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割引戦略、Shopifyの最新情報、マーチャント向けの実践ガイド。

  • 約12分

    ChatGPT Commerce Meets Shopify: What Merchants Need to Know

    In September 2025, Shopify and OpenAI announced a major release that now lets customers buy products directly inside ChatGPT conversations through Instant Checkout. According to recent eCommerce research, merchants adopting conversational shopping have seen conversion rates rise by up to 30 percent. For Shopify merchants, this is a practical opportunity to shorten the buying journey […]

  • 約6分

    Turn Holiday-Themed Bakery Treats Into Sellouts with Smarter Discounts

    For bakeries, the holiday season is both a blessing and a gamble. Shoppers line up for plum cakes, gingerbread, and festive cookies. But once the season passes, trays of unsold stock can pile up fast. A holiday-themed bakery faces a tough balance: sell out without slashing prices too deeply. That’s where our use case begins. […]

  • 約6分

    How to Apply Bundle Discounts to Wholesale Juice Bottles of Mixed Flavors

    Selling wholesale juice bottles is complex when you deal with many flavors and bottle types. The University of Pittsburgh study shows bundle discounts increase e-tailer profits from 121% to 386.4% and customer savings from $3.13 to $12.78 with bundles of 2-8 items. The statistic illustrates the benefits of bundles to the eCommerce industry. The challenge […]

  • 約9分

    Sell Wholesale Hair Products Exclusively to Your B2B Salon Buyers on Shopify

    Struggling to turn your Shopify store into a reliable wholesale channel for salons? Stocking styling products is costly, and slow restocks frustrate both you and your customers. Automatic tag-based volume discounts solve this problem. By showing wholesale hair products at tiered prices right in your store, you make bulk buying effortless, cut per-unit costs, and […]

  • 約11分

    AI-Powered Discount: The Complete Shopify Merchant’s Guide

    Discounts have always been a double-edged sword for Shopify merchants. They boost sales fast but can also eat into margins and train customers to only buy on sale. In 2025, that’s changing. With AI in the mix, discounting is shifting from guesswork to strategy. Instead of blanket sales, merchants can now deliver personalized, data-driven offers […]

  • 約8分

    Personalized Discount by DiscountRay – Solve Complex Offers With Smart Rules

    The Problem: One-Size-Fits-All Discounts Don’t Work Discounts are powerful, but most Shopify merchants quickly face a common issue: not all customers should get the same offer. Imagine these situations: Shopify‘s default discount system is limited. It allows percentage or fixed discounts, but you cannot filter deeply to determine who qualifies. The result? Either you give […]

  • 約8分

    Back to School Sales in 2026: 7 Proven Discount Strategies That Drive Results

    According to Capital One Shopping, Americans spent $125.4 billion on back-to-school and college shopping in 2024. This tells you that back-to-school 2025 is going to be big. Parents are starting early. Students shop online more than ever. If your store does not have the right deals, shoppers will buy elsewhere. Do not make it complicated. […]

  • 約10分

    Zero-Click Discount for Shopify: How Auto-Applied Offers Can Boost Sales and Simplify Checkout

    Discounts haven’t gone away, they’ve just gotten smarter. In 2025, one of the biggest trends isn’t about bigger percentages or flashier coupon codes. It’s about removing effort. The top 2025 discount trend for Shopify merchants? Zero-click discounts. Instead of asking customers to copy, paste, or remember a code, the deal just shows up. It’s already […]

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