u62e9\u5408\u9002\u7684\u6298\u6263\u65f6\u95f4<\/h3>\n\n\n\n<p>\u7b56\u7565\u6027\u5730\u5b89\u6392\u6298\u6263\u65f6\u95f4\u5bf9\u4e8e\u6700\u5927\u5316\u5f71\u54cd\u81f3\u5173\u91cd\u8981\u3002\u5728\u6de1\u5b63\u63d0\u4f9b\u6298\u6263\u4ee5\u523a\u6fc0\u9500\u552e\u3002\u5229\u7528\u8282\u5047\u65e5\u6216\u884c\u4e1a\u6d3b\u52a8\u5438\u5f15\u5ba2\u6237\u3002\u901a\u8fc7\u4ecb\u7ecd\u6027\u6298\u6263\u6fc0\u52b1\u65e9\u671f\u91c7\u7528\u3002\u901a\u8fc7\u9650\u65f6\u6298\u6263\u9500\u552e\u8fc7\u5269\u5e93\u5b58\u3002\u5339\u914d\u6216\u524a\u51cf\u7ade\u4e89\u5bf9\u624b\u7684\u6298\u6263\u4ee5\u4fdd\u6301\u7ade\u4e89\u529b\u3002\u4f7f\u7528\u5206\u6790\u6765\u786e\u5b9a\u7279\u5b9a\u53d7\u4f17\u7684\u6700\u4f73\u65f6\u95f4\u3002\u5468\u5230\u5730\u63d0\u4f9b\u6298\u6263\u4ee5\u907f\u514d\u8d2c\u4f4e\u60a8\u7684\u54c1\u724c\u4ef7\u503c\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"How-Long-The-Duration-Of-Discount-Should-Be\">Strategy#03 \u6298\u6263\u6301\u7eed\u65f6\u95f4\u5e94\u8be5\u6709\u591a\u957f<\/h3>\n\n\n\n<p>\u4f7f\u7528\u9650\u65f6\u6298\u6263\u6765\u9f13\u52b1\u987e\u5ba2\u7acb\u5373\u91c7\u53d6\u884c\u52a8\u3002\u5728\u77ed\u65f6\u95f4\u5185\u63d0\u4f9b\u5927\u5e45\u6298\u6263\uff0c\u6fc0\u53d1\u987e\u5ba2\u7684\u5174\u594b\u548c\u70ed\u60c5\u3002\u60a8\u53ef\u4ee5\u5728\u5c4f\u5e55\u4e0a\u6dfb\u52a0\u5012\u8ba1\u65f6\u3002\u8fd9\u5c06\u7ed9\u987e\u5ba2\u65bd\u52a0\u538b\u529b\uff0c\u4fc3\u4f7f\u4ed6\u4eec\u66f4\u5feb\u5730\u8d2d\u4e70\u3002\u4f8b\u5982\uff0c\u201c24 \u5c0f\u65f6\u95ea\u8d2d\uff1a\u6240\u6709\u8fde\u8863\u88d9 30% \u6298\u6263\u201d\u6216\u201c\u6700\u540e\u673a\u4f1a\uff01\u5168\u573a 10% \u6298\u6263\u4eca\u665a\u7ed3\u675f\u3002\u201d<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"What-To-Discount\">Strategy#04 \u6298\u6263\u4ec0\u4e48<\/h3>\n\n\n\n<p>\u60a8\u5fc5\u987b\u4e86\u89e3\u4e3a\u4ec0\u4e48\u8981\u6253\u6298\u4ea7\u54c1\u3002\u4e3b\u9898\u5c06\u51b3\u5b9a\u60a8\u7684\u6298\u6263\u7b56\u7565\u3002\u4f8b\u5982\uff0c\u60a8\u60f3\u6e05\u7a7a\u5507\u7ebf\u7b14\u5e93\u5b58\u3002\u60a8\u53ef\u4ee5\u5bf9\u53e3\u7ea2\u548c\u5507\u7ebf\u7b14\u8fdb\u884c\u6253\u6298\u3002\u5ba2\u6237\u901a\u5e38\u5355\u72ec\u8d2d\u4e70\u53e3\u7ea2\u3002\u56e0\u6b64\uff0c\u5982\u679c\u4ed6\u4eec\u6536\u5230\u5507\u7ebf\u7b14\u548c\u53e3\u7ea2\uff0c\u4ed6\u4eec\u5c06\u83b7\u5229\u3002<\/p>\n\n\n\n<p>\u5ba2\u6237\u884c\u4e3a\u662f\u53e6\u4e00\u4e2a\u91cd\u8981\u4e8b\u5b9e\u3002\u60a8\u53ef\u4ee5\u5206\u6790\u9500\u552e\u60c5\u51b5\uff0c\u4e86\u89e3\u4ed6\u4eec\u6700\u559c\u6b22\u4ec0\u4e48\u3002\u7136\u540e\uff0c\u60a8\u4f1a\u53d1\u73b0\u5236\u5b9a\u6709\u6548\u7684\u6d3b\u52a8\u53d8\u5f97\u66f4\u52a0\u7b80\u5355\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Offer-Value,-Not-Just-Discounts\">Strategy#05 \u63d0\u4f9b\u4ef7\u503c\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u6298\u6263<\/h3>\n\n\n\n<p>\u5173\u6ce8\u60a8\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u4e3a\u5ba2\u6237\u5e26\u6765\u7684\u603b\u4f53\u5229\u76ca\u548c\u4ef7\u503c\u3002\u4e0d\u8981\u53ea\u4f9d\u8d56\u964d\u4ef7\u3002\u5efa\u7acb\u57fa\u4e8e\u4ef7\u503c\u7684\u5173\u7cfb\u53ef\u4ee5\u5e26\u6765\u56de\u5934\u5ba2\u548c\u54c1\u724c\u5ba3\u4f20\u3002\u5c06\u60a8\u7684\u54c1\u724c\u5b9a\u4f4d\u4e3a\u4ef7\u503c\u63d0\u4f9b\u8005\u53ef\u4ee5\u8ba9\u60a8\u4ece\u7ade\u4e89\u5bf9\u624b\u4e2d\u8131\u9896\u800c\u51fa\u3002\u5f3a\u8c03\u60a8\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u7a81\u51fa\u4e4b\u5904\u3002\u63d0\u4f9b\u51fa\u8272\u7684\u652f\u6301\u548c\u5e2e\u52a9\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Display-The-Discount-Attractively\">Strategy#06 \u4ee5\u6709\u5438\u5f15\u529b\u7684\u65b9\u5f0f\u5c55\u793a\u6298\u6263<\/h3>\n\n\n\n<p>\u964d\u4ef7\u662f\u5438\u5f15\u5ba2\u6237\u7684\u4f17\u591a\u56e0\u7d20\u4e4b\u4e00\u3002\u5728\u4ea7\u54c1\u9875\u9762\u4e0a\u4ee5\u5438\u5f15\u4eba\u7684\u65b9\u5f0f\u5c55\u793a\u964d\u4ef7\u4fe1\u606f\u3002\u63aa\u8f9e\u5e94\u8be5\u5bb9\u6613\u7406\u89e3\u3002\u60a8\u53ef\u4ee5\u4f7f\u7528\u7b2c\u4e09\u65b9 <a href=\"http:\/\/apps.shopify.com\/discountray?ref=efolillc&amp;utm_source=discounrray_website&amp;utm_medium=blog&amp;utm_campaign=create-ecommerce-discount-offers\" target=\"_blank\" rel=\"noreferrer noopener\">\u6298\u6263\u5e94\u7528\u7a0b\u5e8f<\/a> \u4e3a\u60a8\u7684 <a href=\"https:\/\/shopify.pxf.io\/215eYa\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify \u5546\u5e97<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"735\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2024\/11\/Display-the-discount-attractively-with-a-discount-app-1024x735.jpg\" alt=\"\u4f7f\u7528\u6298\u6263\u5e94\u7528\u7a0b\u5e8f\u5438\u5f15\u4eba\u5730\u5c55\u793a\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\" class=\"wp-image-1209\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2024\/11\/Display-the-discount-attractively-with-a-discount-app-1024x735.jpg 1024w, https:\/\/discountray.com\/wp-content\/uploads\/2024\/11\/Display-the-discount-attractively-with-a-discount-app-300x215.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2024\/11\/Display-the-discount-attractively-with-a-discount-app-768x551.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2024\/11\/Display-the-discount-attractively-with-a-discount-app.jpg 1120w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Promote-The-Offers-Appropriately\">Strategy#07 \u9002\u5f53\u63a8\u5e7f\u4f18\u60e0<\/h3>\n\n\n\n<p>\u5982\u4eca\uff0c\u6709\u5f71\u54cd\u529b\u7684\u4eba\u626e\u6f14\u7740\u91cd\u8981\u7684\u89d2\u8272\u3002\u4e0e\u60a8\u6240\u5728\u9886\u57df\u7684\u4ed6\u4eec\u5408\u4f5c\uff0c\u63a8\u5e7f\u60a8\u7684\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u3002\u60a8\u53ef\u4ee5\u4e3a\u4ed6\u4eec\u7684\u8ffd\u968f\u8005\u63d0\u4f9b\u72ec\u5bb6\u6298\u6263\u3002\u8fd9\u53ef\u4ee5\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u5e76\u5e2e\u52a9\u60a8\u4e0e\u65b0\u53d7\u4f17\u5efa\u7acb\u8054\u7cfb\u3002<\/p>\n\n\n\n<p>\u4f7f\u7528\u7f51\u7ad9\u6a2a\u5e45\u548c\u5f39\u51fa\u7a97\u53e3\u5438\u5f15\u8bbf\u5ba2\u5e76\u63d0\u4f9b\u9650\u65f6\u4fc3\u9500\u6216\u72ec\u5bb6\u4f18\u60e0\u3002\u8fd9\u4e9b\u4f18\u60e0\u53ef\u4ee5\u6839\u636e\u7279\u5b9a\u4eba\u7fa4\u6216\u6d4f\u89c8\u4e60\u60ef\u8fdb\u884c\u5b9a\u5236\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Track-And-Analyze-Your-Results\">Strategy#08 \u8ddf\u8e2a\u5e76\u5206\u6790\u60a8\u7684\u7ed3\u679c<\/h3>\n\n\n\n<p>\u60a8\u4e0d\u80fd\u53ea\u662f\u5c06\u8425\u9500\u6d3b\u52a8\u653e\u5230\u7f51\u4e0a\u5c31\u653e\u677e\u4e86\u3002\u76d1\u63a7\u6548\u679c\u548c\u5206\u6790\u7ed3\u679c\u540c\u6837\u91cd\u8981\u3002\u60a8\u5c06\u4e86\u89e3\u54ea\u4e9b\u8425\u9500\u6d3b\u52a8\u5bf9\u60a8\u7684\u4e1a\u52a1\u6709\u6548\uff0c\u54ea\u4e9b\u65e0\u6548\u3002\u8fd9\u6837\uff0c\u60a8\u5c06\u6765\u53ef\u4ee5\u66f4\u8f7b\u677e\u5730\u521b\u5efa\u66f4\u6709\u6548\u7684\u8425\u9500\u6d3b\u52a8\u3002\u60a8\u53ef\u4ee5\u4f7f\u7528 Shopify \u7684\u5185\u7f6e\u5206\u6790\u529f\u80fd\u3002\u6b64\u62a5\u544a\u53ef\u8ba9\u60a8\u66f4\u5168\u9762\u5730\u4e86\u89e3\u60a8\u7684\u8425\u9500\u5de5\u4f5c\u3002\u5b83\u8fd8\u5c06\u5411\u60a8\u5c55\u793a\u8425\u9500\u6d3b\u52a8\u5982\u4f55\u5f71\u54cd\u6d41\u91cf\u548c\u9500\u552e\u3002\u60a8\u8fd8\u53ef\u4ee5\u4f7f\u7528\u7b2c\u4e09\u65b9\u5e94\u7528\u7a0b\u5e8f\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5229\u7528\u6298\u6263\u548c\u7279\u4ef7\u4f18\u60e0\u63d0\u9ad8 Shopify \u9500\u91cf<\/h2>\n\n\n\n<p>\u4f60\u53ef\u4ee5\u4f7f\u7528\u8fd9\u4e9b<a href=\"https:\/\/discountray.com\/zh\/blog\/offering-discounts-in-ecommerce-shopify-discount-strategies\/\" target=\"_blank\" rel=\"noreferrer noopener\"> \u7535\u5b50\u5546\u52a1\u4e2d\u63d0\u4f9b\u6298\u6263\u7684\u6700\u4f73\u5b9e\u8df5<\/a> \u4ee5\u63d0\u9ad8\u5ba2\u6237\u4fdd\u7559\u7387\u548c\u6574\u4f53\u9500\u552e\u989d\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"#Reward-points\">\u5956\u52b1\u79ef\u5206<\/a><\/li>\n\n\n\n<li><a href=\"#Pre-Order-Discounts\">\u9884\u8ba2\u6298\u6263<\/a><\/li>\n\n\n\n<li><a href=\"#Contests-&amp;-Giveaway-Promotions\">\u7ade\u8d5b\u548c\u8d60\u54c1\u4fc3\u9500<\/a><\/li>\n\n\n\n<li><a href=\"#Free-Gift-With-Purchase-Promotion\">\u8d2d\u4e70\u4fc3\u9500\u53ef\u83b7\u8d60\u514d\u8d39\u793c\u54c1<\/a><\/li>\n\n\n\n<li><a href=\"#Discount-For-An-Email-List-Subscription\">\u7535\u5b50\u90ae\u4ef6\u5217\u8868\u8ba2\u9605\u6298\u6263<\/a><\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Reward-points\">Offer#01 \u5956\u52b1\u79ef\u5206<\/h3>\n\n\n\n<p>\u901a\u8fc7\u63d0\u4f9b\u5956\u52b1\u79ef\u5206\uff0c\u60a8\u53ef\u4ee5\u83b7\u5f97\u66f4\u591a\u5fe0\u8bda\u548c\u56de\u5934\u5ba2\u3002\u6839\u636e\u60a8\u7684\u5e02\u573a\uff0c\u5c06\u8fd9\u4e9b\u5956\u52b1\u8868\u793a\u4e3a\u79ef\u5206\u6216\u7f8e\u5143\u4ef7\u503c\u3002\u5728\u547d\u540d\u60a8\u7684\u5956\u52b1\u79ef\u5206\u7cfb\u7edf\u65f6\u8981\u6709\u521b\u610f\u3002\u8fd9\u4e5f\u63d0\u4f9b\u4e86\u4e00\u4e2a\u52a0\u5f3a\u60a8\u54c1\u724c\u7684\u673a\u4f1a\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Pre-Order-Discounts\">Offer#2 \u9884\u8d2d\u6298\u6263<\/h3>\n\n\n\n<p>\u5982\u679c\u60a8\u7684\u4e1a\u52a1\u662f\u9884\u8ba2\u4e1a\u52a1\uff0c\u60a8\u53ef\u4ee5\u5229\u7528\u8fd9\u4e2a\u673a\u4f1a\u63d0\u4f9b\u9884\u8ba2\u6298\u6263\u3002\u8fd9\u5bf9\u5ba2\u6237\u6765\u8bf4\u662f\u6709\u5229\u53ef\u56fe\u7684\uff0c\u56e0\u4e3a\u4ed6\u4eec\u5fc5\u987b\u82b1\u8d39\u6bd4\u539f\u4ef7\u66f4\u5c11\u7684\u94b1\u3002\u8fd9\u79cd\u7b56\u7565\u5c06\u589e\u52a0\u6574\u4f53\u9500\u552e\u989d\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Contests-&amp;-Giveaway-Promotions\">Offer#3 \u7ade\u8d5b\u548c\u8d60\u54c1\u4fc3\u9500<\/h3>\n\n\n\n<p>\u7ade\u8d5b\u548c\u8d60\u54c1\u662f\u63a8\u5e7f\u60a8\u7684\u7f51\u7ad9\u6216\u4ea7\u54c1\u7684\u7edd\u4f73\u65b9\u5f0f\u3002\u60a8\u8fd8\u53ef\u4ee5\u5efa\u7acb\u7535\u5b50\u90ae\u4ef6\u5217\u8868\u3002\u60a8\u9700\u8981\u505a\u7684\u5c31\u662f\u5982\u679c\u4ed6\u4eec\u7ed9\u60a8\u4ed6\u4eec\u7684\u7535\u5b50\u90ae\u4ef6\u5730\u5740\uff0c\u60a8\u5c31\u63d0\u4f9b\u4e00\u4e9b\u4e1c\u897f\u3002\u6b64\u5916\uff0c\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u63a8\u5e7f\u5b83\u3002\u4e5f\u8bf7\u5176\u4ed6\u4eba\u5206\u4eab\u8d60\u54c1\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Free-Gift-With-Purchase-Promotion\">Offer#4 \u8d2d\u4e70\u4fc3\u9500\u8d60\u54c1<\/h3>\n\n\n\n<p>\u901a\u8fc7\u7b56\u7565\u6027\u5730\u4f7f\u7528\u201c\u8d2d\u7269\u8d60\u54c1\u201d\u4f18\u60e0\uff0c\u60a8\u53ef\u4ee5\u6709\u6548\u5730\u4fc3\u8fdb\u9500\u552e\u3001\u63d0\u9ad8\u5ba2\u6237\u6ee1\u610f\u5ea6\u5e76\u5b9e\u73b0\u8425\u9500\u76ee\u6807\u3002\u8fd9\u5c06\u9f13\u52b1\u5ba2\u6237\u82b1\u66f4\u591a\u94b1\u6765\u8fbe\u5230\u5408\u683c\u91d1\u989d\u3002\u5b83\u8fd8\u5c06\u5438\u5f15\u539f\u672c\u53ef\u80fd\u6ca1\u6709\u8003\u8651\u8fc7\u8be5\u54c1\u724c\u7684\u65b0\u5ba2\u6237\u3002\u8fd9\u79cd\u6298\u6263\u8fd8\u6709\u52a9\u4e8e\u6e05\u9664\u8fc7\u5269\u5e93\u5b58\u6216\u63a8\u5e7f\u65b0\u4ea7\u54c1\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"Discount-For-An-Email-List-Subscription\">\u7535\u5b50\u90ae\u4ef6\u5217\u8868\u8ba2\u9605\u53ef\u4eab\u53d7 Offer#5 \u6298\u6263<\/h3>\n\n\n\n<p>\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u662f\u9488\u5bf9\u6027\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u7684\u5f3a\u5927\u5de5\u5177\u3002\u5c06\u60a8\u7684\u7535\u5b50\u90ae\u4ef6\u5217\u8868\u5206\u6210\u4e0d\u540c\u7684\u7ec4\uff0c\u5e76\u5411\u6bcf\u4e2a\u7ec4\u53d1\u9001\u5b9a\u5236\u6d88\u606f\u3002\u60a8\u53ef\u4ee5\u4e3a\u6700\u5fe0\u5b9e\u7684\u5ba2\u6237\u63d0\u4f9b\u751f\u65e5\u6298\u6263\u3001\u7279\u5b9a\u4ea7\u54c1\u7c7b\u522b\u7684\u7279\u522b\u4fc3\u9500\u6216\u72ec\u7279\u6298\u6263\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u6210\u529f\u7684 Shopify \u6298\u6263\u4f18\u60e0\u7684\u6548\u679c<\/h2>\n\n\n\n<p><a href=\"https:\/\/multivariants.com\/blog\/advantages-of-b2b-discount-pricing-in-ecommerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u7535\u5b50\u5546\u52a1\u4e2d\u7684 B2B \u6298\u6263\u5b9a\u4ef7<\/a> \u53ef\u4ee5\u5bf9 Shopify \u5546\u5e97\u7684\u6210\u529f\u8d77\u5230\u81f3\u5173\u91cd\u8981\u7684\u4f5c\u7528\u3002\u60a8\u53ef\u4ee5\u5b9e\u73b0 <strong>\u63d0\u9ad8\u8f6c\u5316\u7387<\/strong> \u901a\u8fc7\u63d0\u4f9b\u514d\u8d39\u9001\u8d27\u3001\u6298\u6263\u548c\u6346\u7ed1\u9500\u552e\u3002\u4ed6\u4eec\u901a\u8fc7\u5411\u5ba2\u6237\u704c\u8f93\u7d27\u8feb\u611f\u548c\u4ef7\u503c\u611f\u6765\u6fc0\u52b1\u5ba2\u6237\u91c7\u53d6\u884c\u52a8\u5e76\u66f4\u5feb\u5730\u5b8c\u6210\u8d2d\u4e70\u3002<\/p>\n\n\n\n<p>\u7cbe\u5fc3\u8bbe\u8ba1\u7684\u4fc3\u9500\u6d3b\u52a8\u53ef\u4ee5\u8bf4\u670d\u5ba2\u6237\u82b1\u66f4\u591a\u94b1\u8d2d\u4e70\u66f4\u591a\u5546\u54c1\u6216\u5347\u7ea7\u5230\u66f4\u6602\u8d35\u7684\u4ea7\u54c1\u3002\u5728\u8fd9\u91cc\uff0c\u6211\u4eec\u53ef\u4ee5\u8ba8\u8bba\u4f17\u6240\u5468\u77e5\u7684\u201c\u4e70\u4e00\u9001\u4e00\u201d\u4fc3\u9500\u6d3b\u52a8\u3002\u63d0\u4f9b\u201c\u4ee5\u6298\u6263\u4ef7\u8d2d\u4e70 BOGO\u201d\u53ef\u4ee5\u9f13\u52b1\u4e70\u5bb6\u5c06\u66f4\u591a\u4ea7\u54c1\u6dfb\u52a0\u5230\u8d2d\u7269\u8f66\u4e2d\uff0c\u8fd9\u53ef\u4ee5 <strong>\u589e\u52a0\u9500\u552e\u989d<\/strong>.<\/p>\n\n\n\n<p>\u6298\u6263\u6709\u80fd\u529b <strong>\u589e\u52a0\u56de\u5934\u5ba2\u5e76\u57f9\u517b\u5ba2\u6237\u5fe0\u8bda\u5ea6<\/strong>. \u4e3a\u73b0\u6709\u5ba2\u6237\u63d0\u4f9b\u72ec\u5bb6\u6298\u6263\u3001\u5956\u52b1\u6216\u5b9a\u5236\u4f18\u60e0\u3002\u4ed6\u4eec\u4f1a\u56de\u5230\u60a8\u7684\u5546\u5e97\u5e76\u8d2d\u4e70\u66f4\u591a\u5546\u54c1 <strong>\u63d0\u9ad8\u7ec8\u8eab\u4ef7\u503c\u3001\u5ba2\u6237\u4fdd\u7559\u7387\u548c\u603b\u4f53\u6536\u5165<\/strong>.<\/p>\n\n\n\n<p>\u72ec\u7279\u7684\u4f18\u60e0\u53ef\u4ee5\u5438\u5f15 <strong>\u79ef\u6781\u7684\u53e3\u7891\u8425\u9500<\/strong>\u6ee1\u610f\u7684\u987e\u5ba2\u66f4\u613f\u610f\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u53d1\u5e03\u4ed6\u4eec\u7684\u4f53\u9a8c\u3002\u4ed6\u4eec\u7ecf\u5e38\u4e0e\u670b\u53cb\u548c\u5bb6\u4eba\u8c08\u8bba\u8fd9\u4e9b\u4f53\u9a8c\u3002\u8fd9\u79cd\u81ea\u7136\u7684\u5e7f\u544a\u53ef\u4ee5\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u5e76\u5438\u5f15\u65b0\u5ba2\u6237\u3002\u5b83\u4eec\u8fd8\u6709\u52a9\u4e8e\u5438\u5f15\u65b0\u5ba2\u6237\uff0c\u800c\u65e0\u9700\u5728\u5e7f\u544a\u4e0a\u82b1\u8d39\u5927\u91cf\u8d44\u91d1\u3002<\/p>\n\n\n\n<p>\u5b9e\u65bd\u5f97\u5f53\u7684\u4f18\u60e0\u53ef\u80fd\u4f1a\u5e26\u6765 <strong>\u9ad8\u6295\u8d44\u56de\u62a5\u7387 (ROI)<\/strong>. \u4ed4\u7ec6\u68c0\u67e5\u6bcf\u9879\u4f18\u60e0\u7684\u8d39\u7528\u548c\u6536\u76ca\u3002\u60a8\u53ef\u4ee5\u6700\u5927\u9650\u5ea6\u5730\u53d1\u6325\u4fc3\u9500\u6d3b\u52a8\u7684\u5f71\u54cd\u529b\u5e76\u4f18\u5316\u8425\u9500\u652f\u51fa\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u5236\u5b9a\u6709\u6548\u6298\u6263\u5b9a\u4ef7\u7b56\u7565\u7684\u6280\u5de7<\/h2>\n\n\n\n<p>\u8003\u8651\u4e00\u4e0b <a href=\"https:\/\/multivariants.com\/blog\/dos-and-donts-of-shopify-discounts\/\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify \u6298\u6263\u7684\u6ce8\u610f\u4e8b\u9879<\/a> \u5728\u5236\u5b9a\u6298\u6263\u6d3b\u52a8\u65f6 \u2013<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u9996\u5148\uff0c\u5f04\u6e05\u695a\u60a8\u60f3\u901a\u8fc7\u6298\u6263\u6d3b\u52a8\u5b9e\u73b0\u4ec0\u4e48\u76ee\u6807\uff0c\u5e76\u4e13\u6ce8\u4e8e\u60a8\u7684\u4e1a\u52a1\u76ee\u6807\u3002&nbsp;<\/li>\n\n\n\n<li>\u68c0\u67e5\u4e0d\u540c\u7684\u6298\u6263\u7ed3\u6784\u5e76\u627e\u5230\u6700\u9002\u5408\u60a8\u7684\u4e1a\u52a1\u76ee\u6807\u548c\u5ba2\u6237\u504f\u597d\u7684\u6298\u6263\u7ed3\u6784\u3002<\/li>\n\n\n\n<li>\u5c1d\u8bd5\u4e86\u89e3\u76ee\u6807\u53d7\u4f17\u7684\u504f\u597d\u3001\u884c\u4e3a\u548c\u4ef7\u683c\u654f\u611f\u5ea6\u3002<\/li>\n\n\n\n<li>\u5206\u6790\u7ade\u4e89\u5bf9\u624b\u7684\u6298\u6263\u7b56\u7565\u3002\u8fd9\u6837\uff0c\u60a8\u5c06\u66f4\u597d\u5730\u4e86\u89e3\u5e02\u573a\u8d8b\u52bf\u548c\u5b9a\u4ef7\u52a8\u6001\u3002<\/li>\n\n\n\n<li>\u5b9e\u65bd\u6298\u6263\u4fc3\u9500\u65f6\uff0c\u4e0d\u8981\u635f\u5bb3\u60a8\u7684\u54c1\u724c\u5f62\u8c61\u548c\u5b9a\u4f4d\u3002<\/li>\n\n\n\n<li>\u8fd9\u4f7f\u60a8\u53ef\u4ee5\u8ddf\u8e2a\u6bcf\u4e2a\u7279\u5b9a\u6d3b\u52a8\u7684\u6548\u679c\u3002<\/li>\n\n\n\n<li>\u6d4b\u8bd5\u4e0d\u540c\u7684\u6298\u6263\u7b56\u7565\u5e76\u5206\u6790\u7ed3\u679c\u4ee5\u4f18\u5316\u60a8\u7684\u6d3b\u52a8\u3002<\/li>\n\n\n\n<li>\u8bc4\u4f30\u6298\u6263\u5bf9\u60a8\u7684\u5229\u6da6\u7387\u7684\u5f71\u54cd\u3002<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u6700\u540e\u7684\u8bdd<\/h2>\n\n\n\n<p>\u60a8\u6700\u4e86\u89e3\u60a8\u7684\u5e02\u573a\u548c\u53d7\u4f17\u3002\u56e0\u6b64\uff0c\u5982\u679c\u60a8\u5c06\u60a8\u7684\u77e5\u8bc6\u4e0e\u6211\u4eec\u521b\u5efa\u6709\u6548\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u7684\u7b56\u7565\u76f8\u7ed3\u5408\uff0c\u60a8\u5c06\u4e3a\u60a8\u7684\u4f01\u4e1a\u5236\u5b9a\u6700\u4f73\u6d3b\u52a8\u3002\u6211\u4eec\u5e0c\u671b\u672c\u6587\u80fd\u5e2e\u52a9\u60a8\u505a\u5230\u8fd9\u4e00\u70b9\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u5e38\u89c1\u95ee\u9898\u89e3\u7b54<\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list\">\n<div id=\"faq-question-1740633095670\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">\u4ec0\u4e48\u662f\u7535\u5b50\u5546\u52a1\u6298\u6263\uff1f<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u7535\u5b50\u5546\u52a1\u6298\u6263\u4f18\u60e0\u662f\u4e00\u79cd\u975e\u5e38\u5e38\u89c1\u7684\u7b56\u7565\u3002\u5b83\u662f\u5e97\u5185\u201c\u4fc3\u9500\u201d\u7684\u5728\u7ebf\u7248\u672c\u3002\u60a8\u53ef\u4ee5\u964d\u4f4e\u4ea7\u54c1\u7684\u539f\u4ef7\u3002\u76ee\u6807\u662f\u589e\u52a0\u9500\u552e\u989d\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1740633103149\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">\u6298\u6263\u662f\u4e00\u79cd\u597d\u7684\u8425\u9500\u7b56\u7565\u5417\uff1f<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u6298\u6263\u662f\u4e00\u79cd\u5f88\u597d\u7684\u8425\u9500\u7b56\u7565\uff0c\u56e0\u4e3a\u5b83\u53ef\u4ee5\u5438\u5f15\u987e\u5ba2\u3001\u4fc3\u8fdb\u9500\u552e\u5e76\u6e05\u7406\u65e7\u5e93\u5b58\u3002\u4f46\u662f\uff0c\u5982\u679c\u4f7f\u7528\u8fc7\u591a\u6216\u88ab\u8ba4\u4e3a\u4fbf\u5b9c\uff0c\u5b83\u4eec\u4f1a\u964d\u4f4e\u60a8\u7684\u4ea7\u54c1\u548c\u54c1\u724c\u7684\u4ef7\u503c\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1740633136701\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">\u5982\u4f55\u64b0\u5199\u4e00\u4efd\u597d\u7684\u6298\u6263\u4f18\u60e0\uff1f<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u8bf7\u9075\u5faa\u4ee5\u4e0b\u63d0\u793a\u6765\u521b\u5efa\u6709\u6548\u7684\u6298\u6263\u4f18\u60e0 -<br \/><strong>\u4f7f\u7528\u76f4\u767d\u7684\u8bed\u8a00\u3002\u00a0<br \/>\u9f13\u52b1\u7acb\u5373\u91c7\u53d6\u884c\u52a8\uff08\u4f8b\u5982\u201c\u7acb\u5373\u8d2d\u4e70\u201d\uff09\u3002\u00a0<br \/>\u8425\u9020\u4e00\u79cd\u7d27\u8feb\u611f\uff08\u4f8b\u5982\u201c\u9650\u65f6\u4f18\u60e0\u201d\uff09\u3002\u00a0<br \/>\u5f3a\u8c03\u5ba2\u6237\u5c06\u83b7\u5f97\u7684\u8282\u7701\u6216\u5229\u76ca\u3002\u00a0<br \/>\u660e\u786e\u8bf4\u660e\u4f18\u60e0\u7684\u6761\u6b3e\u548c\u6761\u4ef6\u3002\u00a0<br \/>\u4f7f\u7528\u5f15\u4eba\u6ce8\u76ee\u7684\u8bbe\u8ba1\u548c\u683c\u5f0f\u3002\u00a0<br \/>\u5c1d\u8bd5\u4e0d\u540c\u7684\u4f18\u60e0\u5e76\u8ddf\u8e2a\u5176\u6548\u679c\u3002<\/strong><\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u65e0\u8bba\u60a8\u7684 Shopify \u5546\u5e97\u76c8\u5229\u80fd\u529b\u5982\u4f55\uff0c\u6709\u6548\u7684\u7535\u5546\u6298\u6263\u4f18\u60e0\u603b\u80fd\u5e26\u6765\u66f4\u9ad8\u7684\u6210\u5c31\u3002Statista \u7684\u4e00\u9879\u8c03\u67e5\u663e\u793a\uff0c88% \u7684\u7f8e\u56fd\u53d7\u8bbf\u8005\u8868\u793a\u4ed6\u4eec\u66fe\u4f7f\u7528\u4f18\u60e0\u5238\u8d2d\u7269\u3002\u6240\u4ee5\uff0c\u5982\u679c\u60a8\u8ba1\u5212\u5468\u5168\uff0c\u5c31\u80fd\u5438\u5f15\u5927\u91cf\u5ba2\u6237\u3002\u4f46\u662f\uff0c\u60a8\u8be5\u600e\u4e48\u505a\u5462\uff1f\u8fd9 [\u2026]<\/p>","protected":false},"author":10,"featured_media":1202,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[1],"tags":[10,51,25,47],"class_list":["post-1194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-discount-strategies","tag-ecommerce-discount-offer","tag-increasing-revenue","tag-shopify-discount-strategy"],"_links":{"self":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts\/1194"}],"collection":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/comments?post=1194"}],"version-history":[{"count":17,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts\/1194\/revisions"}],"predecessor-version":[{"id":2728,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts\/1194\/revisions\/2728"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/media\/1202"}],"wp:attachment":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/media?parent=1194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/categories?post=1194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/tags?post=1194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}