Discounting strategy, Shopify updates and practical guides for merchants.
155 articles
A well-designed corporate discount program can help your Shopify store increase B2B sales, build customer loyalty, and stand out from competitors. But to get the best results, you need more than just a discount offer—you need a clear plan. How should you structure the program? How do you promote it? What challenges should you prepare […]
A CapitalOneShopping report shares that shoppers are twice as likely to buy products with a 20% discount than at full price. It highlights the benefits of offering discounts. Together with discount terms, you, as a Shopify merchant, can bring in more profits. Not sure how to do that? Well, you are in for a treat […]
As a Shopify store owner, you know the struggle of moving slow-selling inventory and attracting bulk buyers. But what if you could turn this challenge into an opportunity? Shopify’s wholesale discounts and promotions are key. Implementing wholesale discounts and promotions strategies can significantly boost sales, attract bulk buyers to your Shopify store, and clear out […]
Shopify loyalty discounts reward returning customers with special offers based on their purchases, spending, or loyalty status. Learn the types of loyalty discounts, their benefits, and how to use them to encourage repeat purchases.
Coupons and promotions are excellent means of boosting sales. Discount abuse, in the meantime, might cause problems for a Shopify merchant like you. Promotional misuse across markets has increased by 17%, according to Ravelin’s 2024 Fraud & Payments Survey. The poll compiled information from 1457 experts in fraud and payments worldwide. That means things are […]
Retaining customers is important for every business to succeed. According to a Dimension Data report, about 84% of companies that improve customer experience see revenue growth. This proves how valuable retention is for eCommerce. Membership-based discounts are a powerful way to maximize it. Let us explore how. Membership-based offers help B2B buyers save money and […]
A CapitalOneShopping report shares that about 93% of US consumers would buy again from a brand offering good discounts. It shows the powerful impact discounts have on both customers and brand image. However, knowing how to balance discounts with brand values in eCommerce is very important. And today, this article is all about that. As […]
Are you setting your store’s custom pricing rules for wholesale correctly? Managing a Shopify store requires many strategic moves to attract new customers and reward existing ones for sticking with it. With a Shopify order management and discount app, you can easily create, manage, and apply customized pricing rules for individual customers or specific customer […]
Wholesale discounts play an important role in the e-commerce industry. It is a powerful tool that drives Shopify sales. A recent global retail and wholesale market report predicts that the retail and wholesale sector will grow by over $90000 billion by 2027. Such an astounding number tells you the potential for the industry’s growth. B2B e-commerce merchants […]
Consider this scenario: When you enter one of your favorite cosmetics boutiques, you are greeted by name. The salesman makes product recommendations based on your past purchases. This is an illustration of personalized marketing. Personalized discount is a part of it. It is growing in popularity in the current digital era. You must determine what […]
You know how important it is in Shopify to attract new customers while keeping your existing ones engaged. But how can you ensure your marketing efforts connect with the right audience? This is where customer segmentation and discounts in Shopify play a crucial role. Customer segmentation involves grouping customers based on their behavior, preferences, demographics, […]
According to the latest LendingTree analysis, shoppers can save at least 27% on average while buying bulk. So, your store will attract them if you offer bulk purchases. On top of that, your bulk order discount campaigns can be the talk of the town! But before you get excited and start creating a discount in […]
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