Blogs

The Problem: One-Size-Fits-All Discounts Don’t Work Discounts are powerful, but most Shopify merchants quickly face a common issue: not all customers should get the same offer. Imagine these

Recent studies by Hostinger reveal that 45% of Gen Z shoppers abandon their carts because prices appear too high. That is a big signal of how important discounts are in the eCommerce industry. This

You nailed your summer sales event. Orders flew in, maybe even faster than you expected. But now that the rush is over, you’re staring at a list of summer buyers… and wondering if

According to Capital One Shopping, Americans spent $125.4 billion on back-to-school and college shopping in 2024. This tells you that back-to-school 2025 is going to be big. Parents are starting

Discounts haven’t gone away, they’ve just gotten smarter. In 2025, one of the biggest trends isn’t about bigger percentages or flashier coupon codes. It’s about removing effort. The top 2025

A strong Shopify summer sales event doesn’t start at launch. It starts way before. You need to check your site, test your code, and make sure everything works, especially on mobile. You need a

End-of-season clearance sales aren’t just about discounts. They help you clear space, bring in cash, and prep for what’s next, without slashing prices to the bone. With the right timing, setup,

A study from MIT found that Groupon’s smart dynamic pricing significantly increased revenue and market share. You can also grow your store’s revenue with the right tips and tricks. And this is

Shopify’s tiered pricing model helped increase revenue by 24% in 2023, boosting customer retention and sales(Shopify). As a Shopify merchant, you need to learn to unlock the full potential of this

People who serve or have served in the military deserve recognition. One way Shopify stores offer this is through military discounts. In 2025, more e-commerce brands will offer special deals for