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Bain & Company found that a 5% increase in customer retention boosts profit by more than 25%. This shows the importance of repeat buyers in the e-commerce industry. But what is the best way to

Offering a discount sounds good for businesses looking to boost sales and revenue in Shopify. But what are the best practices for offering discounts in eCommerce, and what is the right way to do so?

In the second quarter of 2023, internet sales in the US reached $277.6 billion, up 2.1% from the previous quarter, according to recent data from the US Census Bureau. This expansion is not