{"id":2244,"date":"2025-05-05T09:04:32","date_gmt":"2025-05-05T09:04:32","guid":{"rendered":"https:\/\/discountray.com\/?p=2244"},"modified":"2025-09-05T11:06:44","modified_gmt":"2025-09-05T11:06:44","slug":"influencer-discount-for-better-sale","status":"publish","type":"post","link":"https:\/\/discountray.com\/zh\/blog\/influencer-discount-for-better-sale\/","title":{"rendered":"\u7f51\u7ea2\u6298\u6263\u653b\u7565\uff1a\u4ece\u8bbe\u7f6e\u5230\u9500\u552e\uff0c\u53ea\u9700\u51e0\u4e2a\u7b80\u5355\u6b65\u9aa4"},"content":{"rendered":"<p><\/p>\n\n\n\n<p>\u6709\u6ca1\u6709\u60f3\u8fc7\u806a\u660e\u7684\u8425\u9500\u4eba\u5458\u6b63\u5728\u505a\u4ec0\u4e48\u6765\u66f4\u5feb\u5730\u5b9e\u73b0\u589e\u957f\uff1f&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.hubspot.com\/hubfs\/2024%20State%20of%20Marketing%20Report\/2024-State-of-Marketing-HubSpot-CXDstudio-FINAL.pdf?hubs_signup-url=www.hubspot.com%2Fstate-of-marketing&amp;hubs_signup-cta=Submit&amp;_gl=1*10yyqqa*_gcl_au*OTAzNTQxNjQ2LjE3MjgzMzYyMjU.&amp;_ga=2.194263209.567525328.1730745300-67785408.1711508115\" target=\"_blank\" rel=\"noreferrer noopener\">HubSpot<\/a> \u53d1\u73b0\u4e86\u4e00\u4e9b\u6709\u8da3\u7684\u4e8b\u60c5\uff1a2023 \u5e74\uff0c53% \u7684\u6210\u529f\u8425\u9500\u56e2\u961f\u4f7f\u7528\u4e86\u7f51\u7ea2\u8425\u9500\u3002\u4f60\u731c\u600e\u4e48\u7740\uff1f\u8fd9\u79cd\u52bf\u5934\u5e76\u6ca1\u6709\u653e\u7f13\u3002<\/p>\n\n\n\n<p>\u7f51\u7ea2\u6298\u6263\u7684\u5b9e\u9645\u8fd0\u4f5c\u65b9\u5f0f\u5982\u4e0b\uff1a<\/p>\n\n\n\n<p>\u60a8\u4e3a\u7f51\u7ea2\u521b\u5efa\u4e13\u5c5e\u6298\u6263\u7801\u3002\u4ed6\u4eec\u4f1a\u5206\u4eab\u7ed9\u7c89\u4e1d\u3002\u4ed6\u4eec\u7684\u7c89\u4e1d\u83b7\u5f97\u4e86\u4ed6\u4eec\u60f3\u8981\u7684\u4f18\u60e0\uff0c\u800c\u60a8\u5219\u83b7\u5f97\u4e86\u610f\u60f3\u4e0d\u5230\u7684\u9500\u91cf\u3002<\/p>\n\n\n\n<p>\u4e3a\u4ec0\u4e48\u8fd9\u4e2a\u65b9\u6cd5\u5982\u6b64\u6709\u6548\uff1f\u539f\u56e0\u6709\u4e09\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5f88\u81ea\u7136\u2014\u2014\u6ca1\u6709\u5f3a\u8feb\u6027\u7684\u201c\u7acb\u5373\u8d2d\u4e70\u201d\u7684\u611f\u89c9<\/li>\n\n\n\n<li>\u503c\u5f97\u4fe1\u8d56\u2014\u2014\u6765\u81ea\u4ed6\u4eec\u5df2\u7ecf\u559c\u6b22\u5e76\u5173\u6ce8\u7684\u4eba<\/li>\n\n\n\n<li>\u8f6c\u5316\u7387\u9ad8\u2014\u2014\u6bd4\u5176\u4ed6 Facebook \u5e7f\u544a\u9ad8\u5f97\u591a<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u7ecf\u8425\u7740 Shopify \u5546\u5e97\uff0c\u4f46\u4ecd\u7136\u4e3b\u8981\u4f9d\u8d56\u4ed8\u8d39\u5e7f\u544a\uff0c\u90a3\u4e48\u60a8\u5c31\u767d\u767d\u6d6a\u8d39\u4e86\u94b1\u3002\u672c\u6307\u5357\u5c06\u5411\u60a8\u5c55\u793a\u5982\u4f55\u6539\u53d8\u8fd9\u79cd\u73b0\u72b6\u3002<\/p>\n\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>\u76ee\u5f55<\/h2><nav><ul><li><a href=\"#why-influencer-discount-codes-work-for-shopify-stores\">\u4e3a\u4ec0\u4e48\u7f51\u7ea2\u6298\u6263\u7801\u5bf9 Shopify \u5546\u5e97\u6709\u6548<\/a><\/li><li><a href=\"#types-of-influencer-discounts-and-when-to-use-each\">\u7f51\u7ea2\u6298\u6263\u7684\u7c7b\u578b\u4ee5\u53ca\u4f55\u65f6\u4f7f\u7528<\/a><ul><\/ul><\/li><li><a href=\"#step-1-before-you-start-setting-clear-campaign-goals\">\u6b65\u9aa4#1 \u5f00\u59cb\u4e4b\u524d\uff1a\u8bbe\u5b9a\u660e\u786e\u7684\u5e7f\u544a\u7cfb\u5217\u76ee\u6807<\/a><\/li><li><a href=\"#step-2-finding-the-right-influencers-for-your-brand\">Step#2 \u4e3a\u60a8\u7684\u54c1\u724c\u5bfb\u627e\u5408\u9002\u7684\u5f71\u54cd\u8005<\/a><ul><li><a href=\"#micro-vs-macro-influencers-which-should-you-choose\">\u5fae\u89c2\u5f71\u54cd\u8005\u4e0e\u5b8f\u89c2\u5f71\u54cd\u8005\uff1a\u60a8\u5e94\u8be5\u9009\u62e9\u54ea\u4e00\u4e2a\uff1f<\/a><\/li><li><a href=\"#outreach-that-actually-gets-responses\">\u83b7\u5f97\u56de\u5e94\u7684\u5916\u5c55\u6d3b\u52a8<\/a><\/li><\/ul><\/li><li><a href=\"#step-3-setting-up-discounts-in-shopify\">Step#3 \u5728 Shopify \u4e2d\u8bbe\u7f6e\u6298\u6263<\/a><\/li><li><a href=\"#step-4-managing-the-collaboration-process\">\u6b65\u9aa4#4 \u7ba1\u7406\u534f\u4f5c\u6d41\u7a0b<\/a><\/li><li><a href=\"#step-5-tracking-performance-calculating-roi\">Step#5 \u8ddf\u8e2a\u7ee9\u6548\u5e76\u8ba1\u7b97\u6295\u8d44\u56de\u62a5\u7387<\/a><\/li><li><a href=\"#step-6-legal-must-knows\">Step#6 \u6cd5\u5f8b\u987b\u77e5<\/a><\/li><li><a href=\"#step-7-scaling-your-discount-program\">Step#7 \u6269\u5c55\u60a8\u7684\u6298\u6263\u8ba1\u5212<\/a><\/li><li><a href=\"#conclusion\">\u7ed3\u8bba<\/a><\/li><li><a href=\"#faq\">\u5f71\u54cd\u8005\u6298\u6263\u4ee3\u7801\u5e38\u89c1\u95ee\u9898\u89e3\u7b54<\/a><ul><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-influencer-discount-codes-work-for-shopify-stores\">\u4e3a\u4ec0\u4e48\u7f51\u7ea2\u6298\u6263\u7801\u5bf9 Shopify \u5546\u5e97\u6709\u6548<\/h2>\n\n\n\n<p>\u597d\u5427\uff0c\u8bf4\u5b9e\u8bdd\u2014\u2014\u4f60\u4e0a\u6b21\u70b9\u51fb\u5e7f\u544a\u5e76\u8d2d\u4e70\u4e1c\u897f\u662f\u4ec0\u4e48\u65f6\u5019\uff1f<\/p>\n\n\n\n<p>\u6211\u4eec\u5927\u591a\u6570\u4eba\u90fd\u4f1a\u76f4\u63a5\u8df3\u8fc7\u8fd9\u4e9b\u63a8\u8350\u3002\u4f46\u4f60\u77e5\u9053\u6211\u4eec\u771f\u6b63\u5173\u6ce8\u7684\u662f\u4ec0\u4e48\u5417\uff1f\u6765\u81ea\u6211\u4eec\u559c\u6b22\u548c\u5173\u6ce8\u7684\u4eba\u7684\u63a8\u8350\u3002<\/p>\n\n\n\n<p>\u8fd9\u5c31\u662f\u5f71\u54cd\u8005\u6298\u6263\u4ee3\u7801\u7684\u9b54\u529b\u3002<\/p>\n\n\n\n<p>\u4e8b\u5b9e\u662f\uff0c\u5e7f\u544a\u5f88\u5bb9\u6613\u88ab\u5ffd\u7565\u3002\u4f46\u662f\uff0c\u5f53\u4f60\u7684\u5ba2\u6237\u5df2\u7ecf\u5173\u6ce8\u7684\u4eba\u63a8\u8350\u4f60\u7684\u4ea7\u54c1\u65f6\uff0c\u8fd9\u4f1a\u5f15\u8d77\u5173\u6ce8\u3002<\/p>\n\n\n\n<p>\u7f51\u7ea2\u5206\u4eab\u4f60\u7684\u6298\u6263\u7801\uff0c\u5c31\u50cf\u670b\u53cb\u8bf4\uff1a\u201c\u563f\uff0c\u8fd9\u4e2a\u503c\u5f97\u4e00\u8bd5\u3002\u201d \u6ca1\u6709\u5e7f\u544a\u76f2\u533a\uff0c\u6ca1\u6709\u6000\u7591\uff0c\u53ea\u6709\u771f\u5fc3\u5b9e\u610f\u7684\u5174\u8da3\u3002<\/p>\n\n\n\n<p>\u8fd9\u5c31\u662f\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u5982\u6b64\u6709\u6548\uff1a<\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-1 wp-block-group-is-layout-flex\">\n<p><strong>\u5373\u65f6\u53ef\u4fe1\u5ea6\u2014\u2014<\/strong> \u4ed6\u4eec\u7684\u7c89\u4e1d\u4f1a\u60f3\uff0c\u201c\u5982\u679c\uff08\u5f71\u54cd\u8005\uff09\u559c\u6b22\u5b83\uff0c\u90a3\u5b83\u53ef\u80fd\u5c31\u5f88\u597d\u3002\u201d<\/p>\n\n\n\n<p><strong>\u76ee\u6807\u6d41\u91cf \u2013<\/strong> \u60a8\u6b63\u5728\u63a5\u89e6\u90a3\u4e9b\u5df2\u7ecf\u5173\u6ce8\u60a8\u7684\u5229\u57fa\u5e02\u573a\u7684\u4eba\u3002\u65e0\u9700\u518d\u5bf9\u7740\u865a\u7a7a\u5927\u58f0\u558a\u53eb\u3002<\/p>\n\n\n\n<p><strong>\u7ecf\u6d4e\u5b9e\u60e0\u2014\u2014<\/strong> \u65e0\u9700\u9884\u4ed8\u5e7f\u544a\u8d39\u7528\u3002\u8bb8\u591a\u521b\u4f5c\u8005\u4f1a\u53d1\u5e03\u5e16\u5b50\uff0c\u4ee5\u83b7\u5f97\u514d\u8d39\u4ea7\u54c1\u6216\u9500\u552e\u5206\u6210\u3002<\/p>\n\n\n\n<p><strong>\u514d\u8d39\u5185\u5bb9\u91d1\u77ff \u2013<\/strong> \u60a8\u53ef\u4ee5\u83b7\u5f97\u771f\u5b9e\u7684\u7167\u7247\u3001\u89c6\u9891\u548c\u8bc4\u8bba\u4ee5\u4f9b\u65e5\u540e\u91cd\u590d\u4f7f\u7528\u3002<\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"types-of-influencer-discounts-and-when-to-use-each\">\u7f51\u7ea2\u6298\u6263\u7684\u7c7b\u578b\u4ee5\u53ca\u4f55\u65f6\u4f7f\u7528<\/h2>\n\n\n\n<p>\u5e76\u975e\u6240\u6709\u7f51\u7ea2\u6298\u6263\u90fd\u80fd\u5e26\u6765\u76f8\u540c\u7684\u6548\u679c\u3002\u6700\u6709\u6548\u7684\u65b9\u6cd5\u53d6\u51b3\u4e8e\u4e09\u4e2a\u5173\u952e\u56e0\u7d20\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u60a8\u7684\u5e7f\u544a\u6d3b\u52a8\u76ee\u6807<\/li>\n\n\n\n<li>\u5f71\u54cd\u8005\u7684\u53d7\u4f17<\/li>\n\n\n\n<li>\u60a8\u7684\u4ea7\u54c1\u4ef7\u683c\u70b9\u548c\u5229\u6da6<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>\u8ba9\u6211\u4eec\u6765\u770b\u770b\u6210\u529f\u7684\u7535\u5b50\u5546\u52a1\u54c1\u724c\u4f7f\u7528\u7684\u4e94\u79cd\u6700\u6709\u6548\u7684\u6298\u6263\u7ed3\u6784\uff1a<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"#personalized-discount-codes\" data-type=\"internal\" data-id=\"#personalized-discount-codes\">\u4e2a\u6027\u5316\u6298\u6263\u7801<\/a><\/li>\n\n\n\n<li><a href=\"#affiliate-linked-discounts\" data-type=\"internal\" data-id=\"#affiliate-linked-discounts\">\u8054\u76df\u94fe\u63a5\u6298\u6263<\/a><\/li>\n\n\n\n<li><a href=\"#tiered-volume-discounts\" data-type=\"internal\" data-id=\"#tiered-volume-discounts\">\u5206\u7ea7\u6279\u91cf\u6298\u6263<\/a><\/li>\n\n\n\n<li><a href=\"#time-limited-offers\" data-type=\"internal\" data-id=\"#time-limited-offers\">\u9650\u65f6\u4f18\u60e0<\/a><\/li>\n\n\n\n<li><a href=\"#gift-with-purchase-promotions\" data-type=\"internal\" data-id=\"#gift-with-purchase-promotions\">\u8d2d\u7269\u8d60\u793c\u4f18\u60e0<\/a><\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"personalized-discount-codes\"><a href=\"https:\/\/discountray.com\/zh\/blog\/offer-personalized-discounts\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/discountray.com\/blog\/offer-personalized-discounts\/\" rel=\"noreferrer noopener\">\u4e2a\u6027\u5316\u6298\u6263<\/a> \u4ee3\u7801<\/h3>\n\n\n\n<p>\u8fd9\u4e9b\u72ec\u7279\u7684\u4ee3\u7801\uff08\u4f8b\u5982\u201cLISA15\u201d\uff09\u4e0d\u4ec5\u80fd\u786e\u4fdd\u4e13\u5c5e\u6027\uff0c\u8fd8\u80fd\u7b80\u5316\u7ee9\u6548\u8ffd\u8e2a\u3002\u6700\u9002\u5408\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5efa\u7acb\u4e2a\u4eba\u5f71\u54cd\u8005\u5173\u7cfb<\/li>\n\n\n\n<li>\u91cd\u89c6\u5b9a\u5236\u7684\u4e2d\u7aef\u521b\u4f5c\u8005<\/li>\n\n\n\n<li>\u5229\u6da6\u4e30\u539a\u7684\u4ea7\u54c1\uff0815 \u2013 20 %+\uff09<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"affiliate-linked-discounts\">\u8054\u76df\u94fe\u63a5\u6298\u6263<\/h3>\n\n\n\n<p>\u6298\u6263\u4e0e\u4f63\u91d1\u7ed3\u6784\u76f8\u7ed3\u5408\u5728\u4ee5\u4e0b\u60c5\u51b5\u4e0b\u5c24\u5176\u6709\u6548\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e0e\u6ce8\u91cd\u8868\u73b0\u7684\u521b\u4f5c\u8005\u5408\u4f5c<\/li>\n\n\n\n<li>\u6d4b\u8bd5\u65b0\u7684\u5f71\u54cd\u8005\u5173\u7cfb<\/li>\n\n\n\n<li>\u60a8\u5e0c\u671b\u6269\u5927\u5408\u4f5c\u8303\u56f4\uff0c\u8d85\u8d8a\u4e00\u6b21\u6027\u5408\u4f5c<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"tiered-volume-discounts\">\u5206\u7ea7\u6279\u91cf\u6298\u6263<\/h3>\n\n\n\n<p>\u6298\u6263\u7ed3\u6784\u4f1a\u6839\u636e\u8d2d\u4e70\u91d1\u989d\u800c\u589e\u52a0\uff08\u4f8b\u5982\uff0c\u201c50 \u4ef6\u4ee5\u4e0a\u51cf 10%\uff0c100 \u4ef6\u4ee5\u4e0a\u51cf 15%\u201d\uff09\u3002\u9002\u7528\u4e8e\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u62e5\u6709\u591a\u79cd\u4e92\u8865\u4ea7\u54c1\u7684\u54c1\u724c<\/li>\n\n\n\n<li>\u63d0\u9ad8\u5e73\u5747\u8ba2\u5355\u4ef7\u503c<\/li>\n\n\n\n<li>\u5962\u4f88\u54c1\u6216\u9ad8\u7aef\u4ea7\u54c1\uff0c\u5c0f\u6298\u6263\u611f\u89c9\u5fae\u4e0d\u8db3\u9053<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"time-limited-offers\"><a href=\"https:\/\/discountray.com\/zh\/blog\/shopify-flash-sale-and-limited-time-discount\/\" data-type=\"link\" data-id=\"https:\/\/discountray.com\/blog\/shopify-flash-sale-and-limited-time-discount\/\">\u9650\u65f6\u4f18\u60e0<\/a><\/h3>\n\n\n\n<p>\u8fd9\u4e9b\u63aa\u65bd\u53ef\u4ee5\u521b\u9020\u7d27\u8feb\u611f\uff0c\u5e76\u4e14\u5728\u4ee5\u4e0b\u60c5\u51b5\u4e0b\u6548\u679c\u6700\u4f73\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u63a8\u51fa\u65b0\u4ea7\u54c1<\/li>\n\n\n\n<li>\u6e05\u7406\u5b63\u8282\u6027\u5e93\u5b58<\/li>\n\n\n\n<li>\u4e0e\u80fd\u591f\u63a8\u52a8\u7acb\u5373\u91c7\u53d6\u884c\u52a8\u7684\u6709\u5f71\u54cd\u529b\u7684\u4eba\u914d\u5bf9<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"gift-with-purchase-promotions\">\u8d2d\u7269\u8d60\u793c\u4f18\u60e0<\/h3>\n\n\n\n<p>\u63d0\u4f9b\u514d\u8d39\u8d60\u54c1\u800c\u4e0d\u662f\u964d\u4ef7\u6709\u52a9\u4e8e\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4fdd\u6301\u5b9a\u4ef7\u7684\u5b8c\u6574\u6027<\/li>\n\n\n\n<li>\u63d0\u9ad8\u611f\u77e5\u4ef7\u503c<\/li>\n\n\n\n<li>\u5c55\u793a\u4e92\u8865\u4ea7\u54c1<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>\u6700\u6210\u529f\u7684\u54c1\u724c\u901a\u5e38\u4f1a\u6839\u636e\u4e0d\u540c\u7684\u5f71\u54cd\u8005\u5c42\u7ea7\u548c\u6d3b\u52a8\u76ee\u6807\u7ed3\u5408\u4f7f\u7528 2-3 \u79cd\u65b9\u6cd5\u3002&nbsp;<\/p>\n\n\n\n<p>\u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u4e3a\u7eb3\u7c73\u5f71\u54cd\u8005\u4f7f\u7528\u4e2a\u6027\u5316\u4ee3\u7801\uff0c\u540c\u65f6\u4e3a\u8868\u73b0\u6700\u4f73\u7684\u521b\u4f5c\u8005\u4fdd\u7559\u8054\u5c5e\u7ed3\u6784\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-1-before-you-start-setting-clear-campaign-goals\">\u6b65\u9aa4#1 \u5f00\u59cb\u4e4b\u524d\uff1a\u8bbe\u5b9a\u660e\u786e\u7684\u5e7f\u544a\u7cfb\u5217\u76ee\u6807<\/h2>\n\n\n\n<p>\u5728\u542f\u52a8\u5f71\u54cd\u529b\u6298\u6263\u6d3b\u52a8\u4e4b\u524d\uff0c\u8bf7\u5148\u786e\u5b9a\u660e\u786e\u7684\u76ee\u6807 - \u5426\u5219\uff0c\u60a8\u53ea\u662f\u5e0c\u671b\u83b7\u5f97\u7ed3\u679c\uff0c\u800c\u4e0d\u662f\u63a8\u52a8\u7ed3\u679c\u3002<\/p>\n\n\n\n<p>\u95ee\u95ee\u81ea\u5df1\uff1a\u4f60\u5173\u6ce8\u7684\u662f\u9500\u91cf\u3001\u6d41\u91cf\u3001\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u8fd8\u662f\u7528\u6237\u5217\u8868\u7684\u589e\u957f\uff1f\u6bcf\u4e2a\u65b9\u9762\u90fd\u9700\u8981\u4e0d\u540c\u7684\u65b9\u6cd5\u3002\u4f8b\u5982\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4ee5\u9500\u552e\u4e3a\u4e2d\u5fc3\uff1f <\/strong>\u4f18\u5148\u8003\u8651\u6709\u5229\u4e8e\u8f6c\u5316\u7684\u521b\u4f5c\u8005<\/li>\n\n\n\n<li><strong>\u610f\u8bc6\uff1f<\/strong> \u4e0e\u62e5\u6709\u9ad8\u5ea6\u53c2\u4e0e\u7684\u53d7\u4f17\u7684\u6709\u5f71\u54cd\u529b\u7684\u4eba\u5408\u4f5c<\/li>\n\n\n\n<li><strong>\u7535\u5b50\u90ae\u4ef6\u589e\u957f\uff1f<\/strong> \u63d0\u4f9b\u6298\u6263\u4ee5\u6362\u53d6\u6ce8\u518c<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>\u660e\u786e\u7684\u76ee\u6807\u53ef\u4ee5\u5e2e\u52a9\u60a8\u9009\u62e9\u6b63\u786e\u7684\u5f71\u54cd\u8005\u3001\u6709\u6548\u5730\u6784\u5efa\u6298\u6263\u5e76\u51c6\u786e\u8861\u91cf\u6210\u529f\u3002<\/p>\n\n\n\n<p>\u4ece\u7b80\u5355\u5f00\u59cb\u3002\u9009\u62e9 1-2 \u4e2a\u4e3b\u8981\u76ee\u6807\uff0c\u5e76\u5c06\u6bcf\u4e2a\u5e7f\u544a\u7cfb\u5217\u5143\u7d20\u4e0e\u4e4b\u534f\u8c03\u4e00\u81f4\u3002\u8fd9\u79cd\u4e13\u6ce8\u53ef\u4ee5\u907f\u514d\u6d6a\u8d39\u7cbe\u529b\uff0c\u5e76\u786e\u4fdd\u6bcf\u4e2a\u6298\u6263\u7801\u90fd\u80fd\u66f4\u597d\u5730\u4e3a\u60a8\u7684\u5546\u5e97\u670d\u52a1\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-2-finding-the-right-influencers-for-your-brand\">Step#2 \u4e3a\u60a8\u7684\u54c1\u724c\u5bfb\u627e\u5408\u9002\u7684\u5f71\u54cd\u8005<\/h2>\n\n\n\n<p>\u6311\u9009\u7f51\u7ea2\u5c31\u50cf\u96c7\u4f63\u9500\u552e\u4eba\u5458\u4e00\u6837\u3002\u4f60\u4e0d\u4f1a\u96c7\u4f63\u4e00\u4e2a\u4e0d\u4e86\u89e3\u4f60\u4ea7\u54c1\u7684\u4eba\u3002\u90a3\u4e48\uff0c\u4e3a\u4ec0\u4e48\u8981\u4e0e\u90a3\u4e9b\u4e0e\u4f60\u7684\u54c1\u724c\u65e0\u6cd5\u4ea7\u751f\u5171\u9e23\u7684\u521b\u4f5c\u8005\u5408\u4f5c\u5462\uff1f&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"#niche-audience-relevance\" data-type=\"internal\" data-id=\"#niche-audience-relevance\">\u5229\u57fa\u5e02\u573a\u548c\u53d7\u4f17\u76f8\u5173\u6027<\/a><\/li>\n\n\n\n<li><a href=\"#engagement-rate-follower-count\" data-type=\"internal\" data-id=\"#engagement-rate-follower-count\">\u53c2\u4e0e\u7387\u4e0e\u5173\u6ce8\u8005\u6570\u91cf<\/a><\/li>\n\n\n\n<li><a href=\"#past-brand-collabs\" data-type=\"internal\" data-id=\"#past-brand-collabs\">\u8fc7\u53bb\u7684\u54c1\u724c\u5408\u4f5c<\/a><\/li>\n\n\n\n<li><a href=\"#content-quality-tone\" data-type=\"internal\" data-id=\"#content-quality-tone\">\u5185\u5bb9\u8d28\u91cf\u548c\u57fa\u8c03<\/a><\/li>\n<\/ol>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"niche-audience-relevance\">\u5229\u57fa\u5e02\u573a\u548c\u53d7\u4f17\u76f8\u5173\u6027<\/h4>\n\n\n\n<p>\u522b\u518d\u7ea0\u7ed3\u7c89\u4e1d\u6570\u91cf\u4e86\u2014\u2014\u5339\u914d\u624d\u662f\u5173\u952e\u3002\u7f51\u7ea2\u7684\u53d7\u4f17\u5e94\u8be5\u4e0e\u4f60\u7684\u7406\u60f3\u5ba2\u6237\u76f8\u5339\u914d\u3002\u68c0\u67e5\u4ed6\u4eec\u7684\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e2a\u4eba\u7b80\u4ecb\/\u5173\u952e\u8bcd\uff08\u5176\u4e2d\u63d0\u5230\u4e86\u60a8\u7684\u884c\u4e1a\u5417\uff1f\uff09<\/li>\n\n\n\n<li>\u8fc7\u53bb\u7684\u5185\u5bb9\uff08\u5b83\u4eec\u662f\u5426\u5df2\u7ecf\u6db5\u76d6\u4e86\u7c7b\u4f3c\u60a8\u7684\u4ea7\u54c1\uff1f\uff09<\/li>\n\n\n\n<li>\u8bc4\u8bba\uff08\u4ed6\u4eec\u7684\u89c2\u4f17\u53c2\u4e0e\u4e86\u4ec0\u4e48\uff1f\uff09<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"engagement-rate-follower-count\">\u53c2\u4e0e\u7387 &gt; \u5173\u6ce8\u8005\u6570\u91cf<\/h4>\n\n\n\n<p>\u62e5\u6709 1 \u4e07\u540d\u6d3b\u8dc3\u7c89\u4e1d\u7684\u521b\u4f5c\u8005\uff0c\u80dc\u8fc7\u62e5\u6709 10 \u4e07\u540d\u201c\u5e7d\u7075\u7c89\u4e1d\u201d\u7684\u521b\u4f5c\u8005\u3002\u5bfb\u627e\u4ee5\u4e0b\u7279\u5f81\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6bcf\u7bc7\u5e16\u5b50\u7684\u70b9\u8d5e\/\u8bc4\u8bba\u6570\uff081-3% \u53c2\u4e0e\u5ea6\u4e0d\u9519\uff09<\/li>\n\n\n\n<li>\u771f\u5b9e\u7684\u56de\u590d\uff08\u4e0d\u4ec5\u4ec5\u662f\u8868\u60c5\u7b26\u53f7\u6216\u5783\u573e\u90ae\u4ef6\uff09<\/li>\n\n\n\n<li>\u6301\u7eed\u4e92\u52a8\uff08\u4e0d\u53ea\u662f\u4e00\u7bc7\u70ed\u95e8\u5e16\u5b50\uff09<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"past-brand-collabs\">\u8fc7\u53bb\u7684\u54c1\u724c\u5408\u4f5c<\/h4>\n\n\n\n<p>\u68c0\u67e5\u4ed6\u4eec\u4e4b\u524d\u7684\u5408\u4f5c\u5173\u7cfb\u3002\u5371\u9669\u4fe1\u53f7\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8d5e\u52a9\u5e16\u5b50\u8fc7\u591a\uff08\u89c2\u4f17\u4e0d\u4e88\u7406\u4f1a\uff09<\/li>\n\n\n\n<li>\u4e0d\u76f8\u5173\u7684\u54c1\u724c\uff08\u8868\u660e\u4ed6\u4eec\u4f1a\u63a8\u5e7f\u4efb\u4f55\u4e1c\u897f\uff09<\/li>\n\n\n\n<li>\u5e7f\u544a\u53c2\u4e0e\u5ea6\u4f4e\uff08\u610f\u5473\u7740\u4ed6\u4eec\u7684\u5173\u6ce8\u8005\u4f1a\u5ffd\u7565\u4fc3\u9500\u6d3b\u52a8\uff09<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"content-quality-tone\">\u5185\u5bb9\u8d28\u91cf\u548c\u57fa\u8c03<\/h4>\n\n\n\n<p>\u4ed6\u4eec\u7684\u98ce\u683c\u5e94\u8be5\u7b26\u5408\u4f60\u7684\u54c1\u724c\u3002\u8be2\u95ee\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4ed6\u4eec\u7684\u5ba1\u7f8e\u662f\u7cbe\u81f4\u7684\u8fd8\u662f\u968f\u610f\u7684\uff1f<\/li>\n\n\n\n<li>\u5b83\u4eec\u542c\u8d77\u6765\u50cf\u662f\u63a8\u9500\u7684\u8fd8\u662f\u771f\u5b9e\u7684\uff1f<\/li>\n\n\n\n<li>\u4ed6\u4eec\u7684\u89c2\u4f17\u4f1a\u5bf9\u4f60\u7684\u4fe1\u606f\u4ea7\u751f\u5171\u9e23\u5417\uff1f<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"micro-vs-macro-influencers-which-should-you-choose\">\u5fae\u89c2\u5f71\u54cd\u8005\u4e0e\u5b8f\u89c2\u5f71\u54cd\u8005\uff1a\u60a8\u5e94\u8be5\u9009\u62e9\u54ea\u4e00\u4e2a\uff1f<\/h3>\n\n\n\n<p>\u5fae\u578b\u7f51\u7ea2\uff08\u7c89\u4e1d\u6570 1 \u4e07\u5230 10 \u4e07\uff09\u5c31\u50cf\u60a8\u54c1\u724c\u7684\u631a\u53cb\u3002\u4ed6\u4eec\u62e5\u6709\u89c4\u6a21\u8f83\u5c0f\u4f46\u53c2\u4e0e\u5ea6\u6781\u9ad8\u7684\u53d7\u4f17\uff0c\u5e76\u4e14\u4fe1\u4efb\u4ed6\u4eec\u7684\u63a8\u8350\u3002\u4ed6\u4eec\u4ef7\u683c\u5b9e\u60e0\uff0c\u901a\u5e38\u4f1a\u63a5\u53d7\u514d\u8d39\u4ea7\u54c1\u6216\u5c0f\u989d\u8d39\u7528\uff0c\u800c\u4e14\u4ed6\u4eec\u7684\u5185\u5bb9\u771f\u5b9e\u53ef\u4fe1\uff0c\u6613\u4e8e\u7406\u89e3\u3002\u975e\u5e38\u9002\u5408\u5c0f\u4f17\u4ea7\u54c1\u6216\u5b9a\u5411\u63a8\u5e7f\u6d3b\u52a8\u3002<\/p>\n\n\n\n<p>\u5927\u578b\u7f51\u7ea2\uff08\u7c89\u4e1d\u8d85\u8fc7 10 \u4e07\uff09\u6307\u7684\u662f\u540d\u4eba\u3002\u4ed6\u4eec\u62e5\u6709\u5de8\u5927\u7684\u5f71\u54cd\u529b\u548c\u58f0\u671b\uff0c\u4f46\u901a\u5e38\u8d39\u7528\u66f4\u9ad8\uff0c\u53c2\u4e0e\u5ea6\u4e5f\u66f4\u4f4e\u3002\u6700\u9002\u5408\u63a8\u5e7f\u5e7f\u6cdb\u7684\u54c1\u724c\u77e5\u540d\u5ea6\u6216\u5927\u578b\u53d1\u5e03\u6d3b\u52a8\u3002<\/p>\n\n\n\n<p>\u5feb\u901f\u89c4\u5219\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u60f3\u8981\u8f6c\u5316\u7387\uff1f\u90a3\u5c31\u9009\u62e9\u5fae\u670d\u52a1\u5427\u3002<\/li>\n\n\n\n<li>\u9700\u8981\u66dd\u5149\uff1f\u90a3\u5c31\u7528\u5fae\u8ddd\u5427\u3002<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>\u6d4b\u8bd5\u4e24\u8005\u4ee5\u4e86\u89e3\u54ea\u79cd\u9002\u5408\u60a8\u7684\u54c1\u724c\uff01<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"outreach-that-actually-gets-responses\">\u83b7\u5f97\u56de\u5e94\u7684\u5916\u5c55\u6d3b\u52a8<\/h3>\n\n\n\n<p>\u522b\u518d\u7528\u90a3\u79cd\u5343\u7bc7\u4e00\u5f8b\u7684\u201c\u563f\uff0c\u559c\u6b22\u4f60\u7684\u5185\u5bb9\uff01\u201d\u79c1\u4fe1\u4e86\u3002\u4e2a\u6027\u5316\u7684\u63a8\u5e7f\u624d\u662f\u738b\u9053\u3002\u8bd5\u8bd5\u8fd9\u4e2a\u884c\u4e4b\u6709\u6548\u7684\u65b9\u6cd5\uff1a<\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-2 wp-block-group-is-layout-flex\">\n<p><strong>\u8d5e\u7f8e+\u76f8\u5173\u6027\u2014\u2014<\/strong> \u201c\u60a8\u5173\u4e8e[\u7279\u5b9a\u4e3b\u9898]\u7684\u5e16\u5b50\u8131\u9896\u800c\u51fa\u2014\u2014\u6211\u4eec\u7684[\u4ea7\u54c1]\u975e\u5e38\u9002\u5408\u60a8\u7684\u53d7\u4f17\uff0c\u56e0\u4e3a[\u539f\u56e0]\u3002\u201d<\/p>\n\n\n\n<p><strong>\u660e\u786e\u8981\u6c42 + \u597d\u5904 \u2013<\/strong> \u6211\u4eec\u5f88\u4e50\u610f\u5411\u60a8\u53d1\u9001 [\u4ea7\u54c1] + [\u6298\u6263\u7801\/\u4f63\u91d1]\u3002\u60a8\u7684\u5173\u6ce8\u8005\u5c06\u83b7\u5f97 [\u798f\u5229]\uff0c\u800c\u60a8\u5c06\u83b7\u5f97 [\u5956\u52b1]\u3002<\/p>\n<\/div>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">\u8865\u507f\u9009\u9879\uff1a<\/mark><\/strong><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-3 wp-block-group-is-layout-flex\">\n<p><strong>\u4ec5\u9650\u4ea7\u54c1\uff1a <\/strong>\u975e\u5e38\u9002\u5408\u7eb3\u7c73\/\u5fae\u578b\u5f71\u54cd\u8005<\/p>\n\n\n\n<p><strong>\u6298\u6263+\u4f63\u91d1\uff1a <\/strong>\u6df7\u5408\u6a21\u578b\u53ef\u5b9e\u73b0\u66f4\u597d\u7684\u8f6c\u5316<\/p>\n\n\n\n<p><strong>\u56fa\u5b9a\u8d39\u7528+\u4ee3\u7801\uff1a <\/strong>\u6700\u9002\u5408\u5b8f\u89c2\u5f71\u54cd\u8005<\/p>\n<\/div>\n<\/div>\n\n\n\n<p>\u8ddf\u8fdb\u4e00\u6b21\u3002\u8bb8\u591a\u4eba\u4f1a\u56de\u590d\u7b2c\u4e8c\u6761\u6d88\u606f\uff01<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-3-setting-up-discounts-in-shopify\">Step#3 \u5728 Shopify \u4e2d\u8bbe\u7f6e\u6298\u6263<\/h2>\n\n\n\n<p>\u5728 Shopify \u4e2d\u521b\u5efa\u6709\u5f71\u54cd\u529b\u7684\u6298\u6263\u4ee3\u7801\u975e\u5e38\u7b80\u5355\u3002<\/p>\n\n\n\n<p>\u524d\u5f80 Shopify \u540e\u53f0 &gt; \u6298\u6263 &gt; \u521b\u5efa\u6298\u6263\u3002\u9009\u62e9\u60a8\u7684\u6298\u6263\u7c7b\u578b\uff1a\u767e\u5206\u6bd4\u6298\u6263\u3001\u56fa\u5b9a\u91d1\u989d\u6298\u6263\u6216\u514d\u8fd0\u8d39\u3002\u5bf9\u4e8e\u7f51\u7ea2\u4f18\u60e0\u7801\uff0c\u767e\u5206\u6bd4\u6298\u6263\uff08\u4f8b\u5982 15% \u6298\u6263\uff09\u901a\u5e38\u6548\u679c\u6700\u4f73\u3002\u7136\u540e\uff0c\u4e3a\u5176\u8d77\u4e00\u4e2a\u5bb9\u6613\u8bb0\u4f4f\u7684\u540d\u79f0\uff0c\u4f8b\u5982\u201cSARA15\u201d\u5c31\u5f88\u597d\u3002\u4f7f\u7528\u7f51\u7ea2\u7684\u540d\u5b57\u662f\u4e2a\u597d\u4e60\u60ef\uff0c\u8fd9\u6837\u66f4\u5bb9\u6613\u88ab\u7c89\u4e1d\u8bb0\u4f4f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"350\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/04\/influencer-discount-code-1024x350.png\" alt=\"\u5728 Shopify \u4e2d\u521b\u5efa\u5f71\u54cd\u8005\u6298\u6263\" class=\"wp-image-2249\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/04\/influencer-discount-code-1024x350.png 1024w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/04\/influencer-discount-code-300x102.png 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/04\/influencer-discount-code-768x262.png 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/04\/influencer-discount-code-18x6.png 18w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/04\/influencer-discount-code.png 1294w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\u63a5\u4e0b\u6765\uff0c\u8bbe\u7f6e\u4f7f\u7528\u9650\u5236\u3002\u60a8\u53ef\u4ee5\u63a7\u5236\u4ee3\u7801\u7684\u4f7f\u7528\u6b21\u6570\uff0c\u5305\u62ec\u603b\u6b21\u6570\u6216\u6bcf\u4e2a\u5ba2\u6237\u7684\u4f7f\u7528\u6b21\u6570\u3002\u8bbe\u7f6e\u5f00\u59cb\u548c\u7ed3\u675f\u65e5\u671f\u3002\u60a8\u8fd8\u53ef\u4ee5\u5c06\u5176\u9650\u5236\u5728\u7279\u5b9a\u7cfb\u5217\u6216\u5ba2\u6237\u7fa4\u4f53\u4e2d\u3002<\/p>\n\n\n\n<p>\u5206\u4eab\u4ee3\u7801\u4e4b\u524d\uff0c\u8bf7\u5f7b\u5e95\u6d4b\u8bd5\uff0c\u786e\u4fdd\u5b83\u5728\u7ed3\u8d26\u65f6\u6b63\u786e\u5e94\u7528\u3002\u8fd9\u53ef\u4ee5\u907f\u514d\u6df7\u6dc6\uff0c\u5e76\u4e0e\u60a8\u7684\u7f51\u7ea2\u5408\u4f5c\u4f19\u4f34\u5efa\u7acb\u4fe1\u4efb\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u60f3\u63d0\u4f9b\u4ea7\u54c1\u53d8\u4f53\u7684\u6298\u6263\uff0c\u8bf7\u8003\u8651\u4f7f\u7528\u7b2c\u4e09\u65b9 <a href=\"https:\/\/apps.shopify.com\/discountray?ref=efolillc&amp;utm_source=discounrray_website&amp;utm_medium=blog&amp;utm_campaign=influencer-discount-for-better-sale\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify \u6298\u6263\u5e94\u7528<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-4-managing-the-collaboration-process\">\u6b65\u9aa4#4 \u7ba1\u7406\u534f\u4f5c\u6d41\u7a0b<\/h2>\n\n\n\n<p>\u7ba1\u7406\u5408\u4f5c\u6d41\u7a0b\u59cb\u4e8e\u5206\u4eab\u6e05\u6670\u7684\u521b\u610f\u7b80\u62a5\u548c\u54c1\u724c\u6307\u5357\u3002\u8fd9\u6709\u52a9\u4e8e\u5f71\u54cd\u8005\u4e86\u89e3\u60a8\u7684\u671f\u671b\uff0c\u5e76\u4e0e\u60a8\u7684\u54c1\u724c\u7406\u5ff5\u4fdd\u6301\u4e00\u81f4\u3002<\/p>\n\n\n\n<p>\u5efa\u7acb\u5ba1\u6838\u7cfb\u7edf\uff0c\u4ee5\u4fbf\u5728\u5185\u5bb9\u4e0a\u7ebf\u524d\u8fdb\u884c\u68c0\u67e5\u3002\u786e\u4fdd\u6807\u9898\u3001\u89c6\u89c9\u6548\u679c\u4ee5\u53ca\u7f51\u7ea2\u6298\u6263\u7801\u7684\u4f7f\u7528\u7b26\u5408\u4f60\u7684\u6807\u51c6\u3002\u8fd9\u4e5f\u6709\u52a9\u4e8e\u9632\u6b62\u51fa\u73b0\u975e\u54c1\u724c\u4fe1\u606f\u6216\u9519\u8bef\u3002<\/p>\n\n\n\n<p>\u5728\u521b\u4f5c\u81ea\u7531\u548c\u54c1\u724c\u9700\u6c42\u4e4b\u95f4\u4fdd\u6301\u5065\u5eb7\u7684\u5e73\u8861\u3002\u7f51\u7ea2\u6700\u4e86\u89e3\u4ed6\u4eec\u7684\u53d7\u4f17\uff0c\u56e0\u6b64\u7075\u6d3b\u6027\u81f3\u5173\u91cd\u8981\u3002\u4e0d\u8fc7\uff0c\u7ed3\u6784\u5316\u80fd\u8ba9\u4e00\u5207\u6b65\u5165\u6b63\u8f68\u3002\u4e00\u4e9b\u7ed3\u6784\u5316\u7684\u8bbe\u8ba1\u80fd\u8ba9\u6574\u4e2a\u5408\u4f5c\u5173\u7cfb\u66f4\u4e13\u4e1a\uff0c\u4e5f\u66f4\u9ad8\u6548\u3002<\/p>\n\n\n\n<p>\u4f7f\u7528\u7f51\u7ea2\u8425\u9500\u5e73\u53f0\u6765\u81ea\u52a8\u5316\u5ba1\u6279\u3001\u622a\u6b62\u65e5\u671f\u548c\u63d0\u9192\u3002\u8fd9\u6837\uff0c\u4f60\u5c31\u53ef\u4ee5\u907f\u514d\u6765\u56de\u90ae\u4ef6\u548c\u5e16\u5b50\u5ef6\u8fdf\u7684\u95ee\u9898\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-5-tracking-performance-calculating-roi\">Step#5 \u8ddf\u8e2a\u7ee9\u6548\u5e76\u8ba1\u7b97\u6295\u8d44\u56de\u62a5\u7387<\/h2>\n\n\n\n<p>\u8981\u4e86\u89e3\u4f60\u7684\u7f51\u7ea2\u8425\u9500\u7b56\u7565\u662f\u5426\u6709\u6548\uff0c\u4f60\u9700\u8981\u6e05\u6670\u5730\u8ffd\u8e2a\u6548\u679c\u3002\u9996\u5148\uff0c\u7ed9\u6bcf\u4f4d\u7f51\u7ea2\u4e00\u4e2a\u4e13\u5c5e\u7684\u6298\u6263\u7801\u3002\u8fd9\u6837\u4f60\u5c31\u80fd\u51c6\u786e\u5730\u770b\u5230\u8c01\u5e26\u6765\u4e86\u9500\u91cf\u3002<\/p>\n\n\n\n<p>\u4f7f\u7528 Shopify \u7684\u5185\u7f6e\u5206\u6790\u529f\u80fd\uff0c\u67e5\u770b\u6bcf\u4e2a\u4ee3\u7801\u7684\u4f7f\u7528\u9891\u7387\u53ca\u5176\u4ea7\u751f\u7684\u6536\u5165\u3002\u4e3a\u4e86\u83b7\u5f97\u66f4\u6df1\u5165\u7684\u6d1e\u5bdf\uff0c\u60a8\u53ef\u4ee5\u6dfb\u52a0 UTM \u53c2\u6570\u5e76\u901a\u8fc7 Google Analytics \u8fdb\u884c\u8ddf\u8e2a\u3002\u8fd9\u6709\u52a9\u4e8e\u4e86\u89e3\u6d41\u91cf\u6765\u6e90\u548c\u8f6c\u5316\u7387\u3002<\/p>\n\n\n\n<p>\u5728\u4e00\u4e2a\u7b80\u5355\u7684\u7535\u5b50\u8868\u683c\u4e2d\u7ec4\u7ec7\u6240\u6709\u5185\u5bb9\uff0c\u6216\u8005\u4f7f\u7528 Shopify \u5e94\u7528\u7a0b\u5e8f\u5728\u4e00\u4e2a\u5730\u65b9\u7ba1\u7406\u4ee3\u7801\u548c\u8ddf\u8e2a\u6027\u80fd\u3002<\/p>\n\n\n\n<p>\u8fd9\u4e9b\u6570\u636e\u53ef\u4ee5\u5e2e\u52a9\u60a8\u4e86\u89e3\u54ea\u4e9b\u6709\u5f71\u54cd\u529b\u7684\u4eba\u80fd\u591f\u5e26\u6765\u6210\u679c\uff0c\u8fd9\u6837\u60a8\u5c31\u53ef\u4ee5\u5c06\u65f6\u95f4\u548c\u9884\u7b97\u96c6\u4e2d\u5728\u80fd\u591f\u53d1\u5c55\u60a8\u5546\u5e97\u7684\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\u4e0a\u3002<\/p>\n\n\n\n<p><strong>\u989d\u5916\u63d0\u793a\uff1a<\/strong> \u4e0d\u4ec5\u4ec5\u8ddf\u8e2a\u6536\u5165\u2014\u2014\u76d1\u63a7\u65b0\u5ba2\u6237\u83b7\u53d6\u3001\u793e\u4ea4\u63d0\u53ca\u548c\u91cd\u590d\u8d2d\u4e70\u4ee5\u8861\u91cf\u771f\u6b63\u7684\u5f71\u54cd\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-6-legal-must-knows\">Step#6 \u6cd5\u5f8b\u987b\u77e5<\/h2>\n\n\n\n<p>\u5728\u5f00\u5c55\u4efb\u4f55\u6709\u5f71\u54cd\u529b\u7684\u6298\u6263\u6d3b\u52a8\u4e4b\u524d\uff0c\u8bf7\u786e\u4fdd\u4e00\u5207\u5408\u6cd5\u3002<\/p>\n\n\n\n<p>\u7f51\u7ea2\u5fc5\u987b\u9075\u5b88\u8054\u90a6\u8d38\u6613\u59d4\u5458\u4f1a (FTC) \u7684\u4fe1\u606f\u62ab\u9732\u89c4\u5219\uff0c\u5728\u63a8\u5e7f\u4ea7\u54c1\u65f6\uff0c\u6e05\u6670\u5730\u5728\u5e16\u5b50\u4e2d\u6807\u6ce8\u201c#ad\u201d\u6216\u201c#sponsored\u201d\u3002\u8fd9\u4e0d\u4ec5\u80fd\u786e\u4fdd\u4fe1\u606f\u900f\u660e\uff0c\u8fd8\u80fd\u5efa\u7acb\u4fe1\u4efb\u3002<\/p>\n\n\n\n<p>\u5305\u62ec\u5982\u4f55\u4f7f\u7528\u6298\u6263\u7684\u660e\u786e\u6761\u6b3e\u548c\u6761\u4ef6\uff0c\u5982\u679c\u60a8\u63d0\u4f9b\u4f63\u91d1\uff0c\u57fa\u672c\u7684\u8054\u5c5e\u534f\u8bae\u6709\u52a9\u4e8e\u8bbe\u5b9a\u671f\u671b\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u8d60\u9001\u7684\u7269\u54c1\u6216\u4ed8\u8d39\u5408\u4f5c\uff0c\u8bf7\u8bb0\u4f4f\u7a0e\u6536\u5f71\u54cd\u2014\u2014\u65e0\u8bba\u662f\u5bf9\u60a8\u7684\u4f01\u4e1a\u8fd8\u662f\u5f71\u54cd\u8005\u800c\u8a00\u3002<\/p>\n\n\n\n<p>\u4e00\u4efd\u6db5\u76d6\u4ea4\u4ed8\u6210\u679c\u3001\u4f7f\u7528\u6743\u548c\u65f6\u95f4\u8868\u7684\u7b80\u5355\u5408\u540c\u53ef\u4ee5\u4fdd\u62a4\u53cc\u65b9\u5e76\u4f7f\u60a8\u7684\u6d3b\u52a8\u4ece\u59cb\u81f3\u7ec8\u4fdd\u6301\u5408\u89c4\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"step-7-scaling-your-discount-program\">Step#7 \u6269\u5c55\u60a8\u7684\u6298\u6263\u8ba1\u5212<\/h2>\n\n\n\n<p>\u4e00\u65e6\u4f60\u7684\u7f51\u7ea2\u63a8\u5e7f\u6d3b\u52a8\u5f00\u59cb\u89c1\u6548\uff0c\u5c31\u8be5\u6269\u5927\u89c4\u6a21\u4e86\u3002\u9996\u5148\uff0c\u521b\u5efa\u4e00\u4e2a\u53ef\u91cd\u590d\u4f7f\u7528\u7684\u7f51\u7ea2\u63a8\u5e7f\u5de5\u5177\u5305\u2014\u2014\u4e00\u4e2a\u7b80\u5355\u7684PDF\u6216\u6587\u4ef6\u5939\uff0c\u5176\u4e2d\u5305\u542b\u4f60\u7684\u54c1\u724c\u6545\u4e8b\u3001\u6307\u5357\u4ee5\u53ca\u6298\u6263\u7684\u8fd0\u4f5c\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u4f7f\u7528\u4e0e Shopify 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