{"id":3299,"date":"2025-11-21T05:52:54","date_gmt":"2025-11-21T05:52:54","guid":{"rendered":"https:\/\/discountray.com\/?p=3299"},"modified":"2025-12-01T12:22:33","modified_gmt":"2025-12-01T12:22:33","slug":"membership-perks-for-b2b-purchases","status":"publish","type":"post","link":"https:\/\/discountray.com\/zh\/blog\/membership-perks-for-b2b-purchases\/","title":{"rendered":"2026 \u5e74 Shopify \u5546\u6237\u6307\u5357\uff1aB2B \u91c7\u8d2d\u7684\u6700\u4f73\u4f1a\u5458\u798f\u5229\u6709\u54ea\u4e9b\uff1f"},"content":{"rendered":"<p>B2B \u7535\u5b50\u5546\u52a1\u53d1\u5c55\u8fc5\u731b\u3002Shopify \u62a5\u544a\u663e\u793a\uff0cB2B \u7535\u5b50\u5546\u52a1\u8f6c\u5316\u7387\u540c\u6bd4\u589e\u957f 281 \u4e07\u4ebf\u7f8e\u5143\u3002\u8fd9\u8bc1\u660e\u4f1a\u5458\u6743\u76ca\u80fd\u591f\u63d0\u5347\u91c7\u8d2d\u6548\u7387\u3002\u8d8a\u6765\u8d8a\u591a\u7684\u5546\u5bb6\u6b63\u5728\u52aa\u529b\u4e86\u89e3\u54ea\u4e9b\u4f1a\u5458\u6743\u76ca\u6700\u80fd\u4fc3\u8fdb B2B \u91c7\u8d2d\u3002\u597d\u6d88\u606f\u6765\u4e86\uff01\u4eca\u5929\u7684\u6587\u7ae0\u5c06\u6db5\u76d6\u6240\u6709\u8fd9\u4e9b\u5185\u5bb9\u4ee5\u53ca\u66f4\u591a\u7cbe\u5f69\u5185\u5bb9\u3002&nbsp;<\/p>\n\n\n\n<p>\u5b8c\u5584\u7684\u4f1a\u5458\u4f53\u7cfb\u80fd\u591f\u6d88\u9664\u6469\u64e6\uff0c\u5e2e\u52a9\u6279\u53d1\u5ba2\u6237\u66f4\u6709\u4fe1\u5fc3\u5730\u4e0b\u5355\u3002\u5f53\u4e70\u5bb6\u6e05\u695a\u4e86\u89e3\u60a8\u63d0\u4f9b\u7684\u4f1a\u5458\u6743\u76ca\u65f6\uff0c\u4ed6\u4eec\u4f1a\u4e0b\u66f4\u5927\u7684\u8ba2\u5355\uff0c\u5e76\u6210\u4e3a\u5fe0\u5b9e\u5ba2\u6237\u3002\u672c\u6307\u5357\u5c06\u8be6\u7ec6\u4ecb\u7ecd\u6700\u6709\u4ef7\u503c\u7684\u4f1a\u5458\u6743\u76ca\uff0c\u5e76\u5c55\u793a Shopify \u5546\u5bb6\u5982\u4f55\u5728 2026 \u5e74\u6709\u6548\u5730\u8fd0\u7528\u8fd9\u4e9b\u6743\u76ca\u3002&nbsp;<\/p>\n\n\n\n<section aria-label=\"\u6982\u62ec\" role=\"note\" id=\"post-summary\" style=\"background:#ffffff; border-left:6px solid #e20c0c; border-right:6px solid #feab2e; padding:15px 20px; margin-bottom:25px; color:#111;\"> <strong style=\"font-weight:600; font-size:1.4rem;\">\u6982\u62ec<\/strong> <ul style=\"margin-top:10px; padding-left:20px; list-style-type: circle;\"> <li>\u4f1a\u5458\u7279\u6743\u53ef\u51cf\u5c11 B2B \u4e70\u5bb6\u7684\u8d2d\u4e70\u6469\u64e6\uff0c\u4f7f\u8ba2\u8d2d\u6d41\u7a0b\u66f4\u7b80\u5355\u3002<\/li> <li>\u4e3b\u8981\u4f18\u52bf\u5305\u62ec\u4ef7\u683c\u7a33\u5b9a\u3001\u6279\u91cf\u6298\u6263\u3001\u4f18\u5148\u670d\u52a1\u548c\u63d0\u524d\u8d2d\u4e70\u6743\u3002<\/li> <li>\u81ea\u52a8\u5316\u6709\u52a9\u4e8e\u4e3a\u6bcf\u4e2a\u8d2d\u4e70\u7fa4\u4f53\u51c6\u786e\u5730\u5e94\u7528\u4ef7\u683c\u7b49\u7ea7\u548c\u4f18\u60e0\u3002<\/li> <li>\u6e05\u6670\u7684\u7b49\u7ea7\u5212\u5206\u3001\u53ef\u9884\u6d4b\u7684\u6210\u672c\u548c\u5feb\u901f\u7684\u652f\u6301\u80fd\u591f\u63d0\u9ad8\u5ba2\u6237\u5fe0\u8bda\u5ea6\u548c\u8ba2\u5355\u89c4\u6a21\u3002<\/li> <li>\u7ed3\u6784\u5316\u7684\u81ea\u52a8\u5316\u4f1a\u5458\u8ba1\u5212\u80fd\u591f\u52a0\u5f3a\u957f\u671f\u7684\u6279\u53d1\u5408\u4f5c\u5173\u7cfb\u3002<\/li> <\/ul> <\/section>\n\n\n\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>\u76ee\u5f55<\/h2><nav><ul><li><a href=\"#why-membership-perks-matter-for-b-2-b-buyers\">\u4e3a\u4ec0\u4e48\u4f1a\u5458\u6743\u76ca\u5bf9B2B\u4e70\u5bb6\u81f3\u5173\u91cd\u8981<\/a><ul><li><a href=\"#real-world-impact\">\u5b9e\u9645\u5f71\u54cd<\/a><\/li><\/ul><\/li><li><a href=\"#the-psychology-behind-b-2-b-membership-programs\">B2B\u4f1a\u5458\u8ba1\u5212\u80cc\u540e\u7684\u5fc3\u7406\u5b66<\/a><ul><li><a href=\"#key-psychological-drivers\">\u5173\u952e\u5fc3\u7406\u9a71\u52a8\u56e0\u7d20<\/a><ul><li><a href=\"#1-reduced-mental-load\">1. \u51cf\u8f7b\u7cbe\u795e\u8d1f\u62c5<\/a><\/li><li><a href=\"#2-priority-treatment\">2. \u4f18\u5148\u6cbb\u7597<\/a><\/li><li><a href=\"#3-risk-free-operations\">3. \u65e0\u98ce\u9669\u64cd\u4f5c<\/a><\/li><li><a href=\"#4-predictable-budgets\">4. \u53ef\u9884\u6d4b\u7684\u9884\u7b97<\/a><\/li><li><a href=\"#5-tier-progression-motivation\">5. \u5c42\u7ea7\u664b\u5347\u52a8\u673a<\/a><\/li><\/ul><\/li><\/ul><\/li><li><a href=\"#7-top-membership-perks-for-b-2-b-purchases\">B2B\u91c7\u8d2d\u76847\u5927\u4f1a\u5458\u798f\u5229<\/a><ul><li><a href=\"#1-exclusive-member-only-pricing\">1. \u4f1a\u5458\u4e13\u5c5e\u4ef7\u683c<\/a><ul><\/ul><\/li><li><a href=\"#2-tiered-and-volume-based-discounts\">2. \u5206\u7ea7\u6298\u6263\u548c\u6279\u91cf\u6298\u6263<\/a><ul><\/ul><\/li><li><a href=\"#3-free-shipping-or-predictable-shipping-rates\">3. \u514d\u8fd0\u8d39\u6216\u8fd0\u8d39\u53ef\u9884\u6d4b<\/a><ul><\/ul><\/li><li><a href=\"#4-members-only-promotions-and-early-access\">4. \u4f1a\u5458\u4e13\u5c5e\u4f18\u60e0\u548c\u4f18\u5148\u4f53\u9a8c<\/a><ul><\/ul><\/li><li><a href=\"#5-faster-fulfillment-and-priority-support\">5. \u66f4\u5feb\u7684\u8ba2\u5355\u5c65\u884c\u548c\u4f18\u5148\u652f\u6301<\/a><ul><\/ul><\/li><li><a href=\"#6-custom-pricing-for-high-value-accounts\">6. \u9ad8\u4ef7\u503c\u8d26\u6237\u7684\u5b9a\u5236\u5b9a\u4ef7<\/a><ul><\/ul><\/li><li><a href=\"#7-loyalty-rewards-and-purchase-incentives\">7. \u4f1a\u5458\u5956\u52b1\u548c\u8d2d\u4e70\u6fc0\u52b1<\/a><ul><\/ul><\/li><\/ul><\/li><li><a href=\"#how-to-build-a-b-2-b-membership-program-on-shopify\">\u5982\u4f55\u5728 Shopify \u4e0a\u6784\u5efa B2B \u4f1a\u5458\u8ba1\u5212<\/a><ul><li><a href=\"#segment-your-wholesale-buyers\">\u5bf9\u60a8\u7684\u6279\u53d1\u4e70\u5bb6\u8fdb\u884c\u7ec6\u5206<\/a><ul><\/ul><\/li><li><a href=\"#assign-clear-perks-to-each-tier\">\u4e3a\u6bcf\u4e2a\u7b49\u7ea7\u5206\u914d\u660e\u786e\u7684\u7279\u6743\u3002<\/a><ul><\/ul><\/li><li><a href=\"#use-automation-for-pricing-and-perks\">\u5229\u7528\u81ea\u52a8\u5316\u8fdb\u884c\u5b9a\u4ef7\u548c\u4f18\u60e0\u7ba1\u7406<\/a><ul><\/ul><\/li><\/ul><\/li><li><a href=\"#how-discount-automation-supports-better-b-2-b-perks\">\u6298\u6263\u81ea\u52a8\u5316\u5982\u4f55\u52a9\u529b\u63d0\u5347 B2B \u798f\u5229<\/a><ul><\/ul><\/li><li><a href=\"#examples-of-successful-b-2-b-membership-programs\">\u6210\u529f\u7684B2B\u4f1a\u5458\u8ba1\u5212\u6848\u4f8b<\/a><ul><\/ul><\/li><li><a href=\"#common-mistakes-to-avoid\">\u5e94\u907f\u514d\u7684\u5e38\u89c1\u9519\u8bef<\/a><ul><li><a href=\"#1-over-discounting\">1. \u8fc7\u5ea6\u6298\u6263<\/a><\/li><li><a href=\"#2-manual-pricing\">2. \u624b\u52a8\u5b9a\u4ef7<\/a><\/li><li><a href=\"#3-offering-perks-buyers-dont-value\">3. \u63d0\u4f9b\u4e70\u5bb6\u4e0d\u770b\u91cd\u7684\u989d\u5916\u798f\u5229<\/a><\/li><li><a href=\"#4-weak-renewal-communication\">4. \u7eed\u7ea6\u6c9f\u901a\u4e0d\u7545<\/a><\/li><li><a href=\"#5-forgetting-non-discount-perks\">5. \u5ffd\u7565\u975e\u6298\u6263\u4f18\u60e0<\/a><\/li><\/ul><\/li><li><a href=\"#conclusion\">\u7ed3\u8bba<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-membership-perks-matter-for-b-2-b-buyers\"><strong>\u4e3a\u4ec0\u4e48\u4f1a\u5458\u6743\u76ca\u5bf9B2B\u4e70\u5bb6\u81f3\u5173\u91cd\u8981<\/strong><\/h2>\n\n\n\n<p>B2B \u4e70\u5bb6\u5de5\u4f5c\u538b\u529b\u5de8\u5927\uff0c\u4ed6\u4eec\u9700\u8981\u7ba1\u7406\u9884\u7b97\u3001\u5e93\u5b58\u6c34\u5e73\u3001\u4ea4\u8d27\u65f6\u95f4\u8868\u4ee5\u53ca\u5185\u90e8\u5ba1\u6279\u6d41\u7a0b\u3002\u4e86\u89e3 B2B \u91c7\u8d2d\u4e2d\u6700\u53d7\u9752\u7750\u7684\u4f1a\u5458\u6743\u76ca\uff0c\u6709\u52a9\u4e8e\u5546\u5bb6\u4e3a\u8fd9\u4e9b\u5ba2\u6237\u6253\u9020\u66f4\u6d41\u7545\u7684\u8d2d\u7269\u4f53\u9a8c\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"real-world-impact\"><strong>\u5b9e\u9645\u5f71\u54cd<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e00\u5bb6\u7f8e\u53d1\u6c99\u9f99\u4f9b\u5e94\u5546\u4e3a\u4f1a\u5458\u63d0\u4f9b\u4e86\u56fa\u5b9a\u4ef7\u683c\u3002\u4e4b\u540e\uff0c\u6c99\u9f99\u4e0d\u518d\u6bcf\u6b21\u90fd\u8be2\u4ef7\u3002\u8fd9\u52a0\u5feb\u4e86\u8ba2\u8d2d\u901f\u5ea6\uff0c\u5e76\u589e\u52a0\u4e86\u4ed6\u4eec\u7684\u5e38\u89c4\u8ba2\u5355\u91cf\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u996e\u54c1\u4f9b\u5e94\u5546\u4e3a\u4f1a\u5458\u63d0\u4f9b\u4e86\u7a33\u5b9a\u7684\u4ef7\u683c\u3002\u7531\u4e8e\u4ef7\u683c\u4e0d\u53d8\uff0c\u5496\u5561\u9986\u53ef\u4ee5\u653e\u5fc3\u5730\u6bcf\u6708\u63d0\u524d\u8ba2\u8d27\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u4ed3\u50a8\u4f9b\u5e94\u5546\u521b\u5efa\u4e86\u4e00\u4e2a\u4f1a\u5458\u7b49\u7ea7\u3002\u52a0\u5165\u8be5\u7b49\u7ea7\u7684\u4e70\u5bb6\u5f00\u59cb\u589e\u52a0\u6d88\u8d39\uff0c\u4ed6\u4eec\u7684\u5e73\u5747\u8ba2\u5355\u91d1\u989d\uff08AOV\uff09\u589e\u52a0\u4e86 18%\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u4f1a\u5458\u5236\u5ea6\u8ba9 B2B \u5ba2\u6237\u8d2d\u4e70\u6d41\u7a0b\u66f4\u8f7b\u677e\u7684\u51e0\u79cd\u7b80\u5355\u65b9\u5f0f\u3002&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u66f4\u8f7b\u677e\u7684\u9884\u7b97\u7f16\u5236\uff1a<\/strong> \u8d39\u7528\u65b9\u9762\u6ca1\u6709\u610f\u5916\u3002<\/li>\n\n\n\n<li><strong>\u5de5\u4f5c\u91cf\u51cf\u5c11\uff1a<\/strong> \u5ba1\u6279\u548c\u62a5\u4ef7\u51cf\u5c11<\/li>\n\n\n\n<li><strong>\u66f4\u9ad8\u7684\u4fe1\u4efb\u5ea6\uff1a<\/strong> \u53ef\u9884\u6d4b\u7684\u670d\u52a1<\/li>\n\n\n\n<li><strong>\u611f\u5230\u88ab\u91cd\u89c6\uff1a<\/strong> \u4f18\u5148\u5f85\u9047\u80fd\u591f\u5efa\u7acb\u60c5\u611f\u5fe0\u8bda\u5ea6\u3002<\/li>\n\n\n\n<li><strong>\u8fdb\u5c55\uff1a<\/strong> \u5c42\u7ea7\u8bbe\u7f6e\u6fc0\u52b1\u4e70\u5bb6\u5347\u7ea7\u5230\u66f4\u9ad8\u5c42\u7ea7\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u8fd9\u4e9b\u4f18\u52bf\u6709\u52a9\u4e8e\u5de9\u56fa\u957f\u671f\u7684\u6279\u53d1\u5408\u4f5c\u5173\u7cfb\u3002\u63a5\u4e0b\u6765\uff0c\u6211\u4eec\u5c06\u63a2\u8ba8B2B\u9886\u57df\u4f1a\u5458\u8ba1\u5212\u80cc\u540e\u7684\u5fc3\u7406\u5b66\u539f\u7406\u3002\u8bf7\u7ee7\u7eed\u9605\u8bfb\uff0c\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u3002&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-psychology-behind-b-2-b-membership-programs\"><strong>B2B\u4f1a\u5458\u8ba1\u5212\u80cc\u540e\u7684\u5fc3\u7406\u5b66<\/strong><\/h2>\n\n\n\n<p>\u53ef\u9884\u6d4b\u6027\u662fB2B\u4e70\u5bb6\u91cd\u89c6\u4f1a\u5458\u8d44\u683c\u7684\u6700\u5927\u539f\u56e0\u4e4b\u4e00\u3002\u5546\u5bb6\u5982\u679c\u4e86\u89e3B2B\u91c7\u8d2d\u4e2d\u6700\u91cd\u8981\u7684\u4f1a\u5458\u6743\u76ca\uff0c\u5c31\u80fd\u6d88\u9664\u4e0d\u786e\u5b9a\u6027\u5e76\u5efa\u7acb\u957f\u671f\u7684\u5ba2\u6237\u5fe0\u8bda\u5ea6\u3002&nbsp;<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u4e00\u4e9b\u4f1a\u5458\u5236\u9879\u76ee\u80cc\u540e\u7684\u5173\u952e\u5fc3\u7406\u6280\u5de7\uff1a&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"key-psychological-drivers\"><strong>\u5173\u952e\u5fc3\u7406\u9a71\u52a8\u56e0\u7d20<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"1-reduced-mental-load\"><strong>1. \u51cf\u8f7b\u7cbe\u795e\u8d1f\u62c5<\/strong><\/h4>\n\n\n\n<p>\u4e70\u5bb6\u4e0d\u60f3\u6bcf\u6708\u90fd\u6bd4\u8f83\u4ef7\u683c\u3002\u4f8b\u5982\uff0c\u4e00\u5bb6\u96f6\u98df\u4f9b\u5e94\u5546\u53d1\u73b0\uff0c\u56fa\u5b9a\u7684\u6708\u8d39\u7701\u53bb\u4e86\u91cd\u590d\u5ba1\u6279\u7684\u9ebb\u70e6\uff0c\u56e0\u6b64\u529e\u516c\u5ba4\u5ba2\u6237\u4e00\u76f4\u5bf9\u4ed6\u4eec\u4fdd\u6301\u5fe0\u8bda\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"2-priority-treatment\"><strong>2. \u4f18\u5148\u6cbb\u7597<\/strong><\/h4>\n\n\n\n<p>\u63d0\u524d\u83b7\u53d6\u5546\u54c1\u6216\u52a0\u5feb\u53d1\u8d27\u901f\u5ea6\u4f1a\u8ba9\u987e\u5ba2\u611f\u5230\u5907\u53d7\u5c0a\u91cd\u3002\u4f8b\u5982\uff0c\u4e00\u5bb6\u5236\u670d\u5236\u9020\u5546\u901a\u8fc7\u5728\u8865\u8d27\u9ad8\u5cf0\u671f\u63d0\u4f9b\u4f18\u5148\u8d2d\u4e70\u6743\u6765\u63d0\u9ad8\u987e\u5ba2\u7559\u5b58\u7387\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"3-risk-free-operations\"><strong>3. \u65e0\u98ce\u9669\u64cd\u4f5c<\/strong><\/h4>\n\n\n\n<p>\u4e00\u5bb6\u8fde\u9501\u9910\u5385\u5347\u7ea7\u4e86\u4f1a\u5458\u670d\u52a1\uff0c\u56e0\u4e3a\u4f1a\u5458\u603b\u80fd\u5728\u6e05\u6668\u6536\u5230\u9910\u70b9\u3002\u8fd9\u79cd\u53ef\u9760\u7684\u914d\u9001\u670d\u52a1\u5e2e\u52a9\u4ed6\u4eec\u907f\u514d\u4e86\u5ef6\u8bef\uff0c\u800c\u8fd9\u751a\u81f3\u6bd4\u6298\u6263\u66f4\u91cd\u8981\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"4-predictable-budgets\"><strong>4. \u53ef\u9884\u6d4b\u7684\u9884\u7b97<\/strong><\/h4>\n\n\n\n<p>\u5185\u90e8\u8d22\u52a1\u56e2\u961f\u66f4\u503e\u5411\u4e8e\u7a33\u5b9a\u7684\u5b9a\u4ef7\u3002\u4f1a\u5458\u6743\u76ca\u53ef\u4ee5\u7b80\u5316\u5ba1\u6279\u6d41\u7a0b\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"5-tier-progression-motivation\"><strong>5. \u5c42\u7ea7\u664b\u5347\u52a8\u673a<\/strong><\/h4>\n\n\n\n<p>\u987e\u5ba2\u89e3\u9501\u66f4\u9ad8\u7b49\u7ea7\u7684\u7279\u6743\u540e\u4f1a\u611f\u5230\u66f4\u6709\u6210\u5c31\u611f\uff0c\u8fd9\u81ea\u7136\u4f1a\u63d0\u9ad8\u5e73\u5747\u8ba2\u5355\u4ef7\u503c\u3002<\/p>\n\n\n\n<p>\u65e2\u7136\u60a8\u5df2\u7ecf\u4e86\u89e3\u4e86B2B\u4f1a\u5458\u8ba1\u5212\u80cc\u540e\u7684\u5fc3\u7406\u5b66\u539f\u7406\uff0c\u63a5\u4e0b\u6765\u8ba9\u6211\u4eec\u63a2\u8ba8B2B\u4e70\u5bb6\u6700\u770b\u91cd\u76847\u9879\u4f1a\u5458\u6743\u76ca\u3002\u7262\u8bb0\u8fd9\u4e9b\u6743\u76ca\uff0c\u89c1\u8bc1\u60a8\u7684\u4e1a\u52a1\u589e\u957f\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"7-top-membership-perks-for-b-2-b-purchases\"><strong>B2B\u91c7\u8d2d\u76847\u5927\u4f1a\u5458\u798f\u5229<\/strong><\/h2>\n\n\n\n<p>\u4ee5\u4e0b\u662f\u4e70\u5bb6\u6700\u5173\u5fc3\u7684\u4f1a\u5458\u6743\u76ca\u3002\u8fd9\u4e9b\u793a\u4f8b\u6709\u52a9\u4e8e\u89e3\u91ca\u5728\u5b9e\u9645\u5546\u4e1a\u73af\u5883\u4e2d\uff0cB2B\u91c7\u8d2d\u4e2d\u6700\u91cd\u8981\u7684\u4f1a\u5458\u6743\u76ca\u662f\u4ec0\u4e48\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-exclusive-member-only-pricing\"><strong>1. \u4f1a\u5458\u4e13\u5c5e\u4ef7\u683c<\/strong><\/h3>\n\n\n\n<p>\u7a33\u5b9a\u7684\u4ef7\u683c\u53ef\u4ee5\u51cf\u5c11\u8c08\u5224\uff0c\u6d88\u9664\u6469\u64e6\uff0c\u5e76\u589e\u5f3a\u4fe1\u4efb\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples\"><strong>\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e00\u5bb6\u62e5\u6709\u4e09\u4e2a\u4ef7\u683c\u7b49\u7ea7\u7684\u7f8e\u5bb9\u4ea7\u54c1\u6279\u53d1\u5546\u53d1\u73b0\uff0c\u8c08\u5224\u90ae\u4ef6\u6570\u91cf\u4e0b\u964d\u4e86 70%\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u8721\u70db\u6750\u6599\u4f9b\u5e94\u5546\u5168\u5e74\u4fdd\u6301\u4ef7\u683c\u4e0d\u53d8\u3002\u8fd9\u6709\u52a9\u4e8e\u96f6\u552e\u5546\u7ef4\u6301\u7a33\u5b9a\u7684\u5229\u6da6\u7387\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5efa\u7b51\u6750\u6599\u6279\u53d1\u5546\u6ce8\u610f\u5230\uff0c\u7531\u4e8e\u4ef7\u683c\u53ef\u9884\u6d4b\uff0c\u627f\u5305\u5546\u7684\u6708\u5ea6\u8ba2\u5355\u91cf\u6709\u6240\u589e\u52a0\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u6587\u5177\u54c1\u724c\u5bf9\u5176\u6700\u7545\u9500\u7684 20 \u79cd\u4ea7\u54c1\u4fdd\u6301\u4ef7\u683c\u4e0d\u53d8\uff0c\u4ee5\u4fbf\u5b66\u6821\u80fd\u591f\u8f7b\u677e\u5236\u5b9a\u9884\u7b97\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"why-this-works\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h4>\n\n\n\n<p>\u53ef\u9884\u6d4b\u7684\u4ef7\u683c\u8ba9\u5ba2\u6237\u66f4\u5bb9\u6613\u505a\u51fa\u9009\u62e9\uff0c\u4ed6\u4eec\u4e5f\u4f1a\u4ee5\u66f4\u9ad8\u7684\u5fe0\u8bda\u5ea6\u6765\u56de\u62a5\u4f60\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-tiered-and-volume-based-discounts\"><strong>2. \u5206\u7ea7\u6298\u6263\u548c\u6279\u91cf\u6298\u6263<\/strong><\/h3>\n\n\n\n<p>\u6309\u9500\u91cf\u8ba1\u4ef7\u9f13\u52b1\u589e\u52a0\u8ba2\u5355\u6570\u91cf\u548c\u5b9e\u73b0\u53ef\u9884\u6d4b\u7684\u8ba2\u8d2d\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>\u8bb8\u591a\u5546\u5bb6\u5728\u89c4\u5212 B2B \u91c7\u8d2d\u7684\u6700\u4f73\u4f1a\u5458\u798f\u5229\u65f6\uff0c\u90fd\u4f1a\u53c2\u8003\u8fd9\u4e9b\u89c4\u5219\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-1\"><strong>\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u67d0\u8425\u517b\u8865\u5145\u5242\u54c1\u724c\u53d1\u73b0\uff0c\u5065\u8eab\u623f\u4e3a\u4e86\u8fbe\u5230\u4e0b\u4e00\u4e2a\u6298\u6263\u95e8\u69db\uff0c\u7eb7\u7eb7\u5347\u7ea7\u8ba2\u5355\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5305\u88c5\u4f9b\u5e94\u5546\u4e3a\u4e00\u6b21\u6027\u8d2d\u4e70\u6574\u6258\u76d8\u7684\u987e\u5ba2\u63d0\u4f9b\u7279\u4ef7\u3002\u56e0\u6b64\uff0c\u9910\u5385\u5f00\u59cb\u6bcf\u6708\u8ba2\u8d2d\u4e00\u5927\u6258\u76d8\uff0c\u800c\u4e0d\u662f\u50cf\u4ee5\u524d\u90a3\u6837\u6bcf\u5468\u8ba2\u8d2d\u5f88\u591a\u5c0f\u6279\u91cf\u7684\u5305\u88c5\u6750\u6599\u3002<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e00\u5bb6\u6e05\u6d01\u7528\u54c1\u6279\u53d1\u5546\u5bf9\u6309\u5b63\u5ea6\u7a33\u5b9a\u4e0b\u5355\u7684\u5ba2\u6237\u7ed9\u4e88\u66f4\u9ad8\u7b49\u7ea7\u7684\u4f18\u60e0\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u6587\u5177\u4f9b\u5e94\u5546\u91c7\u7528\u9636\u68af\u5f0f\u6298\u6263\u6765\u6fc0\u52b1\u4e66\u5e97\u4e00\u6b21\u6027\u4e0b\u66f4\u5927\u7684\u8ba2\u5355\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"why-this-works-2\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h4>\n\n\n\n<p>\u5c42\u7ea7\u664b\u5347\u80fd\u5e26\u6765\u6210\u5c31\u611f\uff0c\u4ece\u800c\u63d0\u9ad8\u957f\u671f\u7559\u5b58\u7387\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-free-shipping-or-predictable-shipping-rates\"><strong>3. \u514d\u8fd0\u8d39\u6216\u8fd0\u8d39\u53ef\u9884\u6d4b<\/strong><\/h3>\n\n\n\n<p>\u7269\u6d41\u8fd0\u8f93\u662fB2B\u4e70\u5bb6\u9762\u4e34\u7684\u6700\u5927\u75db\u70b9\u4e4b\u4e00\u3002\u53ef\u9884\u6d4b\u7684\u89c4\u5219\u80fd\u591f\u51cf\u8f7b\u538b\u529b\uff0c\u7b80\u5316\u9884\u7b97\u7f16\u5236\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-3\"><strong>\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u67d0\u8721\u70db\u54c1\u724c\u63a8\u51fa\u6ee1 $600 \u5305\u90ae\u6d3b\u52a8\uff0c\u5176\u5e73\u5747\u8ba2\u5355\u4ef7\u503c\u663e\u8457\u63d0\u5347\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u786c\u4ef6\u4f9b\u5e94\u5546\u4e3a\u4f1a\u5458\u63d0\u4f9b\u6bcf\u5468\u56fa\u5b9a\u9001\u8d27\u670d\u52a1\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u98df\u54c1\u5305\u88c5\u4f9b\u5e94\u5546\u4e3a\u6574\u6258\u76d8\u8d27\u7269\u63d0\u4f9b\u56fa\u5b9a\u8fd0\u8d39\uff0c\u8fd9\u6709\u52a9\u4e8e\u9910\u5385\u66f4\u8f7b\u677e\u5730\u89c4\u5212\u6bcf\u6708\u6210\u672c\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5bb6\u5c45\u88c5\u9970\u54c1\u6279\u53d1\u5546\u5728\u65fa\u5b63\u671f\u95f4\u4e3aVIP\u4f1a\u5458\u8bbe\u5b9a\u4e86\u6700\u9ad8\u8fd0\u8d39\u6807\u51c6\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u5728\u51b3\u5b9a\u9762\u5411\u6279\u53d1\u5ba2\u6237\u7684 B2B \u91c7\u8d2d\u7684\u6700\u4f73\u4f1a\u5458\u798f\u5229\u65f6\uff0c\u8fd0\u8f93\u900f\u660e\u5ea6\u5c31\u663e\u5f97\u66f4\u52a0\u91cd\u8981\u4e86\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-members-only-promotions-and-early-access\"><strong>4. \u4f1a\u5458\u4e13\u5c5e\u4f18\u60e0\u548c\u4f18\u5148\u4f53\u9a8c<\/strong><\/h3>\n\n\n\n<p>\u63d0\u524d\u83b7\u5f97\u8d27\u6e90\u80fd\u8ba9\u4e70\u5bb6\u83b7\u5f97\u7ade\u4e89\u4f18\u52bf\uff0c\u5e76\u964d\u4f4e\u7f3a\u8d27\u7684\u98ce\u9669\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-4\"><strong>\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u7cbe\u54c1\u670d\u88c5\u5e97\u51ed\u501fVIP\u4f18\u5148\u8d2d\u4e70\u6743\uff0c\u63d0\u524d\u62ff\u5230\u4e86\u6700\u7545\u9500\u7684\u989c\u8272\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u70d8\u7119\u7528\u54c1\u54c1\u724c\u5728\u4f1a\u5458\u4e13\u4eab\u671f\u5185\u552e\u7f44\u4e86\u8282\u65e5\u88c5\u9970\u7cd6\u5c51\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u79d1\u6280\u914d\u4ef6\u4f9b\u5e94\u5546\u4f18\u5148\u5411\u624b\u673a\u7ef4\u4fee\u5e97\u63d0\u4f9b\u5f53\u5b63\u65b0\u6b3e\u8bbe\u8ba1\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5ba0\u7269\u7528\u54c1\u6279\u53d1\u5546\u4e13\u95e8\u4e3a\u4f1a\u5458\u63d0\u4f9b\u63d0\u524d\u8d2d\u4e70\u65e5\u5386\u7684\u670d\u52a1\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"why-this-works-5\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h4>\n\n\n\n<p>\u4f1a\u5458\u4f1a\u611f\u89c9\u81ea\u5df1\u662f\u54c1\u724c\u5185\u90e8\u4eba\u58eb\uff0c\u4ece\u800c\u52a0\u5f3a\u4ed6\u4eec\u4e0e\u54c1\u724c\u7684\u60c5\u611f\u8054\u7cfb\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-faster-fulfillment-and-priority-support\"><strong>5. \u66f4\u5feb\u7684\u8ba2\u5355\u5c65\u884c\u548c\u4f18\u5148\u652f\u6301<\/strong><\/h3>\n\n\n\n<p>\u5728B2B\u9886\u57df\uff0c\u901f\u5ea6\u548c\u652f\u6301\u81f3\u5173\u91cd\u8981\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-6\"><strong>\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e00\u5bb6\u9910\u996e\u4f9b\u5e94\u5546\u4e3a\u9ad8\u7ea7\u4f1a\u5458\u63d0\u4f9b\u5f53\u65e5\u9001\u8fbe\u670d\u52a1\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u6c34\u7597\u7528\u54c1\u4f9b\u5e94\u5546\u8bbe\u7acb\u4e86\u4e00\u6761\u4e13\u95e8\u7684\u4f1a\u5458\u652f\u6301\u70ed\u7ebf\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5bb6\u5c45\u88c5\u9970\u54c1\u6279\u53d1\u5546\u5411\u9ad8\u7ea7\u4f1a\u5458\u4fdd\u8bc148\u5c0f\u65f6\u5185\u53d1\u8d27\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u529e\u516c\u5bb6\u5177\u4f9b\u5e94\u5546\u4e3a\u9ad8\u4ef7\u503c\u5ba2\u6237\u63d0\u4f9b\u5ba2\u6237\u7ecf\u7406\u652f\u6301\u670d\u52a1\u3002<br><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"why-this-works-7\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h4>\n\n\n\n<p>\u5feb\u901f\u54cd\u5e94\u80fd\u63d0\u5347\u4fe1\u4efb\u5ea6\u3002\u95ee\u9898\u5f97\u5230\u5feb\u901f\u89e3\u51b3\u65f6\uff0c\u5ba2\u6237\u5f88\u5c11\u4f1a\u66f4\u6362\u4f9b\u5e94\u5546\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-custom-pricing-for-high-value-accounts\"><strong>6. \u9ad8\u4ef7\u503c\u8d26\u6237\u7684\u5b9a\u5236\u5b9a\u4ef7<\/strong><\/h3>\n\n\n\n<p>\u5927\u5ba2\u6237\u901a\u5e38\u9700\u8981\u5b9a\u5236\u5b9a\u4ef7\u548c\u7075\u6d3b\u7684\u6761\u6b3e\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-8\"><strong>\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4f01\u4e1a\u793c\u54c1\u516c\u53f8\u4e3a\u6309\u6708\u4ed8\u8d39\u7684\u5ba2\u6237\u5236\u5b9a\u4e86\u5b9a\u5236\u5316\u7684\u5957\u9910\u5b9a\u4ef7\u65b9\u6848\u3002<br><\/li>\n\n\n\n<li>\u7167\u660e\u4f9b\u5e94\u5546\u6839\u636e\u627f\u5305\u5546\u7684\u5e74\u91c7\u8d2d\u91cf\uff0c\u5411\u4ed6\u4eec\u63d0\u4f9b\u7279\u6b8a\u7684\u4ef7\u683c\u6e05\u5355\u3002<\/li>\n\n\n\n<li>\u5496\u5561\u70d8\u7119\u5546\u4e3a\u62e5\u6709 50 \u540d\u4ee5\u4e0a\u5458\u5de5\u7684\u529e\u516c\u5ba4\u63a8\u51fa\u4e86\u7279\u60e0\u8ba2\u9605\u4ef7\u683c\u3002<br><\/li>\n\n\n\n<li>\u98df\u54c1\u7ecf\u9500\u5546\u4e3a\u8fde\u9501\u52a0\u76df\u5e97\u5b9a\u5236\u83dc\u5355\u3002<br><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"why-this-works-9\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h4>\n\n\n\n<p>\u5b9a\u5236\u5316\u5b9a\u4ef7\u80fd\u591f\u52a0\u5f3a\u957f\u671f\u5408\u4f5c\uff0c\u964d\u4f4e\u5ba2\u6237\u6d41\u5931\u7387\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"7-loyalty-rewards-and-purchase-incentives\"><strong>7. \u4f1a\u5458\u5956\u52b1\u548c\u8d2d\u4e70\u6fc0\u52b1<\/strong><\/h3>\n\n\n\n<p>\u5956\u52b1\u53ef\u4ee5\u6fc0\u52b1\u987e\u5ba2\u6301\u7eed\u8ba2\u8d2d\uff0c\u5e76\u5efa\u7acb\u60c5\u611f\u5fe0\u8bda\u5ea6\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-10\"><strong>\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5496\u5561\u9986\u4f9b\u5e94\u5546\u63d0\u4f9b\u79ef\u5206\uff0c\u53ef\u7528\u4e8e\u5151\u6362\u5de5\u5177\u548c\u914d\u4ef6\u3002<br><\/li>\n\n\n\n<li>\u6e05\u6d01\u7528\u54c1\u4f9b\u5e94\u5546\u63d0\u4f9b\u5b63\u5ea6\u73b0\u91d1\u8fd4\u8fd8\u5956\u52b1\u3002<br><\/li>\n\n\n\n<li>\u5305\u88c5\u6279\u53d1\u5546\u9500\u552e\u5b63\u8282\u6027\u5546\u54c1\u53ef\u83b7\u5f97\u989d\u5916\u79ef\u5206\u3002<br><\/li>\n\n\n\n<li>\u5de5\u827a\u54c1\u4f9b\u5e94\u5546\u901a\u8fc7\u57fa\u4e8e\u5fe0\u8bda\u5ea6\u7684\u5956\u52b1\uff0c\u4e3a\u5546\u5e97\u63d0\u4f9b\u8bbe\u5907\u5347\u7ea7\u3002<br><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"why-this-works-11\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h4>\n\n\n\n<p>\u5956\u52b1\u5c31\u50cf\u989d\u5916\u7684\u597d\u5904\uff1b\u56e0\u6b64\uff0c\u5f53\u4e70\u5bb6\u611f\u5230\u53d7\u5230\u91cd\u89c6\u65f6\uff0c\u4ed6\u4eec\u4f1a\u505c\u7559\u66f4\u957f\u65f6\u95f4\u3002<\/p>\n\n\n\n<p>\u4e0b\u4e00\u90e8\u5206\u662f\u521b\u5efa Shopify \u4e0a\u7684 B2B \u4f1a\u5458\u8ba1\u5212\u7684\u7b80\u6613\u6307\u5357\u3002\u5176\u4e2d\u5305\u542b\u4e00\u4e9b\u793a\u4f8b\uff0c\u5e2e\u52a9\u60a8\u66f4\u597d\u5730\u7406\u89e3\u3002&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-build-a-b-2-b-membership-program-on-shopify\"><strong>\u5982\u4f55\u5728 Shopify \u4e0a\u6784\u5efa B2B \u4f1a\u5458\u8ba1\u5212<\/strong><\/h2>\n\n\n\n<p>\u6253\u9020\u4e00\u4e2a\u5f3a\u5927\u7684\u4f1a\u5458\u9879\u76ee\u9700\u8981\u7ed3\u6784\u3001\u6e05\u6670\u7684\u6d41\u7a0b\u548c\u81ea\u52a8\u5316\u3002\u4ee5\u4e0b\u662f\u4e00\u4efd\u7b80\u5355\u7684\u6e05\u5355\uff0c\u53ef\u5e2e\u52a9\u60a8\u987a\u5229\u5f00\u5c55\u4f1a\u5458\u670d\u52a1\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"segment-your-wholesale-buyers\"><strong>\u5bf9\u60a8\u7684\u6279\u53d1\u4e70\u5bb6\u8fdb\u884c\u7ec6\u5206<\/strong><\/h3>\n\n\n\n<p>\u6839\u636e\u8d2d\u4e70\u6a21\u5f0f\u5bf9\u5ba2\u6237\u8fdb\u884c\u5206\u7ec4\uff0c\u4f7f\u4f18\u60e0\u66f4\u5177\u9488\u5bf9\u6027\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-of-segments\"><strong>\u7247\u6bb5\u793a\u4f8b<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u8d77\u52a8\u673a\uff1a<\/strong> \u5076\u5c14\u4e70\u5bb6<br><\/li>\n\n\n\n<li><strong>\u4f18\u70b9\uff1a<\/strong> \u6708\u5ea6\u4e70\u5bb6<br><\/li>\n\n\n\n<li><strong>\u94c2\uff1a<\/strong> \u5927\u6279\u91cf\u6216\u4f01\u4e1a\u8d26\u6237<br><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"extra-value-enhancement\"><strong>\u989d\u5916\u4ef7\u503c\u63d0\u5347<\/strong><\/h4>\n\n\n\n<p>\u7ec6\u5206\u7528\u6237\u7fa4\u4f53\u8fd8\u80fd\u6539\u5584\u6c9f\u901a\u3002\u60a8\u53ef\u4ee5\u5c06\u4ea7\u54c1\u66f4\u65b0\u3001\u53d1\u5e03\u516c\u544a\u6216\u5b9a\u5236\u798f\u5229\u53d1\u9001\u7ed9\u5408\u9002\u7684\u7528\u6237\u7fa4\u4f53\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"assign-clear-perks-to-each-tier\"><strong>\u4e3a\u6bcf\u4e2a\u7b49\u7ea7\u5206\u914d\u660e\u786e\u7684\u7279\u6743\u3002<\/strong><\/h3>\n\n\n\n<p>\u4f18\u60e0\u6761\u6b3e\u7b80\u5355\u660e\u4e86\uff0c\u4fbf\u4e8e\u6bd4\u8f83\uff0c\u8fd9\u6837\u4e70\u5bb6\u5c31\u4e0d\u4f1a\u611f\u5230\u56f0\u60d1\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"example-tier-structure\"><strong>\u5c42\u7ea7\u7ed3\u6784\u793a\u4f8b\uff1a&nbsp;<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u542f\u52a8\u5668 \u2192 10% \u5173\u95ed<br><\/li>\n\n\n\n<li>\u4e13\u4e1a\u7248 \u2192 \u7acb\u51cf 15% + \u514d\u8fd0\u8d39<br><\/li>\n\n\n\n<li>\u767d\u91d1 \u2192 20% \u6298\u6263 + \u63d0\u524d\u9884\u8ba2 + \u4f18\u5148\u670d\u52a1<br><\/li>\n<\/ul>\n\n\n\n<p>\u660e\u786e\u7684\u89c4\u5219\u9f13\u52b1\u5ba2\u6237\u5411\u4e0a\u5347\u7ea7\u3002&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"use-automation-for-pricing-and-perks\"><strong>\u5229\u7528\u81ea\u52a8\u5316\u8fdb\u884c\u5b9a\u4ef7\u548c\u4f18\u60e0\u7ba1\u7406<\/strong><\/h3>\n\n\n\n<p>\u624b\u52a8\u8bbe\u7f6e\u5bb9\u6613\u51fa\u9519\u3002\u81ea\u52a8\u5316\u5219\u80fd\u786e\u4fdd\u51c6\u786e\u6027\u548c\u4e00\u81f4\u6027\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-12\"><strong>\u4f8b\u5b50\uff1a<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u67d0\u5ba0\u7269\u7528\u54c1\u54c1\u724c\u4e3a $300 \u4ee5\u4e0a\u7684 Pro \u4e70\u5bb6\u8bbe\u7f6e\u4e86\u6700\u4f4e\u6298\u6263\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u65f6\u5c1a\u6279\u53d1\u5546\u4f7f\u7528\u6807\u7b7e\u8ba9VIP\u5ba2\u6237\u63d0\u524d\u770b\u5230\u65b0\u54c1\u53d1\u5e03\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5de5\u5177\u4f9b\u5e94\u5546\u4e3a\u6bcf\u4e2a\u4f1a\u5458\u7ea7\u522b\u63d0\u4f9b\u81ea\u52a8\u5316\u7684\u8fd0\u8d39\u4f18\u60e0\u3002<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"why-this-works-13\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h4>\n\n\n\n<p>\u5f53\u4f1a\u5458\u6743\u76ca\u80fd\u591f\u5373\u65f6\u751f\u6548\u65f6\uff0c\u987e\u5ba2\u4f1a\u66f4\u52a0\u4fe1\u4efb\u60a8\u7684\u4f1a\u5458\u8ba1\u5212\u3002<\/p>\n\n\n\n<p>\u4e0b\u4e00\u8282\uff0c\u6211\u4eec\u5c06\u6df1\u5165\u63a2\u8ba8\u81ea\u52a8\u5316\u5982\u4f55\u52a9\u529b\u60a8\u7684B2B\u4e1a\u52a1\u3002\u6211\u4eec\u5c06\u4e86\u89e3\u4e00\u6b3e\u529f\u80fd\u5f3a\u5927\u7684\u5e94\u7528\u7a0b\u5e8f\uff0c\u5b83\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5b9e\u73b0\u4f1a\u5458\u6298\u6263\u8ba1\u5212\u7684\u81ea\u52a8\u5316\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-discount-automation-supports-better-b-2-b-perks\"><strong>\u6298\u6263\u81ea\u52a8\u5316\u5982\u4f55\u52a9\u529b\u63d0\u5347 B2B \u798f\u5229<\/strong><\/h2>\n\n\n\n<p>\u4e3a\u4e86\u6301\u7eed\u63d0\u4f9b B2B \u91c7\u8d2d\u4e2d\u6700\u4f18\u8d28\u7684\u4f1a\u5458\u798f\u5229\uff0c\u5546\u5bb6\u9700\u8981\u5f3a\u5927\u7684\u81ea\u52a8\u5316\u529f\u80fd\u3002&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-14\"><strong>\u4f8b\u5b50\uff1a&nbsp;<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e00\u5bb6\u786c\u4ef6\u4f9b\u5e94\u5546\u5bf9\u4e0d\u540c\u7ea7\u522b\u7684\u5ba2\u6237\u91c7\u7528\u4e86\u4e0d\u540c\u7684\u5b9a\u4ef7\u89c4\u5219\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u4f01\u4e1a\u793c\u54c1\u54c1\u724c\u53ea\u5411\u7cbe\u82f1\u4f1a\u5458\u63d0\u4f9b\u514d\u8d39\u9001\u8d27\u670d\u52a1\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u6587\u5177\u4f9b\u5e94\u5546\u5229\u7528\u81ea\u52a8\u5316\u6280\u672f\uff0c\u5bf9\u975e\u4f1a\u5458\u9690\u85cf\u4e86\u4ec5\u9650\u6279\u53d1\u9500\u552e\u7684 SKU\u3002<br><\/li>\n<\/ul>\n\n\n\n<p>\u5bf9\u4e8e\u81ea\u52a8\u5316\u800c\u8a00\uff0c\u8fd8\u6709\u4ec0\u4e48\u6bd4\u8fd9\u66f4\u597d\u7684\u5462\uff1f <a href=\"https:\/\/apps.shopify.com\/discountray?ref=efolillc&amp;utm_source=discounrray_website&amp;utm_medium=blog&amp;utm_campaign=membership-perks-for-b2b-purchases\" target=\"_blank\" rel=\"noreferrer noopener\">B2B\u6279\u53d1\u6298\u6263\u5e94\u7528\u7a0b\u5e8f<\/a>DiscountRay \u5e2e\u52a9 Shopify \u5546\u5e97\u7533\u8bf7 <a href=\"https:\/\/discountray.com\/zh\/blog\/personalized-discounts-for-shopify\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u4e2a\u6027\u5316\u6298\u6263<\/a>\u4ef7\u683c\u7b49\u7ea7\u548c\u8fd0\u8d39\u4f18\u60e0\u90fd\u4f1a\u81ea\u52a8\u8bbe\u7f6e\u3002\u6700\u68d2\u7684\u662f\uff0c\u60a8\u65e0\u9700\u4efb\u4f55\u624b\u52a8\u64cd\u4f5c\u6216\u7f16\u7a0b\u3002&nbsp;<\/p>\n\n\n\n<p>\u4e0b\u9762\u4e3e\u4e00\u4e2a\u7b80\u5355\u7684\u4f8b\u5b50\uff0c\u6211\u4eec\u7528\u8fd9\u4e2a\u6298\u6263\u5e94\u7528\u5728\u51e0\u5206\u949f\u5185\u8bbe\u7f6e\u4e86\u4ef7\u683c\u7b49\u7ea7\u3002&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u4ece Shopify \u5e94\u7528\u5546\u5e97\u5b89\u88c5\u8be5\u5e94\u7528\u7a0b\u5e8f\u3002&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"456\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-from-app-store-1024x456.jpg\" alt=\"B2B\u91c7\u8d2d\u7684\u6700\u4f73\u4f1a\u5458\u798f\u5229\u6709\u54ea\u4e9b\uff1f- \u6765\u81ea\u5e94\u7528\u5546\u5e97\u7684Discountray\" class=\"wp-image-3308\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-from-app-store-1024x456.jpg 1024w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-from-app-store-300x134.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-from-app-store-768x342.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-from-app-store-1536x685.jpg 1536w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-from-app-store-18x8.jpg 18w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-from-app-store.jpg 1629w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>\u6253\u5f00\u63a7\u5236\u9762\u677f\uff0c\u70b9\u51fb\u521b\u5efa\u65b0\u9879\uff0c\u7136\u540e\u9009\u62e9\u6346\u7ed1\u6298\u6263\u3002&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"417\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-create-new-1024x417.jpg\" alt=\"B2B\u91c7\u8d2d\u4f1a\u5458\u6709\u54ea\u4e9b\u4e3b\u8981\u798f\u5229\uff1f - discountray \u521b\u5efa\u65b0\u4f1a\u5458\" class=\"wp-image-3309\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-create-new-1024x417.jpg 1024w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-create-new-300x122.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-create-new-768x313.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-create-new-1536x625.jpg 1536w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-create-new-18x7.jpg 18w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-create-new.jpg 1639w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>\u586b\u5199\u57fa\u672c\u4fe1\u606f\uff0c\u5411\u4e0b\u6eda\u52a8\uff0c\u7136\u540e\u9009\u62e9\u60a8\u7684\u4ef7\u683c\u7b49\u7ea7\u3002\u6211\u4eec\u4ee5\u5927\u7c73\u6279\u53d1\u4e3a\u4f8b\u6765\u8bbe\u7f6e\u4f1a\u5458\u8ba1\u5212\u3002&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1021\" height=\"801\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-basic-info.jpg\" alt=\"B2B\u91c7\u8d2d\u4f1a\u5458\u6709\u54ea\u4e9b\u4e3b\u8981\u798f\u5229\uff1f - Discountray\u57fa\u672c\u4fe1\u606f\" class=\"wp-image-3310\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-basic-info.jpg 1021w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-basic-info-300x235.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-basic-info-768x603.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-basic-info-15x12.jpg 15w\" sizes=\"(max-width: 1021px) 100vw, 1021px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"533\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-tiers-1024x533.jpg\" alt=\"B2B\u91c7\u8d2d\u4e2d\uff0c\u6298\u6263\u7b49\u7ea7\u4f1a\u5458\u6709\u54ea\u4e9b\u9876\u7ea7\u798f\u5229\uff1f\" class=\"wp-image-3311\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-tiers-1024x533.jpg 1024w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-tiers-300x156.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-tiers-768x400.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-tiers-18x9.jpg 18w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-tiers.jpg 1159w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li>\u6211\u4eec\u6fc0\u6d3b\u4f18\u60e0\u540e\uff0c\u5c06\u8fdb\u5165\u5ba2\u6237\u8d44\u683c\u90e8\u5206\u3002&nbsp;<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"820\" height=\"537\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-buyers.jpg\" alt=\"Discountray \u4e70\u5bb6\u8ba4\u4e3a B2B \u91c7\u8d2d\u7684\u6700\u4f73\u4f1a\u5458\u798f\u5229\u662f\u4ec0\u4e48\uff1f\" class=\"wp-image-3312\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-buyers.jpg 820w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-buyers-300x196.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-buyers-768x503.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-buyers-18x12.jpg 18w\" sizes=\"(max-width: 820px) 100vw, 820px\" \/><\/figure>\n\n\n\n<p>\u5982\u679c\u60a8\u53ea\u60f3\u8ba9\u5df2\u6279\u51c6\u7684\u6279\u53d1\u4f1a\u5458\u4eab\u53d7\u6b64\u4f1a\u5458\u4ef7\u683c\uff0c\u53ea\u9700\u5c06\u5ba2\u6237\u8d44\u683c\u5207\u6362\u4e3a\u201c\u5ba2\u6237\u6807\u7b7e\u201d\uff0c\u5e76\u5728 Shopify \u4e2d\u4f7f\u7528\u7c7b\u4f3c\u201cwholesale_member\u201d\u7684\u6807\u7b7e\u5373\u53ef\u3002&nbsp;<\/p>\n\n\n\n<ol start=\"5\" class=\"wp-block-list\">\n<li>\u4fdd\u5b58\u8bbe\u7f6e\uff0c\u7136\u540e\u70b9\u51fb\u5b9e\u65f6\u89c6\u56fe\uff0c\u5373\u53ef\u5728\u5e94\u7528 DiscountRay \u540e\u67e5\u770b\u60a8\u7684\u4ea7\u54c1\u9875\u9762\u3002<\/li>\n<\/ol>\n\n\n\n<p><strong>\u5e94\u7528 DiscountRay \u524d\u7684\u4ea7\u54c1\u9875\u9762<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"534\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-before-discountray--1024x534.jpg\" alt=\"B2B\u91c7\u8d2d\u4f1a\u5458\u6700\u4e3b\u8981\u7684\u798f\u5229\u6709\u54ea\u4e9b\uff1f\uff08\u6298\u6263\u524d\uff09 \" class=\"wp-image-3313\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-before-discountray--1024x534.jpg 1024w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-before-discountray--300x156.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-before-discountray--768x400.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-before-discountray--18x9.jpg 18w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-before-discountray-.jpg 1377w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>\u5e94\u7528 DiscountRay \u540e\u7684\u4ea7\u54c1\u9875\u9762<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"580\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-after-discountray--1024x580.jpg\" alt=\"\u6298\u6263\u540e\uff0cB2B\u91c7\u8d2d\u7684\u6700\u4f73\u4f1a\u5458\u798f\u5229\u6709\u54ea\u4e9b\uff1f \" class=\"wp-image-3314\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-after-discountray--1024x580.jpg 1024w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-after-discountray--300x170.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-after-discountray--768x435.jpg 768w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-after-discountray--18x10.jpg 18w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-after-discountray-.jpg 1336w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u4f1a\u5458\u5c06\u80fd\u591f\u5728\u201c\u5927\u7c73\u6279\u53d1\u4f1a\u5458\u5b9a\u4ef7\u8ba1\u5212\u201d\u4e2d\u67e5\u770b\u8fd9\u4e9b\u4f18\u60e0\u5e76\u9009\u62e9\u4ed6\u4eec\u559c\u6b22\u7684\u4e0d\u540c\u89c4\u683c\u3002&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"463\" height=\"402\" src=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-variants.jpg\" alt=\"B2B\u91c7\u8d2d\u4e2d\uff0cDiscountray\u4f1a\u5458\u6709\u54ea\u4e9b\u9876\u7ea7\u798f\u5229\uff1f\" class=\"wp-image-3315\" srcset=\"https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-variants.jpg 463w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-variants-300x260.jpg 300w, https:\/\/discountray.com\/wp-content\/uploads\/2025\/11\/what-are-the-top-membership-perks-for-B2B-purchases-discountray-variants-14x12.jpg 14w\" sizes=\"(max-width: 463px) 100vw, 463px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"examples-of-successful-b-2-b-membership-programs\"><strong>\u6210\u529f\u7684B2B\u4f1a\u5458\u8ba1\u5212\u6848\u4f8b<\/strong><\/h2>\n\n\n\n<p>\u8fd9\u4e9b\u7ed3\u679c\u5927\u591a\u7a81\u663e\u4e86B2B\u91c7\u8d2d\u4e2d\u6700\u5177\u5438\u5f15\u529b\u7684\u4f1a\u5458\u6743\u76ca\u3002\u5982\u679c\u60a8\u4e13\u6ce8\u4e8e\u8fd9\u4e9b\u884c\u4e1a\uff0c\u90a3\u4e48\u8fd9\u4e9b\u4fe1\u606f\u53ef\u80fd\u5bf9\u60a8\u5927\u6709\u88e8\u76ca\u3002&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"examples-15\"><strong>\u4f8b\u5b50\uff1a&nbsp;<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e00\u5bb6\u62a4\u80a4\u54c1\u6279\u53d1\u5546\u5728\u63d0\u4f9b VIP \u63d0\u524d\u4f53\u9a8c\u540e\uff0c\u53d1\u73b0\u6709 30% \u5bb6\u7f8e\u5bb9\u9662\u5347\u7ea7\u4e86\u4ea7\u54c1\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5496\u5561\u70d8\u7119\u5546\u901a\u8fc7\u589e\u52a0\u57fa\u4e8e\u8ba2\u5355\u91cf\u7684\u4f18\u60e0\uff0c\u63d0\u9ad8\u4e86\u56de\u5934\u5ba2\u8ba2\u5355\u91cf\u3002<br><\/li>\n\n\n\n<li>\u5305\u88c5\u4f9b\u5e94\u5546\u9f13\u52b1\u5ba2\u6237\u4f7f\u7528\u6258\u76d8\u8ba2\u8d2d\uff0c\u5e76\u63d0\u4f9b\u8fd0\u8f93\u4f18\u60e0\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5236\u670d\u5236\u9020\u5546\u901a\u8fc7\u4ec5\u9650\u4f1a\u5458\u63a5\u6536\u7684\u8865\u8d27\u63d0\u9192\u63d0\u9ad8\u4e86\u5ba2\u6237\u7559\u5b58\u7387\u3002<br><\/li>\n\n\n\n<li>\u4e00\u5bb6\u5ba0\u7269\u7528\u54c1\u9500\u552e\u5546\u5229\u7528\u5b63\u8282\u6027\u4f1a\u5458\u798f\u5229\uff0c\u4f7f\u5047\u65e5\u9500\u552e\u989d\u589e\u957f\u4e86 40%\u3002<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"why-this-works-16\"><strong>\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u65b9\u6cd5\u6709\u6548<\/strong><\/h3>\n\n\n\n<p>\u5b63\u8282\u6027\u8d8b\u52bf\u3001\u4f7f\u7528\u6307\u5357\u548c\u91cd\u65b0\u8ba2\u8d2d\u5efa\u8bae\u7b49\u6559\u80b2\u5185\u5bb9\u80fd\u591f\u4fdd\u6301\u4f1a\u5458\u7684\u53c2\u4e0e\u5ea6\uff0c\u5e76\u4f7f\u60a8\u7684\u54c1\u724c\u611f\u89c9\u50cf\u662f\u5408\u4f5c\u4f19\u4f34\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u4f9b\u5e94\u5546\u3002<\/p>\n\n\n\n<p>\u73b0\u5728\u8ba9\u6211\u4eec\u6765\u770b\u770bShopify\u5546\u5bb6\u6700\u5e38\u72af\u7684\u9519\u8bef\u3002\u60a8\u80af\u5b9a\u4e0d\u60f3\u91cd\u8e48\u8986\u8f99\uff0c\u6240\u4ee5\u6211\u4eec\u5217\u51fa\u4e86\u8fd9\u4e9b\u9519\u8bef\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"common-mistakes-to-avoid\"><strong>\u5e94\u907f\u514d\u7684\u5e38\u89c1\u9519\u8bef<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-over-discounting\"><strong>1. \u8fc7\u5ea6\u6298\u6263<\/strong><\/h3>\n\n\n\n<p>\u6298\u6263\u8fc7\u591a\u4f1a\u964d\u4f4e\u5229\u6da6\u7387\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-manual-pricing\"><strong>2. \u624b\u52a8\u5b9a\u4ef7<\/strong><\/h3>\n\n\n\n<p>\u4eba\u4e3a\u9519\u8bef\u4f1a\u7834\u574f\u4fe1\u4efb\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-offering-perks-buyers-dont-value\"><strong>3. \u63d0\u4f9b\u4e70\u5bb6\u4e0d\u770b\u91cd\u7684\u989d\u5916\u798f\u5229<\/strong><\/h3>\n\n\n\n<p>\u5b9e\u9645\u7684\u4f18\u60e0\uff08\u8fd0\u8d39\u3001\u4ef7\u683c\u3001\u4f18\u5148\u8d2d\u4e70\u6743\uff09\u6700\u91cd\u8981\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-weak-renewal-communication\"><strong>4. \u7eed\u7ea6\u6c9f\u901a\u4e0d\u7545<\/strong><\/h3>\n\n\n\n<p>\u5ba2\u6237\u5e0c\u671b\u6536\u5230\u6e05\u6670\u7684\u7eed\u8ba2\u63d0\u9192\u548c\u6743\u76ca\u6982\u8981\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-forgetting-non-discount-perks\"><strong>5. \u5ffd\u7565\u975e\u6298\u6263\u4f18\u60e0<\/strong><\/h3>\n\n\n\n<p>\u5feb\u901f\u652f\u6301\u548c\u63d0\u524d\u4f53\u9a8c\u7b49\u670d\u52a1\u798f\u5229\u901a\u5e38\u6bd4\u6298\u6263\u66f4\u6709\u4ef7\u503c\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><strong>\u7ed3\u8bba<\/strong><\/h2>\n\n\n\n<p>\u52302026\u5e74\uff0c\u4e86\u89e3B2B\u91c7\u8d2d\u4e2d\u6700\u53d7\u6b22\u8fce\u7684\u4f1a\u5458\u6743\u76ca\u6709\u52a9\u4e8e\u5546\u5bb6\u5efa\u7acb\u66f4\u7262\u56fa\u7684\u6279\u53d1\u5173\u7cfb\u3002\u4e70\u5bb6\u9700\u8981\u4ef7\u683c\u53ef\u9884\u6d4b\u3001\u670d\u52a1\u53ef\u9760\uff0c\u4ee5\u53ca\u80fd\u591f\u7b80\u5316\u8ba2\u8d2d\u6d41\u7a0b\u3001\u63d0\u9ad8\u8ba2\u8d2d\u901f\u5ea6\u7684\u4fbf\u6377\u6743\u76ca\u3002<\/p>\n\n\n\n<p>\u5f53\u4f1a\u5458\u7b49\u7ea7\u7ed3\u6784\u6e05\u6670\u3001\u798f\u5229\u81ea\u52a8\u5316\u65f6\uff0c\u5546\u5bb6\u53ef\u4ee5\u51cf\u5c11\u6469\u64e6\u5e76\u63d0\u9ad8\u5ba2\u6237\u5fe0\u8bda\u5ea6\u3002 <a href=\"https:\/\/apps.shopify.com\/discountray?ref=efolillc&amp;utm_source=discounrray_website&amp;utm_medium=blog&amp;utm_campaign=membership-perks-for-b2b-purchases\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u6279\u53d1\u5b9a\u4ef7\u5e94\u7528\u7a0b\u5e8f<\/strong> <\/a>\u5e2e\u52a9 Shopify \u5e97\u94fa\u7cbe\u51c6\u8bbe\u7f6e\u81ea\u5b9a\u4e49\u6298\u6263\uff0c\u4ece\u800c\u6784\u5efa\u53ef\u6269\u5c55\u7684\u957f\u671f\u4f1a\u5458\u8ba1\u5212\uff0c\u52a9\u529b\u6279\u53d1\u4e1a\u52a1\u53d6\u5f97\u6210\u529f\u3002&nbsp;<\/p>\n\n\n\n<p>\u8fd8\u5728\u7b49\u4ec0\u4e48\uff1f\u8d76\u7d27\u8fd0\u7528\u8fd9\u4e9b\u6280\u5de7\uff0c\u8ba9\u4f60\u7684\u4e1a\u52a1\u6301\u7eed\u589e\u957f\u5427\uff01\u795d\u4f60\u4e00\u5207\u987a\u5229\uff01\u60f3\u8981\u4e86\u89e3\u66f4\u591a\u4e13\u5bb6\u6307\u5357\uff0c\u8bf7\u67e5\u770b\u6211\u4eec\u5176\u4ed6\u5173\u4e8e\u7535\u5b50\u5546\u52a1\u548c Shopify \u7684\u535a\u5ba2\u6587\u7ae0\u3002&nbsp;<\/p>\n\n\n\n<h1 class=\"wp-block-heading\" id=\"fa-qs\"><strong>\u5e38\u89c1\u95ee\u9898\u89e3\u7b54<\/strong><\/h1>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list\">\n<div id=\"faq-question-1763443953156\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>B2B\u4e70\u5bb6\u6700\u770b\u91cd\u54ea\u4e9b\u4f18\u60e0\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u4e13\u5c5e\u4ef7\u683c\u3001\u514d\u8fd0\u8d39\u95e8\u69db\u3001\u4f18\u5148\u8d2d\u4e70\u6743\u3001\u53ef\u9884\u6d4b\u7684\u914d\u9001\u548c\u4f18\u5148\u652f\u6301\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1763443959562\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>\u5982\u4f55\u5728 Shopify \u4e0a\u8bbe\u7f6e\u4f1a\u5458\u7b49\u7ea7\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u521b\u5efa\u57fa\u7840\u5ba2\u6237\u3001\u4e13\u4e1a\u5ba2\u6237\u548c VIP \u5ba2\u6237\u7b49\u5ba2\u6237\u7fa4\u4f53\uff0c\u7136\u540e\u4e3a\u6bcf\u4e2a\u7fa4\u4f53\u5206\u914d\u660e\u786e\u7684\u7279\u6743\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1763443971521\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>\u6211\u9700\u8981\u81ea\u52a8\u5316\u624d\u80fd\u5b9e\u73b0B2B\u798f\u5229\u5417\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u662f\u7684\u3002\u81ea\u52a8\u5316\u53ef\u4ee5\u786e\u4fdd\u5404\u9879\u798f\u5229\u6b63\u786e\u3001\u4e00\u81f4\u5730\u6fc0\u6d3b\uff0c\u4ece\u800c\u51cf\u5c11\u4eba\u4e3a\u9519\u8bef\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1763443985392\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>\u6211\u53ef\u4ee5\u4e3aVIP\u5ba2\u6237\u63d0\u4f9b\u5b9a\u5236\u4ef7\u683c\u5417\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u662f\u7684\u3002\u5b9a\u5236\u5316\u5b9a\u4ef7\u6709\u52a9\u4e8e\u5438\u5f15\u9ad8\u4ef7\u503c\u4e70\u5bb6\u548c\u7b7e\u8ba2\u957f\u671f\u5408\u540c\u3002<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1763443998090\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>\u4e3a\u4ec0\u4e48B2B\u4e70\u5bb6\u66f4\u559c\u6b22\u4f1a\u5458\u5236\u9879\u76ee\uff1f<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>\u5b83\u4eec\u53ef\u4ee5\u8282\u7701\u65f6\u95f4\u3001\u964d\u4f4e\u98ce\u9669\u3001\u7b80\u5316\u9884\u7b97\uff0c\u5e76\u4e14\u6bcf\u6b21\u4e0b\u5355\u90fd\u80fd\u83b7\u5f97\u53ef\u9884\u6d4b\u7684\u4ef7\u503c\u3002<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"what-perks-matter-most-to-b-2-b-buyers\"><\/h3>","protected":false},"excerpt":{"rendered":"<p>B2B \u7535\u5b50\u5546\u52a1\u53d1\u5c55\u8fc5\u731b\u3002Shopify \u62a5\u544a\u79f0\uff0cB2B \u7535\u5b50\u5546\u52a1\u8f6c\u5316\u7387\u540c\u6bd4\u589e\u957f 281 \u4e07\u4ebf\u7f8e\u5143\u3002\u8fd9\u8bc1\u660e\u4f1a\u5458\u6743\u76ca\u80fd\u591f\u63d0\u5347\u91c7\u8d2d\u6548\u7387\u3002\u8d8a\u6765\u8d8a\u591a\u7684\u5546\u5bb6\u6b63\u5728\u52aa\u529b\u4e86\u89e3\u54ea\u4e9b\u4f1a\u5458\u6743\u76ca\u6700\u80fd\u4fc3\u8fdb B2B \u91c7\u8d2d\u3002\u597d\u6d88\u606f\u6765\u4e86\uff01\u4eca\u5929\u7684\u6587\u7ae0\u5c06\u6db5\u76d6\u6240\u6709\u8fd9\u4e9b\u5185\u5bb9\u4ee5\u53ca\u66f4\u591a\u7cbe\u5f69\u5185\u5bb9\u3002\u5f3a\u5927\u7684\u4f1a\u5458\u7cfb\u7edf\u53ef\u4ee5\u6d88\u9664\u2026\u2026<\/p>","protected":false},"author":9,"featured_media":3318,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[161,160,169],"tags":[99,24,96,211,69,212],"class_list":["post-3299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-discount-trends","category-ecommerce-discount","category-shopify-discount","tag-b2b","tag-ecommerce","tag-membership-discounts","tag-membership-perks-for-b2b","tag-shopify","tag-shopify-b2b-membership-discounts"],"_links":{"self":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts\/3299"}],"collection":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/comments?post=3299"}],"version-history":[{"count":8,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts\/3299\/revisions"}],"predecessor-version":[{"id":3323,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/posts\/3299\/revisions\/3323"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/media\/3318"}],"wp:attachment":[{"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/media?parent=3299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/categories?post=3299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/discountray.com\/zh\/wp-json\/wp\/v2\/tags?post=3299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}